Super Tycoon

Zhiduoxing Group suddenly announced on its official website the new mobile phones that will be launched in the fourth quarter. Everyone found that there were more than ten models, and all of them were feature phones.

Among them, functional phones within one hundred dollars accounted for half, and there were two high-priced functional phones priced at more than four hundred dollars.

Many people can't understand it. This is not the camera phone that Zhiduoxing mainly promoted this year. Has the music phone been picked up by Zhiduoxing again?

There are also styles such as standby king, voice king, high-end defense, large fonts, and large buttons. Aren’t these all leftovers from other people’s games?

Could it be that the Zhiduoxing Group believes that the number of functional phones is small this year, and it wants to occupy the market again at low prices and eliminate other competitors?

Sure enough, they read Chen Mingyong's speech on the official website. Chen Mingyong claimed that the era of high mobile phone prices is over, and Zhiduoxing plans to lower the price of products so that everyone can afford mobile phones and buy easy-to-use mobile phones.

It is also said that smartphones are only prepared for business people, and ordinary people may not use them. Zhiduoxing specially redeveloped some functional models for ordinary consumers to meet market demand.

Zhiduoxing plans to sell more than 300 million functional phones next year, two-thirds of which will retail for less than US$150, and half of which will be less than US$100.

After these appeared, Suni's mobile phone responded immediately. After they changed from Suoai to Suini, they are going downhill. It seems that this year's mobile phone sales may be 20 million units.

When they were wondering what to do, Zhi Duoxing gave them a new idea. That's right, they neglected feature phones because they studied smartphones too much.

Functional machines can use their own system, and they don’t need to pay for the Microsoft system, and they don’t need to buy so many application software, so the cost will definitely be reduced a lot.

There are many office workers in the island country, but there are also many women who live at home. Many people do not need smart phones at all, and functional phones can meet their needs.

Just in time, use these feature phones to completely replace traditional phones.

Motorola and LG also seemed to have discovered the new world, and quickly announced that they would guarantee to launch at least one new feature phone every month in the fourth quarter. It's slow.

Even Nokia and Samsung have announced that they will launch two feature phones in the fourth quarter to meet market demand.

...

"Chairman, they have been tricked, and our opportunity has come." When other companies launched their first new feature phones, Duan Yongping came to Zhang Yang's office to announce the good news.

"It's just started, and I can't make a decision yet. I see that the sales of mobile phones of those manufacturers have increased a lot. You have to pay attention, don't play it off."

"Remind Chen Mingyong that I allow him to reduce the profit margin in the fourth quarter of this year and spend some unjustified money, but in the first quarter of next year, everything must be reversed."

"The first quarter is also the fiscal year Q4 of many companies. Only by giving them a heavy blow at this time can they make the decision to give up."

Zhang Yang has already learned some news from the Internet, but it is not enough, and it cannot be said that Zhi Duoxing's strategy has succeeded.

"Don't worry, I understand. But maybe we will announce the adjustment of strategy at the end of the first quarter, without giving them time to reflect, and directly crush them in the second quarter."

"If you start directly in January,

I am worried that their production capacity has not been raised to the peak, and the volume of stock is not so much, and there is still room for resistance. "

"We won't spend any more money this time, and Li Zekai also helped. He sold some hoarded electronic components through a friend's company."

"The price is lower, and many mobile phone manufacturers are scrambling for these products. This also shows that some companies will increase the speed of production of functional phones, and their dealers will also put a lot of money on them."

"When their products can't be sold and they can only lower the price and sell the goods, those manufacturers will be hit harder. Now companies such as Motorola supply the goods first and then collect the payment."

"If there is a problem with the terminal retailer, there will be a problem with the dealer's funds, and these will eventually come back to the manufacturer."

"Suuni launched two more music phones, which look like MP3s. I don't see any selling point. They can't be sold in island countries, and the North American market has completely fallen."

Duan Yongping was a little happy, he was not too young, and planned to retire in two years. Before he retires, it will be very fulfilling to be able to beat giants such as Souni.

Of course, Zhang Yang talked about this issue with Duan Yongping. The president can be inappropriate, but the seat of directors should not be resigned for the time being. The executives of Zhiduoxing Group are still slightly disconnected.

The new president will choose between Li Junsheng and Sun Tengfei. Both of them are excellent, and they joined Zhiduoxing Group very early, and their respective businesses are also excellent.

But Duan Yongping felt that both of them had some shortcomings, so he couldn't make up his mind, so he let Zhang Yang decide.

In fact, Zhang Yang already has an idea in his heart. Many large companies have a president and a CEO, or two co-CEOs, who are each responsible for some of the company's main businesses and cooperate with each other.

Another advantage of this is that it is convenient for the chairman to manage remotely. The two compete with each other. If one of them does not perform well, the other can take over.

Large companies always have a lot of business, and one person has limited energy to take charge. Duan Yongping was able to hold on because of the support of those two people, and the absence of an important executive, neither of them could hold the field, and it was up to Zhang Yang at the critical moment.

Inevitably, the two always came to ask him for advice, so Zhang Yang decided to let the two take the position together. Coincidentally, it is also possible to arrange for Xiao Wang to join the company's executive team. This is the person he has carefully cultivated to take the helm of the company in the future.

"Old Duan, your strategy this time seems to be very successful. I hope there will be good news early next year. But you should also pay attention to the domestic market, not just the mobile phone business, but also the tablet business."

"Also, I hope that before you retire, you can start the smart TV business, or the smart set-top box. I don't feel at ease if someone else does it."

Duan Yongping nodded: "No problem, I will do well. Chairman, that Lei Dajun, do we need to suppress it?"

Xiaomi Technology has developed well this year and even made mobile phones. Using the method of hunger marketing, some products were sold. Although the sales volume was not high and they did not make much money, they gained a lot of attention. The main concept of the product is cost performance.

A mobile phone that sells for 2,000 yuan seems to have the same performance as a big brand that costs 3,000 yuan, and is very popular among young people. Of course, there are many disadvantages, such as high energy consumption, poor heat dissipation, insufficient after-sales service and so on.

"It's up to you."

On Xiaomi's side, both he and Liu Chuanzhi are major shareholders, which also made Duan Yongping hesitate whether he should suppress it or not. But since the chairman didn't refuse, he planned to start.

Please remember the first domain name of this book: . The fastest website for mobile version updates: