The Greatest Showman

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The opening battle, when this topic just came out, people in the industry regarded it as a joke; but with the advancement of time, now everyone can't laugh anymore: "Fast and Furious 5" defeated "Thor", This is no longer a "potential" possibility, but an ever-expanding reality.

Only then did people realize that this is Hollywood, the Hollywood where anything is possible.

Previously, "Variety" magazine predicted this opening battle. The article said that the premiere box office of "Fast and Furious 5" should be between 75 million and 80 million, and more than 80 million It's unlikely; and Thor's opening weekend is very promising for a box office figure of 93 million to 98 million, and hopes of hitting the 100 million threshold are preserved.

By the way, the reference object of "Thor" is "Iron Man".

Now, the "Fast and Furious 5" opening weekend box office is hot, with 95 million US dollars, on par with the 98 million at the premiere of "Iron Man", and in terms of media evaluation and audience word of mouth, two films The works also show amazing synchronization. Does this mean that the North American box office of "Fast and Furious 5" is also expected to exceed 300 million?

In the 1990s, 100 million in North America was the benchmark for measuring the success of a work, so people would say that Tom Cruise's five consecutive works exceeded 100 million at the box office and established the position of a box office superstar; but after entering the 21st century, North America 200 million gradually became the average value, and Will Smith reached the peak of his career with the two 200 million works of "I Am Legend" and "National Superman Hancock".

Now, 200 million is still the mainstream, but it is becoming more and more common, and 300 million has gradually become a new benchmark. So far, a total of 36 works in North American film history have achieved a box office of more than 300 million. Whether the results can reach such a level is the sign of a big box office explosion.

Just after the premiere, major media have already begun to discuss the possibility of "Fast and Furious 5" hitting 300 million. From this aspect, it can be seen that this B-level series of films has undergone a makeover, It has become a giant crocodile enough to shake the entire North American box office market.

"Thor" was under a lot of pressure. Even if it achieved a good premiere box office according to the expectations of "Variety", it is still unknown whether it can beat the 95 million of "Fast and Furious 5". Negative is very likely to be within the millimeter.

What's more, the premiere of "Thor" will meet the second week of "Fast and Furious 5". In the end, it is the strong performance of "Thor" that led to the cliff-like box office of "Fast and Furious 5" in the second week. Diving; or is "Fast \u0026 Furious 5" riding the wind and diverting the audience of "Thor", but causing the latter's premiere box office to be lower than expected? This is still an unknown.

This is a war, a war in which the bayonet sees red, a war that ebbs and flows, a war of life and death. Any slight negligence can be irreversible. What's more, even if "Thor" narrowly defeated "Fast and Furious 5", it would be extremely embarrassing. After all, only a few weeks ago, the two were not of the same order of magnitude. If you want to save face and win beautifully, Then the opening weekend box office must exceed 100 million, and there is no other choice!

In addition to the box office battle between the two films, "Renly vs. Chris" and "Renly vs. Natalie", the attention of these two showdowns is also continuing to heat up. With "Fast and Furious 5", The name "Renly-Hall" is rising fast as a rocket.

Not only does he perform well in this popcorn movie, but more importantly, he is also an actor with outstanding acting skills. "Pacific War", "Buried Alive", "Crazy Love", each of which has received a lot of popularity! In this hot and noisy summer, a shining star was born.

I don't know if it was an accident or a coincidence. On May 1st, hbo officially released the dvd of "War in the Pacific", which also means that those viewers who missed the live broadcast, replay and on-demand, and those who did not subscribe to hbo, can now finally enjoy this classic series of World War II. especially Renly, who won the Emmy Award for this film.

Renly has already made a move, so how will Chris respond? How will Natalie take over? It was originally a duel of different magnitudes, but now it has evolved into a battle between strong and strong, and the box office trend of this summer's season is becoming more and more interesting.

"You want a war, then I'll give you a war. As you wish."

Before the official debut of "Thor", the North American box office in the last week of April 2011 was hot, and there was no suspense in the list. "Fast and Furious 5" stood out, breaking a series of premiere records in April. Sweep the army, make a strong debut, and easily win this week's North American weekend box office champion! Other works have given in one after another, convincingly.

The cartoon "Rio Adventure", which had won the championship for two consecutive weeks, took a back seat, and the weekend box office was severely squeezed, with a drop of 43%, and only 14 million in three weekends. However, this cartoon produced by Blue Sky Studio has achieved a good performance of 104 million at the box office within three weeks of its release. Moreover, the overseas box office performance of the work is even better, with a total of 160,000 in three weeks. Wow, it's amazing.

