The Rebirth of the Male God Starts From Playing Games

  Chapter 213 211. Do you look down on us, the United States?

  In February 2004, according to Penguin’s statistics, the number of registered QQ users in China reached a staggering 200 million people.

  50 million people are online at the same time.

  QQ has become the largest instant messaging service network in China.

The number of user registrations does not represent the actual number of Internet users, because there are still many people who register multiple QQ numbers at the same time. Before 2004, there were no excessive requirements for user registration, and there was no need to bind with ID cards and mobile phone numbers. Therefore, the number of people is falsely high.

  The number of online users can truly reflect the actual number of users, but the number of real users of QQ is definitely higher than the number of online users.

  According to the statistics of relevant departments, as of February 2004, after removing the duplication of the number of Internet users in China (removing the number of duplicate registrations), the result is about 120 million people. China has become the world's second largest online market.

  The country with the largest number of netizens in the world is still the United States, and the total number of netizens is about 200 million.

The 120 million domestic market, of course, also provides a huge online game market space. So far, the total domestic online game population has exceeded 10 million, and the number of online games is about 2 million.

   And these 2 million are online at the same time, Bomi accounted for 3/4.

   However, compared with the popularity of online games, China has 120 million netizens, but the PC ownership rate is relatively low. Among them, there are about 20 million users who own their own computers.

  Among these 20 million users, at least half of them don’t play games and just use computers for work. There are also many civil servants equipped with computers.

  Among the remaining 10 million users, even fewer people are willing to buy stand-alone game software.

  The number of players who are willing to spend money on single-player games each year does not exceed 1.5 million.

  However, under such a sluggish stand-alone game market, Bomi’s "Shan Hai Jing" has created a miracle in China:

  On February 1, the first day the "Shan Hai Jing" was released, it set a terrible sales record of 200,000.

  Then the sales volume gradually increased. By the end of the first week, the sales volume of "Shan Hai Jing" had exceeded 1 million.

  This is a pretty scary number, and no single-player game in history can do it.

  According to the evaluation of the media, it is estimated that there is no one before, and it is not known whether Lien Bomi can surpass himself.

After   , the sales speed gradually slowed down, but it still grew terribly:

  Single month sales exceeded 2 million.

  By April, the total sales volume of Bomiguang’s "Shan Hai Jing" in China had exceeded the terrible 3.5 million.

In other words, the 1.5 million people counted in previous years have basically bought the "Shan Hai Jing" game, and this game has also expanded the market for stand-alone games. Among the 20 million PC users in China, 3.5 million people actually support it. This game.

  Of course, there is no shortage of players who think 【Exotic Goods Live】is used as a collection.

  Many players bought 3 discs at the same time, one for playing, one for collection and reluctant to open the package, and the other for preaching to friends.

  In general, the results of "Shan Hai Jing" have been gratifying, and it has created an unprecedented single-player Renaissance era.

Yes, for China, stand-alone games have entered a recession before they have time to rise, and this time Bomi relied on the "Shan Hai Jing" to forcefully pull this market up again, and was called by the media as the [Single Player Game Renaissance] 】

  Bomi Company was directly touted to the sky.

  ……

   "The "Shan Hai Jing" produced by Bomi Company can be said to be the first game ever to promote Chinese culture to the world. It will be recorded in the annals of history and will leave a strong mark in the history of Chinese game development."

  ——The semi-monthly review of "New Era of Games".

"The "Shan Hai Jing" produced by Bomi is absolutely the pride of the Chinese people. For the first time, it allows players all over the world to focus on the East, just like the vigorous and atmospheric imagery displayed in the Shan Hai Jing. In the game industry, people saw a giant dragon from the East. I am proud of "Shan Hai Jing", I am proud of being a Chinese, and I am proud of being born in such a great era."

  ——Comment on "Computer Enthusiast"

  "Here and now, we have witnessed a miracle about the "Shan Hai Jing". We hope that the company that creates this miracle for us, Bomi Technology Co., Ltd. can bring us similar miracles in the future."

  ——Comment on "Game Kingdom"

  ……

  The media gave Bomi a very high praise. At the same time, at the top of the game sales list, whether it is domestic or East Island, "Shan Hai Jing" has been firmly occupying the top of the list, leaving the second place far behind.

  KEY company just wanted to cry without tears.

  Because they released one of the most anticipated game works in the company's history in March 2004-

  CLANNAD, this game is absolutely a masterpiece in the history of the island country, and countless people are looking forward to its arrival.

  Originally evaluated by the industry in the island country, Clannad should be able to create a miracle after its release.

  Unfortunately, CLANNAD was completely crushed by "Shan Hai Jing" after its release.

  Although Clannad is still the top of the galgame game genre this year, it only sold 200,000 points, which is more than 1 million copies behind the number one game list of "Shan Hai Jing".

The staff of the KEY agency felt very tired. The Devil King Ma Zhizhun was fortunate to say that he hadn’t published it last year, otherwise he would be crushed by the glory of the king, but he did not expect that Bomi could not let them go and used a " "Shan Hai Jing" carried out a ruthless suppression of Clannad.

  Even though the fields are different, people still ridiculed people because of the gaps visible to the naked eye.

   "So the key agency is really miserable, but there is no other way. The blame can only be blamed on the Bomi Company for being too productive. You can hide it for a while, and you will not be able to hide it for a lifetime. Sooner or later, you will be beaten by Bomi."

   "Hahaha, indeed, I think the game production company Bomi has reached a terrible level. Basically, as long as they publish games, they will not be beaten by Bomi.

  Key club This is pretty good, after all, the game types are different, one is Daguai ACT game, the other is Galgame.

  I don’t know what the next "Monster Hunter" will be like. "

   "I'm really sweating for Capcom now. This time "Monster Hunter" seems to be about to crash completely."

   "Yes, I heard that Capcom's "Monster Hunter" will be released next month, but you must fight for your breath, don't lose to "Shan Hai Jing"!"

  ……

This wave of domestic sales of Shanhaijing has set a sales record of 238 million yuan. The income of Bomi is about 95 million. After removing the development cost of this year or so, the net profit is about 40 million.

  It doesn’t look like a lot, at least it hasn’t made as much as the last time the King of Glory 18th version. You must know that at that time, because of the high price, the net profit reached 60 million.

  But this 40 million profit is only domestic, the island country is the big head.

  This time, the sales of "Shan Hai Jing" in the island countries can be described as an explosion. As of April, it directly set a terrible sales record of 1.32 million.

  The population ceiling of island countries is much lower than that of China, but the advantage lies in the higher payment rate.

  The total population of the game is a bit larger than that of China.

This time, "Shan Hai Jing" is different from the previously released King of Glory series. The user group of galgame is relatively small, and it is a niche game type, but "Shan Hai Jing" is a popular game, marked with 12+, basically users take all .

  So after the release, sales reached new highs every day, and finally soared to a terrible score of 1.32 million.

  And this time, the "Shan Hai Jing" issued by Xingyue Company in the island country did not adopt any profit-making marketing strategy. It can be said that the whole promotion went smoothly and smoothly, using the kingly promotion method.

  Not even making any concessions to the selling price, the mark is a set of 9,000 yen.

  This means that the income of "Shan Hai Jing" in the island country has reached a staggering 11.88 billion yen, which is equivalent to 1.1 billion soft sister currency.

  Xingyue, as a subsidiary and publisher of the East Island, has made a lot of money even if it can be assigned to the small head, making it one of the largest game production companies in the island country.

  ……

  The domestic colleagues were extremely shocked after hearing about this incident.

  Everyone took a breath, and the "Shan Hai Jing" was so terrifying.

  "This Nima...Domestic sales of 3.5 million, Dongdao 1.32 million, Bomi still let people live?"

"What am I? I feel that the game in this life is in vain. I am envious of those who have gone to Bomi before, the production team of "Shan Hai Jing", this game alone is enough for them to play for a lifetime, right? "

   "Yes, I am so special, if I can participate in the production of this game in my life, I feel that I will have no regrets in this life."

   "It's sour, I feel like eating lemon slices now."

   "I don't know if Bomi is still recruiting people, I really want to join Bomi to work, even if it's a salary cut."

  "You think too much, you want to cut your salary, but Boss Cao doesn't agree? Which of these colleagues does not always get a raise in Bomi?"

   "Uh... really envy, jealousy and hate!"

"The most important thing is that you have to see the huge profits behind it. Bomi has not been listed yet. If Boss Cao suddenly rises up and takes his employees to NASDAQ to ring the bell, he will become thousands of people in every minute. A billion-dollar super company.

  Boss Cao can also be the richest man in China. "

  "Who knows what Boss Cao thinks, why not list Bomi?"

   "I don't understand either."

Boss Cao didn’t go public for his own reasons. Huawei didn’t go public either. If it didn’t go public, many decisions would be the final decision. After listing, although you can get a lot of investment through the stock market at once, it will be controlled by capital in the future. Many things are not so easy to be responsible to shareholders and shareholders.

  ……

  Just when the world was shocked, everyone felt incredible that "Shan Hai Jing" could sell such a huge sales volume.

  Only Bomi’s boss is not satisfied enough.

   "It's a loss, I feel a bit of a loss." After reading the financial report, Boss Cao sat in a chair and licked his lips.

  Zhuang Yurou turned her head and gave him a cold glance.

  She walked over and put the brewed tea on his desk, "Boss, are you still not satisfied? The domestic sales of 3.5 million, and Dongdao 1.32 million, are already a miracle.

  It’s too late for many people to envy. If they hear what you just said, they’re afraid that they will come to kill us. "

   "Hey...you don't understand..."

  Cao Yang gritted his teeth helplessly, “I don’t think there is any dissatisfaction with sales and income. I just think these users have lost money.”

  It would be great if the game platform could be laid out earlier.

  This time, if Shan Hai Jing is bound to Bomi’s Aier game platform, it will be exclusively owned by the Aier game platform. Now, can’t the number of users on the platform be directly poured in?

  I dare not say that all these 4.8 million people will stay, even if 1/10 can be left, that is a very impressive number.

  This is a solid user base for the platform.

