The Pioneer of the Rebirth Era

Vol 2 Chapter 1104: Ma Fengyun's dilemma

Ma Fengyun has been a bit burned recently because Yibeiwang's blockade on him is too thorough. All channels that can be linked to the Internet are completely blocked, and even more mentioned as a direct channel for Internet publicity.

So he can only hold lectures everywhere, go to TV and so on, like those selling fake drugs.

But even so, he has not bowed his head like Yang Dongxu, compared to the excitement and excitement of getting an investment when he first started his business. Ma Fengyun, who is growing like his own company, has realized that he has fallen into a big hole.

Although Ali is indeed the master, and he holds the most shares. But one day he suddenly realized that his core thing was not the surname Ma, but the surname Yang.

Everyone thinks that the most important shopping website is the website, after all, the website hosts customers, merchants and transactions. Anything that the website does not do well is useless.

After working hard to make the website in hand, Ma Fengyun found that the website is important, but the shopping website is revolving around another core. This core is Alipay.

If there is no Yang Dongxu, Alipay belongs to Ma Fengyun. Then Ma Fengyun is equivalent to holding an ace.

When Ali developed, Ma Fengyun had insisted repeatedly, but it was stronger than people. He must introduce capital if he wants to develop faster and better. After all, the Internet is really a money-burning thing.

But even with the introduction of so much capital, the entire Ali almost lost control, and he was almost taken into the magpie's nest. In the end, he was able to fight back and win because of the ace of Alipay.

When the shopping website is no longer centered on the website, but started to transfer around the payment number, he easily took control, and then kicked out all those shareholders who had misconduct.

After all, without Taobao, I can get a Tmall, and even a Tengu. Mastering Alipay's big data stream is simply a must-have weapon.

But now this weapon does not belong to him but belongs to Yang Dongxu, a core has been held by others. After sending out the control of the website, Ma Fengyun felt that he was going to roll out.

Although Yang Dongxu is very optimistic about him from beginning to end, he is very optimistic about the future of the shopping website, and I believe that he never points fingers. But there is one more boss above, which always makes people feel not so easy.

So after a lot of work, the situation has not changed, and the very difficult life of Ma Fengyun once again announced a major decision. Taobao website is free for merchants for three years without charging any store fees.

This news has been announced, making Taobao merchants instantly rejoice to set off firecrackers. But there is not much optimism in the outside world, everyone feels that Ma Fengyun is dying under the full blockade of Yibei.com. Even Yibei thinks so.

So they still do their own thing and then discuss the issue of shop rental costs with the merchants. In order to unify the mainland website shopping market, the advertising fees invested by others are simply astronomical.

Now Ma Fengyun is struggling, and it will not be long before he sees it. So the people of Yibeiwang feel that it is time to harvest leeks.

"Don't care what they do, we will continue to advertise for the advertising fee and let them get out without paying the advertising fee." Yang Dongxu sat on the car going to Huaxiu and talked to Qiu Bosong on the phone.

Ebay, which has found no domestic rivals in shopping sites in China, is undoubtedly a bit floating recently, not only did it not care about Ma Fengyun's dying struggle. For the advertiser who was licking his face before, he also started to feel a straight waist with his chin and nostrils facing him.

It seems to think that there is only one domestic shopping website. If the website does not advertise them, then there will be no advertising income for this piece. So is the original high advertising fee properly reduced?

Of course, this decline is definitely not small, who makes this a unique business. Therefore, the other party cuts the advertising fee by half.

In fact, Yang Dongxu realized this day when he signed the contract before. At the time, eBay used the excuse of too high a single advertising fee.

Reluctant to sign long-term contracts, not to mention that the general rules of the advertising industry are signed once a year, and people are even reluctant to sign a sign every six months or even a quarter.

If you want to pay on a monthly basis, that is to say, this month after the advertisement is completed, you will not be able to sign a contract and discuss it next month. Of course, in order to show their sincerity, the price of short-term contracts can also be increased by one.

Signing such a contract is obviously that people feel that after strangling the domestic shopping website, or the buds of the shopping website, they immediately terminate the contract and do not want to be the wrongdoer.

Therefore, in the signing of the advertising contract next month, Yibei.com, which is already a little fluttering, has lost its previous enthusiasm and enthusiasm. It became procrastination and began to pick up.

And Yang Dongxu is obviously not a person who is accustomed to this temper, loves cooperation and does not cooperate, and does not have any advertising fees. Besides, the other party's contempt for Ma Fengyun has failed in strategy, and getting out of business is sooner or later why give them a face?

"You don't like Yi Bei?" Qiu Bosong seemed to hear something from Yang Dongxu's voice.

"I'm not optimistic about Yibei, people are originally Daniel international giants, what qualification do I have to look down on each other? I just prefer Chinese people's obsession with the word "free"." Yang Dongxu said with a smile.

It is said that free is the most expensive and expensive, but this trick is a trial and error no matter what industry it is used in. Of course, it is precisely because of the free signboard to attract merchants. The good and bad ones are all picked up in the basket, which makes Ali's reputation not very good in later generations.

Even Ma Fengyun stood up and explained: "I believe people can buy Rolex online for ten dollars?"

Seemingly innocent, in fact a bit shameless speech. Cause a lot of vomiting on the Internet, you also know that ten dollars can not buy Rolex. So why do you allow such businesses to open stores on your website?

In a word, I don’t know my wife’s beauty and earn 100 million. Everyone is a big brother, let alone a second brother. Ma Fengyun only made positive comments better, just because he did make more attempts and changes.

