Super Tycoon

Sega Bandai is not having a good time at this time. Although Isao Okawa has obtained a controlling stake, it can be regarded as a real acquisition of this company, but the relationship with Microsoft is also at a standstill.

Microsoft did not do system translation, software translation and other work for them, which greatly delayed the launch of Sega Bandai's Uranus to the European and American markets.

It was originally planned to launch to the North American market in May this year, and to the European market in July. Now it seems that it will be launched in the North American market in July.

And their launch to the European market may have to be delayed until October, when the Smart Star G2 should be launched. To be honest, Sega Bandai doesn't have much confidence in competing with the Zhiduxing G2.

After all, this is an industry king who defeated 64-bit machines by relying on 32-bit machines. The new generation of game consoles has once again crossed a level. How many players are looking forward to it.

At present, Sega Bandai has begun to advertise in the American market. In fact, their speed to market is already faster than in the previous life, just because they have the copyright of Bandai's animation and more adapted games, so that they will not be caught again. The performance of the game console is good, but there is no dilemma of good games.

It's just that these are just plans at the moment, and it's not certain whether they will be in time.

Microsoft has feelings for Sega Bandai, and Sega Bandai has feelings for Microsoft. Because they found that Microsoft seemed to be in contact with Songxia.

Before Songxia, it was the main force of the 3DO camp, and it was also the best-selling company of this type of game console, similar to their Sega Saturn.

But because of the business philosophy, there were disagreements with other shareholders of 3DO, and then they quit angrily. However, Songxia did not give up on this market, but it did not have the confidence to take the lead like Sony.

Just at this time, the relationship between Microsoft and Sega Bandai cracked, so Songxia took the initiative to contact Microsoft, expressing his willingness to provide hardware technical support for the game console developed by the other party.

Songxia is also one of the giants in the field of consumer electronics, and also has experience in developing game consoles. It also designed the second-generation product for 3DO, which made Microsoft very happy.

With such a partner, the development of new products is just around the corner. Sega Bandai doesn't want to be controlled by us, so we will leave you behind and make our own game consoles.

It's just that Microsoft doesn't know another news, that is, Songxia is still cooperating with Nintendo. Nintendo cooperated with Philips on the N64, and its performance was mediocre, which made Nintendo feel that Philips' technology was not very good.

In the field of consumer electronics, Philips is indeed top-notch, but most of Nintendo's top engineers are from island countries, and there are certain obstacles in the communication between the two sides.

Then it is obviously easier to find an island country manufacturer to cooperate with, and it can be completed faster. Just like Sega Bandai's cooperation with NEC instead of 3DFX, there are also considerations in this regard.

Microsoft didn't know this news, and Nintendo didn't say it, but Sega Bandai knew it. Isao Okawa thought about it for a while, maybe he could use it to bring Microsoft back to his camp.

With the addition of the giant Microsoft, it is obviously of great benefit to the development of Sega Bandai, even if the other party has to share more money, it doesn't matter, it is much better than unsalable products.

Thinking of this, Isao Okawa finally picked up the phone and called Microsoft.

"Mr. Gates, I'm Isao Okawa, I think we need to talk."

Bill 61 Gates has actually been waiting for a call from Isao Okawa. He knows that as a result of the suspension of cooperation between the two parties, Sega Bandai must be more affected.

The game project team formed by Microsoft for this purpose will definitely suffer a loss, but it doesn't matter, a loss of hundreds of millions is a small matter for Microsoft, and their annual profit can be billions of dollars.

Contact with Songxia is also an option. Once they completely break up with Sega Bandai and tear up the contract, then Microsoft's game project team cannot be wasted.

Bill 61 Gates intends to let Microsoft make its own game consoles. This can be regarded as entering the hardware field and accumulating some experience for them to make notebooks and other products in the future.

In this regard, it has also received the support of major shareholders such as Paul 61 Allen. Although Paul Allen is against the game industry, he is supportive of entering the hardware industry.

As long as you can guarantee that the project will not lose money, or the loss is very small, and you have accumulated some relevant experience, then it will not be a loss.

But it would obviously be more cost-effective to directly acquire Sega Bandai. So Microsoft has been doing project development, but it has not announced it to the public.

They are waiting for Sega Bandai's attitude. Now it seems that Sega Bandai has softened.

"President Okawa, I was surprised to receive your call. Why, did Sega Bandai agree to sell part of the shares to Microsoft?" Bill 61 Gates leaned back on the chair and lit a cigar.

"Mr. Gates, Sega Bandai has never objected to selling part of its shares to Microsoft, but this needs to be discussed by shareholders. At present, we have not discussed a suitable result. After all, the original shareholders of Bandai do not listen to my persuasion."

"But this doesn't affect our cooperation, right? After all, Microsoft can also make money and accumulate experience in games."

Bill 61 Gates is not happy, you don't sell shares, why call me?

"President Okawa, I think you have misunderstood. There is not much profit in helping Sega Bandai develop the system. This part of the income does not even account for one percent of Microsoft's revenue, and it can be discarded at any time."

"Or we could develop our own console, if that's what we need."

Isao Okawa knew that Microsoft was developing a game console project at this time, but I am afraid that Microsoft would not have imagined that the partner of cooperation is also prepared with both hands?

"Mr. Gates, is Microsoft planning to cooperate with Songxia? I have a few points to talk about here, please Mr. Gates to consider. First of all, Songxia was doing 3DO before, and the production and sales of 3DO, including follow-up evaluation , I think Mr. Gates is also clear."

"Secondly, is Songxia's cooperation with Microsoft sincere? Has Microsoft considered that Songxia will tear up the contract at any time? If I told Mr. Gates that Songxia is still cooperating with Nintendo to develop a new generation of game consoles, would you What's your idea?"

"Finally, Songxia has never given up on developing its own game consoles. Seeing Suuni's success, they think that their strength is not weaker than Suuni. Will they not be jealous of that profit? Will the cooperation between Microsoft and Songxia last for a long time?" ?”

Bill Gates put the cigar on the ashtray, and Songxia is still cooperating with Nintendo, which he really didn't know before. In this way, it is necessary to carefully consider whether to consider cooperating with other companies, such as IBM or something?

But still the same sentence, leaving Sega Bandai, Microsoft will not worry about finding a partner. But without Microsoft, what does Sega Bandai look like now?

If you want to continue to cooperate, you have to show sincerity!