  With users, the natural platform has value. In the future, the snowball will roll, and the stand-alone game market will be stable.

You can say that--

The   game platform is equivalent to the soil of stand-alone games. As long as energy is continuously introduced into it, the stand-alone game market can slowly develop.

  This is a very important link in the stand-alone industry chain.

  Think about it, if there were no steam, orange...these big game platforms in the past, if many world-renowned games were monopolized, I am afraid that the single-player game market would have been crushed by online games.

  Of course, except for such a weird user group in the island country.

  ……

  Fortunately, I still have one hand now——

  The English version of "The Classic of Mountains and Seas" has not been fully produced yet. Now I am looking for a translation team for localization work, so I can log in to Omi Country together with the war3 and game platforms to be released in the future.

  At that time, the Aier game platform will have two magic works to bind, at least a large wave of users from the Omi circle.

  Cao Yang did not wait for the English version to be completed before releasing the "Shan Hai Jing" globally. There are several reasons:

  First, you have to compete with Monster Hunter for time and market.

  If it weren't for fear of "Monster Hunter" being released first, then Cao Yang would not urge the Japanese version in such a hurry.

  The so-called preemptive strike, the latter is controlled by others, it is embarrassing for the same type of game product to follow, so "Shan Hai Jing" must take the lead.

  Second, whether the English version was released first or later, in fact, the impact is not very big, because the market is there, it is impossible to say that people will play in February and no one will play in April.

The most important thing is that after the "Shan Hai Jing" is bound to the game platform, it can bring a lot of traffic to the Aier game platform. As long as the users can be circled, these people will continue to launch it on the Aier game platform in the future. Games contribute value.

  Considering these, Cao Yang called Li Lanyun and Liu Guangran into the meeting room and deployed the next stage of tasks——

"Shan Hai Jing" is currently only half of the content on sale, and the remaining half of the content is ready to be produced, and strive to launch "Shan Hai Jing · Breath of Candles" in the second half of 2004. In fact, the "Shan Hai Jing" will be supplemented. .

  The English version of "The Classic of Mountains and Seas" needs to be bound to the game platform, and then a small amount of updates will be completed through the game platform——

  For example, every other week, "Shan Hai Jing" can add a monster or add a new weapon.

  The update volume is controlled within 200M, which is more acceptable to players.

In 2004, with the development of network technology, people had already bid farewell to the ancient dial-up Internet era, and adopted ADSL broadband. China is indeed an infrastructure madman. The bandwidth has increased from tens of KB in the original dial-up Internet era. Now what 2M looks like.

The package size of   200M, if you want to download, should be within the acceptable range of users.

  Updates can only be done through the platform, which is a very obvious way of exclusive binding.

  ……

  In fact, long before Pomeranian's "Shan Hai Jing" was released, many players in Western countries were paying attention to this game.

  Especially when the promotional film came out, Omi players were full of praise for the promotional film of "Shan Hai Jing".

  When they learned that Bomi was the company that acquired Epic and successfully obtained the rights to Warcraft from Vivendi, the American players were shocked and understandable.

  Perhaps it is precisely because of such a creative and powerful company that can do such a great thing, right?

  However, this time the "Shan Hai Jing" is released in Chinese and Japanese. The two largest language systems in the world are available, but there is no English version, the first language version.

   inevitably makes many players in Omi countries feel angry and disappointed.

  Although the group of English-speaking countries paying attention to "Shan Hai Jing" is relatively small, and may not even have 10,000 or 20,000 people, they still expressed their protest on the official website of Bomi's "Shan Hai Jing":

Tommy: "Why is "The Book of Mountains and Seas" claimed to be available worldwide, but it doesn't provide the English version with the largest number of users? You know that this is not only damaging the enthusiasm of English players, but more importantly, you have lost a huge game market. , I suggest that Bomi publish the English version as soon as possible."

  (They used English to express their demands throughout the whole process. In order to avoid water characters, the author wrote the Chinese version directly.)

  Jeff: "Why is the "Shan Hai Jing" not available in English, do you look down on our US players? Or do you think that the US players may not like "Shan Hai Jing"?"

  In this sentence, this American named Jeff also mistyped the name of Shan Hai Jing to become: shanghaiking.

  Because the English translation of Shanhaijing is shanhaijing, there are many cases of misspelling and misreading abroad. Over time, players in English-speaking countries thought that the real name of this "Shanghaiking" is [shanghaiking]

   translates into [The King of Shanghai], although foreigners don’t know why they call it this bad name.

"I tell you, I pushed Bomi’s mountain and ocean scriptures to my friends before, and they unanimously gave a high evaluation. They think this game is very good. The success of the promotional video gave us a strong understanding of the monster culture in the East. I have a friend who is obsessed with studying Eastern monsters. He doesn’t even eat food. He tells us the legend of Eastern dragons every day.

   is still very different from our dragon.

  Now he is just as infatuated. I hope Bomi can seriously consider it and publish the English version of Shan Hai Jing.

  We will definitely support it. "

   "Please be sure to publish the English version of "The King of Shanghai", please!"

  ……

  (End of this chapter)