Twenty Years in Business

Wang Chenggong, the only son of Wang Kang, chairman of Changyin Company, has been studying abroad and returned to China after graduating from university two years ago.

Changyin Company is mainly divided into two parts, one is production and the other is sales.

Needless to say, production, mass production according to the formula, as long as the management is done well, there is no big technical content.

Production serves sales and depends on sales. If the product cannot be sold, production will be paralyzed.

After Wang Chenggong returned to China, he made a specific investigation and analysis of the company's sales, and then discussed with his father to go to work undercover.

One is to start from the bottom, fully understand the market, and cultivate the ability to exercise experience.

The second is similar to a private tour of microservices. As a free-flowing company, the prince naturally needs to understand the company in order to successfully take over.

When he was abroad, Wang Chenggong studied the classic marketing cases of Pepsi-Cola and Coca-Cola. His ambition is not small, but his ultimate dream is to enable Changyou to reach the status of these two brands and sell it all over the world.

But ambition alone is not enough. You have to go step by step. Now the most important thing is how to develop and grow, at least to get out of the province.

If you don't accumulate steps, you can't reach a thousand miles. If you don't accumulate small currents, you can't make a river.

In all urban areas in the province, Baichang City is a strange market. General Manager Yu Dacheng is a highly paid talent. Baichang's economy is relatively prosperous, but the goods are not sold well, and they are always in the bottom line.

So Wang Chenggong chose here to see what caused the lack of sales.

After nearly two years of understanding, Wang Chenggong finally understood what was going on.

It's not that the market is not good, the reason is that this highly paid talent, this general manager is not only inadequate, but also lacks in ability, and he has not focused on how to open the market.

Wang Chenggong's original plan was to become vice president first, and gradually replace Dacheng after some days of accumulation. With the occurrence of Zhang Xiaobai's incident, the plan can only be changed.

So Wang Cheng left Baixian to go to the head office early in the morning, and Zhou Ping was transferred to perform a play.

At this time, Yu Dacheng finally understood Wang Chenggong's identity, and it was really difficult to restore it.

Slowly inhaling a cigarette, Yu Dacheng said, "Do you believe it? I have always regarded you as a brother and a friend."

There is no way to make sense. It is better to change the way and play the emotional card, which is the last struggle. In fact, this is what Yu Dacheng said in his heart.

After the two got along for so long, he believed that Wang Chenggong understood this feeling.

Wang Chenggong looked at Yu Dacheng with contemptuous eyes, "You may not know me, don’t talk about feelings with me at work, and you are really unworthy! Yu Dacheng, you eat mine and drink mine, but you just don’t give it to me. Do things, and keep saying that when I am a friend? How can there be such a reason?"

The last straw, with Wang Chenggong's words, became useless.

Yu Dacheng was silent for a moment, and said: "It's true that the six relatives don't recognize it. It's a bit of a ruthless emperor, but you have to think carefully. If Bai Chang doesn't have my relationship, what will happen to the market?"

Wang Chenggong clapped his hands and said with a smile: "Right, this is called negotiation. You don't have to pretend to be wronged and talk about feelings at the negotiating table. Just take out your bargaining chip! Unfortunately, I will pay for your bargaining chip. I really look down on it."

"My dear General Manager Yu, I'm sorry, it should be said that the former General Manager Yu, do you really think I haven't done anything in Baichang for the past two years?"

Yu Dacheng smiled and said: "I really didn't see what you did in Baichang, except for sleeping, or borrowing money for dinner, what are you doing?"

Wang Chenggong raised his eyebrows and said, "Yu Dacheng, I know your details now, so you don't have to deliberately sell it to me, otherwise I won't take this step, of course I understand the principle of putting the overall situation first."

"Although you have been working in Baichang for so many years, it really doesn't matter at all. It's just that the few big supermarkets and there are no personal relationships. That is to say, you can do it with just a few people. The important thing is that consumers buy it."

"And you can't manage it. Don't look at the salesmen who nodded and bowed to you one by one. They complained to you in private, but they dared not speak up. So if you take you down, no one will stand up for you, I When they come up, they get a discount, which is to stop their mouths and make them work harder."

"You and I know that in this society, there are not so many emotions in the workplace, and all interests are the priority. Therefore, in all aspects, if you take you down now, there will be no sequelae. I dare to do this."

The life-saving straw is gone, and now there is not even the last fig leaf.

Yu Dacheng slumped weakly on the sofa.

Wang Chenggong was right. In fact, it was not that Yu Dacheng didn't work hard, but that he didn't have that much energy or ability to expand sales and open up the market. That's why he persisted for so long.

Wang Chenggong lit a cigarette again, "Since I have said it, let you understand it. The chairman's meaning is to let me be the vice president first, and then gradually replace you. If you really help me, In the end you can still be a vice president. To blame, you can only blame you for being stingy."

Wang Chenggong's face suddenly became cold, and he stared at Yu Dacheng and continued, "What did Zhang Xiaobai offend you? Why can't you tolerate him? Such a talent or even a sales genius, not only do you not keep him for the company, but you also try to exclude him. , So that people are so frustrated that they want to resign."

"Yu Dacheng ah Yu Dacheng, if Zhang Xiaobai and Bao Xiaomei are gone for free, you and he have made a big mistake!"

Yu Dacheng suddenly smiled, "Wang Chenggong, don't you say not to talk about feelings? You dare to say that I am not doing this for the two poor ghosts?"

Wang Chenggong said: "You are really stupid. The Changyin company is mine after all. I have to keep talents for the company. In my heart, they are more than a hundred times more important than you~www.wuxiaspot.com~ and you, It's just rubbish!"

Yu Dacheng smiled and said: "Keep talents? Even if you knock me down, do you think you can tame that Zhang Xiaobai? From the first time I saw him, I knew that this person is definitely not a person who easily surrenders to others, so I will So to him!"

"Xiao Wang, no matter how high your status is or how high your education is, your experience will eventually be shallow. Let's take a look. Even if Zhang Xiaobai stays in Changyin now, he won't stay in this small company in the future!"

Wang Chenggong raised his eyebrows and said, "Are you finished?"

Yu Dacheng smiled, "It's over!"

Wang Chenggong's face was gloomy, "Why not get out of here?"

Yu Dacheng laughed and left.

Wang Chenggong was inexplicably irritable and lit a cigarette again.

Standing on the balcony, he murmured: "I don't believe that you can't tame that wild horse. Give him what you want, isn't it over?"

After smoking, Wang Chenggong walked out of the office.