Black director Tyler-Perry (tyler-perry) wrote, directed and starred in the work "Black Mad Woman's Happy Family" earned $9 million over the weekend, occupying this week's third place.

This director is regarded as a wonderful flower in the North American film market. Every time his works are scolded by film critics and audiences, they are vulgar, bad, boring, and they are the same and nothing new.

He didn't want to repent and didn't care, because his target audience was very single: the poor black community.

Thanks to ultra-low cost control and accurate market positioning, miraculously, each of his works hovered around $50 million at the box office, and each of his works actually made money, among which " The "Black Mad Woman" series was filmed from 2005 to 2016, and it still did not stop.

In addition, the big-name love movie "Elephant Tears" gathered by Robert Pattinson, Reese-witherspoon, Christoph-Waltz, etc., encountered Waterloo. , the next week's box office even lost to the vulgar "Happy Family of Black Crazy Woman", ranking the runner-up this week with a disadvantage of less than half a million dollars.

After leaving the "Twilight" series, Robert's fan appeal returned to square one overnight.

In fact, in addition to "Fast and Furious 5", there are three other new films released, one is Disney's youth campus film "Class Prom", and the other is "Little Red Riding Hood 2" produced by Weinstein Films , and the horror movie "Night of the Dead" starring the new Superman Brandon Roth. Among them, the screening theaters of the first two works exceeded 2,500.

But as a result, these three works all suffered a horrific slaughter. The best-performing "class dance" was only 4.7 million at the weekend box office, which was unbearable to look at. Obviously, in the face of the excellent performance of "Fast and Furious 5", all other works have been reduced to cannon fodder.

The spring season of 2011 finally came to an end with "Fast and Furious 5" creating the best in history. Then, after the Arbor Day, the summer season officially came, and "Thor" debuted with much anticipation! The other side of the opening battle, start to take over!

If, in the past three to four weeks, the propaganda momentum of "Fast and Furious 5" has grown by leaps and bounds, and with a series of positive and negative news, it has entered the public's attention; then, "Thor" in the past six months In time, it has always been the focus of attention. This is another series of ambitious creations by Marvel Comics since "Iron Man", and the level of attention even exceeded that of "Captain America" ​​prepared at the same time.

From any point of view, "Thor" has the potential to create greater glories: the behind-the-scenes team led by the producer continues the same lineup of "Iron Man", director Kenneth Branagh, starring include Natalie Portman, Anthony Hopkins, Stellan Skarsgard and other veteran actors, as well as Chris Hemsworth, Tom Hiddleston (Tom Hiddleston) -hiddleston), Kat - Dennings (kat-dennings) and other potential rising stars, not only to ensure the depth of the cast, but also to ensure the freshness of the crew.

In addition, the production cost is effectively controlled at around 150 million - "Iron Man" and "Captain America" ​​are both 140 million. Judging from Paramount's early publicity, it is undoubtedly confident that "Thor" can become the second "Iron Man".

In fact, Paramount does the same.

On Wednesday, May 4th, "Thor" held a grand premiere at the Chinese Theater. Just a week ago, "Fast \u0026 Furious 5" started its miraculous journey here, and this time, it's "Thor"'s turn to debut!

As the grand opening of this year's summer program, Paramount spent 5 million to create the premiere. The scene was completely arranged in the style of Norse mythology, and a display stand was also built on the scene to display the costumes and props used during the filming of the film. On display, the biggest surprise was the live video interaction with the famous stan-lee during the premiere.

That night attracted more than 2,500 spectators to the scene, and nearly 300 reporters formed the media team on both sides of the red carpet. The four streets around the Chinese Theater were blocked from 5:00 p.m. and continued. At ten o'clock in the middle of the night, it was so grand that it was comparable to the Oscars.

As for the guests who attended the premiere, it was even more star-studded, too many to count.

Robert Downey Jr. was undoubtedly the biggest guest of the night. The appearance of two beauties, Gwyneth Paltrow and Scarlett Johansson, murdered the filming of countless reporters; not to mention Chris Evan Chris-evens carries the main characters of "Captain America" ​​like hayley-atwell, hugo-weaving, sebastian-stan, etc. The cast members, who appeared collectively on the red carpet, were completely dizzying.

New "007" Daniel Craig (daniel-craig) with wife Rachel - Weisz (rachel-weisp; 2" director Jon - Favreau (jon-favreau) cooperation "Cowboys and Aliens" set Filed in the fourth week of July this year.

This is definitely the most lively, grand and grand premiere since the summer vacation in the past two years. Every detail inside and outside has become a topic of Chang'an, causing a sensation throughout North America. With an extremely strong attitude, The official attack of "Thor" was announced!

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