The Director of Music Department

Three hundred and ninety. Customized movies

In fact, are big productions really profitable? not necessarily.

Even many big productions are making money at a loss, or can only recover costs through long-term operation of those copyrights.

In fact, most of the time, for those high-cost projects, what really makes money is not the box office, but the realization of fame.

For example, "Battlefield of Mars" seems to be losing money and the box office is not strong, but in fact, they have already made money.

Because Chen Hang's name is there, most people praise him, and the real share is based on the return of the investment, which is actually Times Light and Shadow. Other investments outside the circle, most of the time, are discounted.

Some people may ask, those people don't ask for return on investment, so what are they trying to do?

Picture what? They are the investors of this movie, and some of them paid directly.

But these things cannot be put on the bright side. For many companies, especially listed companies, they need to publish financial reports.

And some things are very sensitive, and it is definitely impossible to announce them, so at this time, the business of Xinxing Company created by Huaxin and Wang Yifan is very eye-catching.

Although it can't be compared with those big productions with a small blog, the rate of return is enough to blind the eyes.

Movies can never just look at the numbers on the books.

In many cases, the influence of movies is all aspects!

For example, "The Martian" why is the space agency willing to help?

Why do some official agencies intervene in some films and give them strong support?

Naturally, because the film itself is a carrier, something can be promoted through the film, which is more effective than many direct publicity.

"The Martian" also has advertisements. Of course, it is definitely not comparable to those movies with modern urban environment backgrounds, but there are many. Many merchants are not for the movie, but for the name Wang Yifan.

In October, the National Day file, the third film among the ten small projects of New Star Entertainment, "The Dark Side" directed by Yang Qin was released.

However, Wang Yifan didn't pay much attention this time, because "The Martian" has officially launched after several months of preparation.

The crew of "The Martian" in Hengcheng is preparing for today's shooting in the specially built super-large studio.

Since there are very few scenes in this film, this large studio occupies more than half of the scene, so it is basically shot according to the order of the film, saving the time for rearranging the scene.

Each department was making its own preparations. A few actors had put on their makeup and put on their space suits early in the morning, and they were called together by Wang Yifan.

"When you perform later, you should all act more relaxed. When sampling the surface of Mars, you should behave the same as picking up shells on a shark beach. Just treat it as a tourist..."

"Understood the director." Everyone nodded.

Then he explained to Yifan and asked them to figure out the script and lines by themselves. Half an hour later, when the crew was ready, the assistant director led them through.

Then the filming started.

The first scene features a team of astronauts sampling soil on the surface of Mars.

Because I have been trained by professional astronauts before, whether it is technique, movement, or the amount of sampling, I have gone through countless exercises. In addition, because they are all in spacesuits, I don’t need any acting skills at all, only lines. If there are no mistakes, basically there will be no problems. Therefore, the first scene was shot very smoothly, and it passed after only two shots.

In fact, this is also the scene that is arranged in the opening scenes of many movies. After all, everything pays attention to a good start, especially the first shot, so usually relatively simple scenes are arranged for filming.

It is not the first time for Wang Yifan to make a sci-fi movie, but this time "The Martian" is quite troublesome, because this time it was shot with a 3D camera.

However, for Wang Yifan, for an experienced crew like "The Martian", it's really not a problem.

The first day of shooting was smooth, because basically there were no too difficult shots.

However, what Wang Yifan didn't expect was that someone would come to visit the set on the first day of filming.

And the person who surprised Wang Yifan is Li Mingjuan. After filming "Dancing Out of My Life 2", the film did not achieve the expected results. Li Mingjuan also felt that she was lacking in some aspects, so she ran to charge for a while. time.

Wang Yifan hadn't seen her for a long time.

"Director Wang!" Li Mingjuan and Wang Yifan are also very familiar with each other. The two have collaborated several times. At the beginning, Li Mingjuan served as Wang Yifan's assistant director and executive director.

"Why are you here? Why is charging finished? Are you going to resume work? Who is this?" Wang Yifan asked with a smile, because Li Mingjuan did not come alone, and brought a strange middle-aged man with him. He is an insider, but more like a person in the system.

"This is the leader of my hometown city, Director Yang Ming. Director Yang, this is the director Wang Yifan I told you about." Li Mingjuan introduced.

"Director Yang, hello, hello!" Although Wang Yifan didn't know the other party's purpose, he was still very polite and enthusiastic.

"Director Wang has admired his name for a long time!" Yang Ming smiled and held Wang Yifan's hand with both hands.

Li Mingjuan is from Fujian, but Wang Yifan doesn't know exactly which city he is from.

Wang Yifan could guess a little about Director Yang's intention.

In fact, in the past few years, it has become a trend for local officials to sponsor film shootings to promote the city.

They usually look for some well-known directors, or provide venues, or direct financial sponsorship, which is actually similar to advertising placement, but it is not for promoting products, but for promoting the city.

In particular, some tourist cities are particularly keen on this. Of course, the effect is still very good.

This is a win-win situation. The film company can get sponsorship, get the convenience of shooting, and get the support of local officials, so it is naturally more convenient to shoot.

The city has received positive publicity through the film. Once the film becomes a hit, it can become a city's business card.

Let the city's popularity spread with the movie.

Of course, it's not easy, and a large amount of sponsorship is provided, but in the end, there are countless movies that hit the street.

From unintentional insertion to intentional intervention, from single-line cooperation to multiple development, the combination of film and city has gone through a gradual process. This process has also indirectly promoted the virtuous circle of Huaguo's film industry, and promoted domestic films to achieve social and economic benefits. effective unification.

Now many places have started to change from sponsorship to investment, and are involved in the development of movies throughout the process. However, because laymen direct experts, the results are often not so good.

Soon, Wang Yifan knew the purpose of the other party's visit.

Li Mingjuan's hometown is from Haixi, Fujian Province.

Director Yang first found Li Mingjuan. Haixi City has been "married" with movies since the year before last, investing in and sponsoring many films in an attempt to create a city name card for Haixi City.

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