Super Tycoon

Just after the new year, seven new brands of tablet computers appeared on the market, instantly making this product popular. Some even assert that netbooks will soon be replaced by tablets.

On Zhang Yang's desk, there are also samples of seven tablet computers, and there is a performance parameter comparison table next to it.

"Old Zhao, have you tested all these? Is there any difference between the parameters they announced and the parameters you tested?"

"Basically none. Some expressiveness may fluctuate slightly, but it cannot be said that their parameters are fake. Moreover, they have not been tested for a long time, and their battery performance, heat generation performance, etc. cannot be determined. These must continue to be tested."

"In terms of size, everyone seems to be the same. Between 9 inches and 10 inches, no brand is bigger, and no brand is smaller. After our P1MINI is launched, it should have enough features."

"However, relying on MINI alone, we cannot compete with other manufacturers, let alone suppress them. Therefore, our P2 must also be ready for the market, and continue to widen the gap with other manufacturers."

"In terms of systems, there are four systems that use our Zhiduoxing kernel, two are Microsoft systems, and one is Apple systems."

"Are you saying that Apple has also made a tablet computer? Didn't people stare at it before? Why didn't you get any news?"

Wow, just crushed Apple's smartphone business, and it's protruding from the tablet again? But for Apple, it is actually easier to make a tablet than a smartphone.

Apple has made notebooks, netbooks, MP4s, and PDAs. There are not many technologies that need to be improved to make this tablet computer.

"We were staring at it before, but Apple's confidentiality work was good before, and there was no official announcement. Now it's suddenly listed, and the price is still very cheap."

"Their retail price is only US$349. It seems that they want to use low prices to compete in the market, but it also arouses dissatisfaction from other manufacturers and plans to jointly suppress Apple."

"Hewlett-Packard, Samsung, Sunny, Asus, Moscow Electronics, Wanyan and Apple are the seven newly added brand manufacturers in the market. Suny and HP use the Microsoft system, and the retail price is about 400 US dollars. No more than thirty dollars. Companies like Hewlett-Packard plan to release tablet computers next month."

"The tablet operating system and related technology licenses we negotiated with other manufacturers are 7% of the retail price, and the system license price is 4% of the retail price. This price is already very low."

"In the future, the authorized price may be reduced to 3.5% like that of a mobile phone. We hope that the Zhiduoxing system can become the mainstream operating system for tablets and beat Microsoft and Apple's systems."

"Okay, let's put our P1MINI on the market. What's the retail price you ordered?"

"The retail price is $299, and some hardware parameters have been reduced, such as memory card, screen size and battery power, and other parameters are basically unchanged."

"Profit margins can also be guaranteed not to drop, and consumers will definitely like it. We have done market research before, and many people said that our tablet computers are a bit big, and it would be better if they could be smaller."

"Furthermore, several PC manufacturers announced that their tablet PCs will be launched soon, and the competition in the market will become more and more intense. Our minimum guarantee target is more than one-third of the market share, and it seems to be no problem at present."

Zhang Yang knocked on the table: "One-third of the target? It's too low.

Let's book forty percent. If you can complete 50%, the bonus will be doubled. "

Now there are only nine manufacturers of tablets, and several more will join them in the future. It is really not easy to ensure a high share. For example, in the PC market, the shares of the top three companies all exceeded 20%, but none of them exceeded 25%.

Tablet PCs can also be regarded as computers, and the brands of those PC manufacturers still have a certain appeal. Moreover, they were launched later than Zhiduoxing, with improved performance and lower prices. In addition, their sales channels were willing to spend money on publicity in the early stage, and it was indeed not so easy to be defeated.

However, Zhiduoxing, as the pioneer of the industry, plans to launch P1MINI this time, reducing the parameters and price, just to grab the market.

Later, P2 with fingerprint lock will be launched, which are not available in other manufacturers. If this does not guarantee market leadership, it is in vain to be a pioneer.

"Double the 50% bonus? Well, I will tell the boss about this goal." Zhao Mingsheng nodded and agreed. Anyway, he is mainly responsible for product research and development. If there is any difficulty in sales, let the sales headache go.

He made the company's products with the best performance and the most reasonable price, which has already provided the best conditions. If he can't be the first in the industry, he can only say that the level of sales is not good.

Besides, Zhiduoxing Group has always been willing to spend on advertising, the sales channels are ready-made, and the software has also been guaranteed. Why can't it occupy a higher share?

Not to mention the game industry, there are only four manufacturers of console hardware. As for the mobile phone industry, there are hundreds of companies doing this, among which there are more than a dozen well-known brands in the world, but isn’t Zhiduoxing the second?

Nokia, the number one, has maintained a market share of more than 30% for many years, and has maintained a share of more than 40% in the smartphone market.

Others can do it, why can't they?

The tablet competition is actually smaller than the competition in the mobile phone industry.

"Old Duan, you have discussed P2, it will be launched in two months? I remember that the research and development was successful? There is a problem with the test?"

"No, the test went well, the version has been finalized, and it can be produced at any time, but we don't have a lot of new products recently, including NI, plus the G4 will be launched next month, and the P2 will be launched next month. Learning machines, new translators, etc.”

"We produce translators and learning machines by ourselves, and hand over the rest to Haihong. We think it is enough to use P1MINI to deal with it now, and P2 is to give them an important opportunity when major tablet manufacturers are hyped. hit."

Zhang Yang shook his head: "There is no need to wait, just give them a head-on blow now. You can also ask some manufacturers who are developing the tablet to think about whether to launch the tablet immediately, or add some more functions?"

"And only by widening the gap with other manufacturers in the early stage can I better establish my position. Communicate well with Junsheng, and the porting of related tablet games should also be accelerated, which will allow us to earn more money."

"As for the games ported to other platforms, it will be provided to other tablet manufacturers using the Zhiduoxing system one month later, so that they must also come to our Zhiduoxing official website to download."

"Isn't there a big melee in the market now? Let's calm them down and let other manufacturers understand what to do with the tablet product."

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