The Fantasy Entertainment Empire

Even though it's just a name of a practice, if you use it sometimes, you can use it, so what's the big deal?

Some are entertainment works, not to mention borrowing the name of a practice, it is not uncommon to borrow characters and plots.

However, for Dimension Entertainment, this kind of thing should be avoided as much as possible. It is still necessary to give some respect to the old seniors who have passed away.

What's more, this kind of thing can usually be solved with money - the cost will not be too big. After all, it's not buying someone else's copyright, it's just borrowing the name of the practice.

Anything that can be solved with money is a small problem.

Fan Zhe has no objection to Mi Le picking out the work "The Lord of the World" from the company's copyright library for animation.

However, seeing that it was a 2D animation, he approached Mi Le and had a chat.

According to his thinking, he still wants to do CG, and the cost is modeled after "Hunter's Notes". Moreover, "Hunter's Notes" will have a second season.

"Just keep doing it if you don't lose money, not to mention making money. The company is not short of the money, so it's more important to make good things."

These are his exact words.

But Ye Jiayi blocked her back.

"If you are not in charge of a family, you don't know how expensive firewood is. With an investment of hundreds of millions, do you think it's not bad for this money?"

"We can try to make CG animation films in the future. We can try to invest more in production, make better production, and recover the cost better. The business model like "Hunter Notes" has too many restrictions. "

Fan Zhe chose to compromise.

However, he still insisted on one place: "Well, then "The Lord of the World" should do 2D animation according to their animation department's ideas. However, since "Hunter's Notes" has already started It’s been a season, and it seems to be able to make money, so I will definitely continue to do it in the future.”

"Oh..." Ye Jiayi sighed, and said, "All right, I'll listen to you."

In fact, from Ye Jiayi's point of view, it is more cost-effective to cut this project with low yield and high investment risk.

However, since Fan Zhe thinks so, let's do it. Anyway, after all, Fan Zhe is the biggest boss of the company.

And for the project "Hunter's Notes", it's not impossible to make more income.

According to the company's market research, the audience of "Hunter's Notes" is indeed not as large as the previous works produced by Dimension Entertainment, but those who like it will like it very much.

This survey shows that the user stickiness of "Hunter's Notes" is still very high, and fans are very loyal to the work.

In this case, the value of peripheral copyright development will become very large. In this survey, many respondents expressed their willingness to pay for the peripheral products of "Hunting Notes".

Besides, the style of this work is still quite high.

Sometimes, people often overlook the profits that can be created by peripheral products of a film and television or animation work.

As powerful as Disney, their foundation is of course built on one after another blockbuster film and television works, but it is the derivative copyright development of the works that has really created huge profits for them.

Mickey Mouse, Donald Duck, Winnie the Pooh, Cinderella, Sleeping Beauty, Snow White... These classic characters, together with the superheroes of Marvel, have built the huge fantasy kingdom of Disney. The blossoming of Disneyland on a global scale has given their IP value a terrifying commercial realization ability.

It is said that the commercial development of these derivative copyrights accounts for 50% of Disney's revenue.

In comparison, what is the box office of the movie and the income from the complete episodes of the animation?

Dimension Entertainment has nothing to do for the time being. In this regard, it is compared with Disney, which has a history of nearly a hundred years. But this does not prevent Ye Jiayi from doing heavy development of derivative IP in the work "Hunter's Notes".

Figures, various printed products, external authorization of character images...

All these things can be done.

Of course, due to the inherent problems of "Hunter's Notes", it is impossible to engage in such things as low-grade plush toys, and it is not easy to link with some children's food, otherwise, the market in this regard will be huge.

But in any case, this is a way out for the work "Hunter's Notes".

Ye Jiayi had a lot of ideas in her mind, and she quickly established a related team to advance this matter.

If it is done well, then the income of "Hunter's Notes" may not only be as simple as recovering the cost and only a small profit, but maybe it will really make some noise.

...

As for Miller's animation department, after the two projects are approved, production will begin.

Currently, the animated version of "Hell Apartment" in the animation department is still in production. This animation will be serialized on the dimension platform for almost a year, with a total of more than 100 episodes. Although the production speed is relatively fast and the difficulty is not high, the production speed of "Hell Apartment" is not fast because most of the manpower of the previous animation department was concentrated on the "Hunter Notes" project.

Miller didn't intend to speed up either.

As long as the production speed can be maintained to maintain the update of online works, that's fine.

Next, the animated version of "Hell Apartment" is still in a relatively marginal position in the work arrangement of the animation department. The key thing to do will be the fourth season of "Amber Sword".

The development pressure of this work is still quite high.

If it goes according to plan, it will be next summer.

It took about half a year to complete the production of the entire season of animation, and the time was tight.

What's more, after going back to the copyright and legal affairs side to solve the small tail of "The Lord of the World", the preparation of this animation work must also be put on the agenda.

For this reason, during this period of time, Mi Le went to the HR side frequently, requesting to recruit more newcomers, and hoped to call in artists from other departments of the company.

The reply from the HR department was also very simple.

Recruitment is no problem, the budget is adequate. Don't even think about transferring people. The company has a certain amount of development pressure in the three aspects of film and television dramas, movies, and games, and no one can handle it.

Mi Le is also a little helpless, she can only continue to press now, hoping to replenish enough manpower for her animation department as soon as possible.

In the case of the animation department, it is still not enough to cope with the current development pressure.

In recent years, Dimension Entertainment has been maintaining rapid expansion. Their employees have grown from a few hundred to two thousand at the Guangdimension Entertainment headquarters. Globally, there are more than 4,000 full-time employees serving Dimension Group.

However, with the continuous expansion of the company's business step by step, the thirst for talents has not diminished at all.