Disaster Artist

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"Why, Mr. Ning is also planning to change the distribution strategy of Damen Films? The theaters and echoes will be released simultaneously?"

Lu Qian did not answer Ning Ye's question, but pushed the question back.

Ning Ye was not surprised either. He smiled slightly and replied meaningfully.

"If Blue Whale Films can come up with a plan that is in line with the interests of Damen Films, I don't think there is anything wrong with it."

This time, Ning Ye did not continue to explain at length.

In fact, if Ning Ye is willing, he can tout the prospect of streaming media, express his expectations and expectations for the future development trend of streaming media, and then give pointers to the development of Lanchuan film industry, so as to prove that Damen Films is really interested .

But Ning Ye didn't.

Because Ning Ye knows that those polite and pleasantries are all beautiful occasional words, the more gorgeous and grand the words, the hollower and more false the core, this is the basic common sense for getting started in Vanity Fair social occasions. sloppy

Concise and clear, but reserved attitude, so it seems real.

Ning Ye, seriously—

If Blue Whale Films is willing to release simultaneously in all movie theaters and Echoes in the future, it means the plan is feasible and Damen Films is willing to take risks.

The subtext is that he believes in Lu Qian's judgment that Blue Whale Films will definitely not do business at a loss.

really.

This short sentence made Lu Qian raise his eyebrows slightly.

Between flashes and flints, thoughts were raging in his mind, and Lu Qian quickly made a judgment:

Should he trust Ning Ye?

Or to put it another way, he believed in Damen Films and Ning Ye, but to what extent should he believe it? Should they further win over Damen Films, and look forward to getting the help of Damen Films in the future to work hard in Lanchuan and set off a **** storm?

Just now I met Gu Qingyuan, and now I come to Ningye again, the big bosses come to the door one after another, and they all use the reason of visiting the class to cover up their real purpose. The interweaving and collision of two different events creates an opportunity?

Perhaps, Lanchuan has come to a crossroads, opportunities can be seen everywhere, of course, crises also abound, now it depends on wisdom and determination.

Thousands of thoughts flashed by.

Lu Qian took a deep look at Ning Ye.

Then. sloppy

"In my opinion, theater chains and streaming media are not natural enemies of life and death, but partners who help each other and complement each other. The advantages and disadvantages of each other form an intertextuality, and cooperation can make both parties stronger."

"So, this is not and should not be a multiple-choice question. It doesn't necessarily have to be one of two choices, either theater or streaming media. We can have both."

Lu Qian's words, unhurried, like a spring breeze, naturally have a unique charm, the car is completely quiet, and all eyes fall on him.

Ning Ye was thoughtful, and vaguely captured some key information, and the adrenaline couldn't help but start to pump up, and the expectation value was rising.

"Some movies are exclusive to theaters, and they are born to belong to the big screen. Only the big screen can show the special texture of these works."

"Some movies are exclusively streaming media, and images are not the focus of it. Watching it anytime, anywhere will not affect the entertainment effect of the movie."

"Some movies are in between. At this time, we have many choices."

"For example, 'The Woman Who Left', in fact, there is no problem with simultaneous release in theaters and streaming media, because most of the audience who are willing to watch this work will choose to go to theaters, and they don't care about the convenience brought by streaming media at all. , the most important thing is the viewing experience in theaters.”

"However, if you miss the theater show due to special circumstances, streaming media can be used as an alternative; in addition, ordinary viewers who are a little curious because of publicity and promotion can watch it at home without going to the theater. For experimental works, the audience has more than doubled or tripled, which is a good thing."

Dumbfounded, dumbfounded—

In the final analysis, it is because they lack sufficient understanding of streaming media, let alone echo, and have never been able to understand the fundamental purpose of Lu Qian's creation of echo, so naturally they cannot open their imagination.

It was the same as Jiang Chenghai, Wei Che and others back then.

It is precisely because of this that prejudice can have such a powerful lethality, and the same is true for stereotypes.

Jiang Haowen was stunned, his brain stopped functioning, this way of cutting in was indeed something he had never thought of. sloppy

Ning Ye is a little better, his brain is running at high speed, and he has captured some information, but he still needs more.

"And what about 'Deadpool'?"

Lu Qian nodded slightly in affirmation, he liked the example Ning Ye proposed.

"'Deadpool', I have to admit that watching theaters and streaming media are two different experiences. I have made a lot of attempts in audio-visual language; but at the same time, I also need to be objective. Will it be two completely different works to watch? Not necessarily."

"At the end of the day, the core appeal of this movie is still Deadpool, and those fourth-wall-breaking presentations have no impact on streaming viewing."

"So, I would suggest that the theaters be released for 60 days, and then streamed online. That is to say, after 60 days, the audience can freely choose theaters and streaming media to watch. If the theaters no longer arrange big screens no problem."

I see. sloppy

Or, in other words, it could still be like this.

Now Ning Ye finally understood Lu Qian's overall plan.

Announcing that "The Woman Who Went Away" would be released in theaters simultaneously with the Echo was a move, throwing a blockbuster, unreasonably disrupting everyone's plans and creating chaos.

At this time, the theater alliance was overwhelmed by anger, but could not unify its position, and some judgments and decisions may often lag behind.

This little bit of lag and divergence of interests will become a breakthrough for Blue Whale Films.

Blue Whale Pictures only needs to start negotiations with one or two theaters:

In fact, there is no need to kill everything. Everything is still negotiable. We can sign different collocation agreements and arrange different dividend agreements according to different works. sloppy

Just to give an example, if it is shown in theaters alone or completely missed the theater, then there is no need to discuss, everything will follow the existing model, focusing on those works that are released in theaters and streaming media~www.readwn.com~一Movies are only released in theaters for two weeks, and then streaming media goes online, so the dividends of theaters, film companies, and streaming media need to be adjusted.

Here is a random list of numbers without any practical meaning. For example, for the box office dividends in the first two weeks, theaters get 80% and film companies get 20%; for box office dividends after two weeks, theaters get 40%, and it decreases every week. Movie companies are incremented every week.

In addition, two weeks later, the dividends of film companies and streaming media will be discussed separately.

Based on this, the longer the release cycle in theaters before streaming media goes online, the lower the box office dividend ratio of theaters, and so on.

Just like the example Lu Qian just casually mentioned:

Assuming that "Deadpool" is released in theaters for 60 days, then during these 60 days, the box office dividends of theaters may be 60%; Below 30%. sloppy

Step-by-step dividends, everything can be discussed.