In other words, he has obtained a true biography of a part of the American market, compared with other companies who love to buy, not buy, or sell. He has achieved a certain degree of respect for consumers and has given consumers certain protection. Make consumers more willing to pay.

The next day Yang Dongxu flew into the deep city.

When I arrived at the office of Bao Xiaomei, the headquarter of Huaxiu, the other party directly handed over a document listing the names and price codes of various international superstars.

After years of development, Huaxiu is one of the largest textile manufacturers in the world. Huaxiu clothing has also given its own name, at least quite well-known in the country.

But with the continuous invasion of foreign brands, coupled with fierce competition in the international market. Although the brand of Huaxiu clothing is improving, the speed of improvement is not fast.

In today's fierce market competition, stepping on the spot is equivalent to retrogression. Too little progress is retrogression. Because the gap between you and your peers continues to widen.

In order to break this deadlock, Huaxiu is preparing to launch a new round of publicity plan. The first step is generous, from sports to film and television to some private customization. In order to increase the popularity of his brand, Huaxiu is preparing to bleed this time.

"Start with basketball and football and launch new sports apparel. Zidane and Ronaldinho’s clothing ads are about to expire, and Barcelona and I say hello to sign first. If you can sign Beckham, this way Football is almost the same.

In terms of basketball, Yao is one, and then strive to take down Kobe. Film and television superstars are selected from movie stars. Both men and women should be best able to take some red carpet dresses as promotional photos. Yang Dongxu roughly glanced at the list in his hand and said.

"Is there only one Dayao in China? Will it be a bit..." Bao Xiaomei asked.

"Is there any way for the domestic environment?" Yang Dongxu shrugged helplessly.

It's not that he doesn't want to use domestic stars, especially those sports stars he also wants to use, such as Liu Xiang, such as Li Na, or Lin Dan. These are potential stocks that can be invested.

But what I have to say is that compared with the foreign countries' creation of the commercial value of sports stars, the value of domestic stars in business seems a bit tasteless.

The main part of your Olympic champion’s income comes from the champion’s rewards and usual salary. How dare you believe it? Business income is almost zero.

In addition to Li Ning's creation of his own brand, it is almost a scum to build a commercial value for sports stars in China.

Even though many people have won big contracts with high prices, most of them are still products of foreign brands. Even if there is a spokesperson for a domestic company, it is embarrassing who sees and advertises that advertisement.

Not to mention the Olympic champions in the United States, the winners of the competitions in their own state can all claim the same commercial value as movie stars. On the other hand, domestically...Forget it, he didn't want to say anything.

Unless the policy of athletes is now loose, it will be able to run in ten years. Athletes can go on variety shows, or perform guest films or something, otherwise from a commercial point of view, signing them with the same money is not as good as signing abroad.

At the same time, there is a little bit of pain. If you have a lot of celebrities in foreign brands, you will sell well in China. If only domestic celebrities wear it, there is little popularity abroad. Then consumers will feel that you are one grade worse, which obviously does not meet the new brand positioning of Huaxiu.

At present, Huaxiu, which has a certain reputation and market share, is ready to take the luxury route to become an international big-name apparel. Therefore, inviting international superstars to be the brand spokesperson cannot be avoided. Since there is no way to circumvent Yang Dongxu and he doesn't like the trouble, he will go straight to the place.

"Oh, is your relationship in Russia still good?" Bao Xiaomei nodded and glanced at Yang Dongxu's spokesperson's choice.

"Okay, what's wrong?"

"This year's cotton acquisition in Russia has already started, but I don't know why it is more active than in previous years. This year the other side is a bit procrastinating. I asked someone to inquire about it. It seems that someone is coming to stir up the situation. The other side's background is a bit difficult. I There is no good way for a while."

"Did you not sign an order contract before?" Yang Dongxu raised an eyebrow.

"This year happened to be the key point in the signing of a new round of contracts at the end of the contract." Bao Xiaomei said.

"Will it be a double spring?" Yang Dongxu rubbed his chin.

"I was so skeptical before, but after looking for someone to investigate. The farmer seemed quite happy to cooperate with us. After all, the cooperation in the past few years has been very happy. The price we gave is not low, and the payment has never been paid. drag.

This time, it seems that an official of the exporter of the other party has been in frequent contact with several international textile tycoons some time ago, so some procedures have been dragged down. After all, such international trade requires the government to sign it. "

"I'm going to ask someone first. You will continue to follow up on this side. At the same time, we can carry out another wave of expansion of our supply. If we sign or not sign a contract, we will take the attitude first. After all, in terms of transportation costs, the cotton on the Russian side Although the distance is close, the price is not the cheapest?" Yang Dongxu said.

Bao Xiaomei nodded her head~www.ltnovel.com~As the largest textile manufacturer in Asia, the world's number one textile and apparel exporter. Sometimes it is natural to show a little temper.

In fact, she didn't want to tell Yang Dongxu that she could solve it on her own. After all, this little thing can't be done well. How can she manage Hua embroidery?

Only today happened to meet Yang Dongxu, so I will mention this matter.

"What do you think about Zhuo Qing'er who hasn't returned to China for more than half a year?" After talking about the official business, Bao Xiaomei couldn't help but talk about her private business.

Because he is working in Huaxiu and has a good personal relationship with Yang Dongxu at the same time. Coupled with common ideals, Bao Xiaomei and Zhuo Qing'er gradually became girlfriends.

Bao Xiaomei has already looked away from her lifelong event, so it doesn't matter, but Zhuo Qing'er is obviously still deeply involved.

"That..." This unexpected turn made Yang Dongxu feel the nose in embarrassment.

List of pioneer chapters of the era of high-speed writing

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