Urban Sims

Chapter 198 Price increase, tuition fees

The great success of the new dishes gave Zhou Ming great confidence and motivation to build a food empire and earn countless money.

Yes, people in this world can do without art, literature and entertainment, and can give up countless hobbies for money, but they cannot do without food.

And the people in this world are between "well-fed" and "well-fed", between "average food" and "unparalleled deliciousness", between "cheap" and "expensive"...most of them People may make rational and more cost-effective choices. For food expenses, only thirty or fifty credits per day are enough. Spending a hundred credits on a meal is simply a waste. It is simply a waste. Prodigal!

But if conditions permit, if it is not impossible to afford this kind of expense, and in the face of the huge temptation of peerless delicious food, why not waste it once and ruin your fortune once?

Just once.

It’s over, why did I come to this restaurant again, and why did I order the same dish I had last time? Why don't I regret this waste?

Prodigal twice, prodigal three times... prodigal N times.

Facts have proved that when people spend money on any consumption item, they may regret buying an expensive piece of clothing, regret buying a movie ticket for a bad movie, regret getting a haircut, or regret buying a bad movie ticket. I regret buying a book...but almost no one will regret eating a meal. Even if the meal is very expensive and costs half a month's living expenses, they will not say after eating: No It's time to eat this meal. You should save your money to avoid eating dirt tomorrow.

why?

Because eating is necessary for the human body, and everything else is non-essential. It doesn't matter if the spirit is empty, but when the body is empty and the stomach is growling, when it is time to eat, people will eat without delay.

Food is a necessary substance to maintain life. If you don’t eat for one meal, you will be hungry. If you don’t eat for a few days, you will die. Nothing is more important than food. No matter how selfish and stingy people are, they will not treat themselves badly when it comes to eating. People will also After the food enters the intestines and stomach, and after you are full, you will not worry about whether it is worth it.

Therefore, Zhou Ming became busy again, even busier than during the harvest period. In order to have more rest time, he asked the Gu family to cut off the meager profit breakfast. The price increase plan was also approved, and an announcement was made in advance to notify Customers from all over the town:

Due to the current heavy traffic, our store will increase the price of vegetables from September 1st, with an increase of between 20% and 30%. We apologize for the trouble caused to our customers and friends...

This price increase announcement naturally caused an uproar in an instant. Many low- and middle-income customers expressed that they could not accept it and felt seriously hurt. Some extreme customers even said: Gujia Restaurant really dares to increase the price so much. Then I will never eat at Gujia Restaurant again!

Many old customers also came to Gu Dawei and severely criticized him, saying that he was inflated and no longer considered the feelings of old customers. When the business became prosperous, he started to chase people away and forgot about these old customers. Okay, you Gu Dawei It's okay to be so ungrateful. After the price increase, they will never come to Gujia Restaurant again.

Du Qihui, the owner of the Du's Restaurant across the street, almost laughed when he saw this behind the scenes. The Gu's Restaurant dared to increase the price, even by so much. Isn't this asking for death? Okay, if you are chasing customers, our Du Family Restaurant will welcome them. If you increase the price, our Du Family Restaurant will lower the price. We will reduce the price by 5% across the board and snatch away all your customers.

Sure enough, after the announcement that Du's Restaurant would reduce prices to reward old customers, there was a lot of praise in the town. Boss Du is still a good person. He considers customers at all times and is the conscience of the catering industry! It’s much better than the Gujia Restaurant where money is attracted. I have decided to eat at Dujia Restaurant from now on. Gujia Restaurant, hum, bye!

Seeing all the signs of restlessness among the customers, Gu Dawei became anxious and anxious for a while. His hair turned a lot of gray due to worry. He approached Zhou Ming many times, hoping that he would cancel the price increase plan, otherwise he would lose more than half of his customer traffic. ! Since the price increase has not yet been implemented, it is not too late to turn back now!

"It is inevitable to leave some people. Gujia Hotel does not have so many tables and chairs to entertain low-end customers. Our goal is mid-to-high-end customers! Because mid-to-high-end customers are not willing to sit in the same hall as low-end customers. For dining, the hotel's expansion and renovation plan must be included in the agenda. The hotel will be completely demolished first, and then two floors will be added to separate some independent private rooms for entertaining high-end customers, and then a few kitchen workers and waiters will be hired. , but also buy some smart kitchenware to improve work efficiency..."

Zhou Ming kept talking about his plan, not caring about the low-end customers who would be lost.

"That's not just losing a few people, at least half of them will be lost! Even those mid-to-high-end customers you mentioned will also lose a lot... Xiaoqiang, don't do that, the risk is too great!"

"Uncle Gu, there is a saying in my hometown that there is no turning back. Now that the price increase announcement has been released and you have nodded, we can only continue to move forward. It is only an increase of 2 or 30%. We can't bear those customers. Don't let your life be swayed by the threatening words of these customers. What they say is very powerful, but your body will become more honest in the future. Even if the worst happens, 80% of the people will leave at once, and the remaining 20 will %, the profits brought will not be less than before, our work has become easier, and we can spare a lot of time to develop new dishes, isn't this a good thing?"

After listening to Zhou Ming's words, Gu Dawei silently calculated in his mind and found that this was indeed the case, because the current turnover of the store is about 150,000 credit points every day, multiplied by 20%, that is 30,000, the average daily business in previous years Well, it's almost the same number, slightly less, and the workload between the two is indeed very different.

After figuring this out, Gu Dawei was no longer so entangled. Let this kid do whatever he wanted. If there was no other way, he would lower the price.

In addition, September is coming soon, and the most important thing for the Gu family now is not the rising food prices in the restaurant, which has caused a shock to customers, but the future star of the Gu family, who has been admitted to the entire District 52, ranking fifth, located in Hanoi. Naifeng Tan from Hanhua Medical University in Hua City is about to enroll, and she has a headache as to how to solve the registration fee of 5 money + 500,000 credit points.

It's easy for the Gu family to come up with 500,000 credits, but it's impossible to come up with 5 money...

Because all the Gu family's liquid money is now in the hands of an outsider.

Zhou Ming.

The Gu family didn't know where he hid the money. Anyway, they searched countless times and couldn't find it. Now it was just when Gu Naifeng was about to enter school. The anxious Gu family wanted Zhou Ming to return the money no matter what. , not to mention everything, but at least Gu Naifeng's tuition requirement - five dollars.

For Gu Naifeng's bright and promising future, for a moment, everyone in the Gu family focused their anxious and pleading eyes on Zhou Ming.

Around ten o'clock, there is another chapter

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