The Greatest Showman

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It's already two o'clock in the middle of the night. For a small town like Park City, it should be the moment of silence, but during the Sundance Film Festival, the noise of midnight is one of the wonders of the film festival, not only It is a party for movie fans, and it is also a carnival for movies.

Eli raised his head and looked at the bustling crowd around him. I don't know when the crowd gathered around him. Gradually, thirty or forty people surrounded the bench, talking loudly. Expressing his own opinions, his energetic appearance did not seem to be tired at all.

It is unimaginable that these people all stayed because of the movie "Crazy in Love", and they scrambled to participate in the discussion, just for such a small-scale love movie, which is really incredible.

"Crazy in Love" is not a likable movie, strictly speaking, even more unpleasant than "Buried Alive".

At least, as a thriller and suspense movie, "Buried Alive" can make people watch heartily and enjoy the excitement and pleasure brought by genre movies, but "Crazy Love" can't do this, that kind of bitterness Emotional and realistic distress, suffocated in the chest, unable to breathe.

However, the turbulent thoughts after watching the movie are still lingering, and people can't help but want to ask, discuss, argue, vent, and protest.

This is true of every viewer in sight, who loves the movie so purely and fervently. Happy because of the movie and sad because of the movie. They gritted their teeth, hated, and even cursed at "love is crazy", but they were reluctant to part with it and couldn't put it down. They stood shivering in the cold wind, but they didn't want to go back to sleep.

This is a movie you can't love, but you can't extricate yourself from.

"No no, I think Renly Hall is much better than Ryan Gosling! Most of Ryan's performances rely on the influence of light and color, and what he gives to the character is limited to the director's framework; But Renly's performance is a lot deeper, has more of himself, and more importantly, he interprets a very different story!"

"I think so too. I've been thinking about how to describe it. Now I finally understand!"

"There's a story in his eyes!"

"That's right, that's it! His eyes really have endless stories to tell! I don't know how he did it. He is only twenty-one years old, but he looks like fifty-one years old. The story between his eyes The flavor is really amazing!"

"My favorite shot is the look in the eyes of Jacob and Anna on their first date, God! It just melts, doesn't it?"

"Yeah, that's right! Did you notice the change in Renly's eyes? That emotional transition, my God, I really want to eat him! Ahhhh!"

"You guys should go see 'War in the Pacific', I mean it, the young master's performance in episode 9, I really understand what heartbreak is."

...

Unconsciously, the focus of the discussion was on Renly.

Eli thinks this is a very interesting thing, the audience who were gnashing their teeth because of "crazy in love" one second, the next second they are unanimous because of Renly.

Moreover, in the movie "Crazy Love", Jacob and Anna are not so likable characters, especially Jacob, standing in the position of women/audience, it is easy to be rejected, but, blue Li still easily won the hearts and minds of the audience.

Looking at the arguing audience, Eli suddenly fell in love with the movie "Crazy in Love", not only because it built a bridge between them and made a group of strangers friends; This snowy night in the city left a unique memory, and after many years, he could never find the passion and enthusiasm of this night again.

"Personally I still think Renly did the best in 'Buried Alive,' did you see the look in his eyes?" Eli joined the debate, and he even had to raise his voice to avoid being drowned in the in a quarrel.

His throat was still aching, the cold wind was getting colder and colder, the temperature was dropping, and the pain in his muscles became more and more obvious, but Eli didn't care, even if he got a cold and fever tomorrow, he would still enjoy it.

This year's Sundance Film Festival has ushered in a real climax. "Crazy Love" has created a record of 12 consecutive sold-out single-room theaters, which is the second time after "Cherish" in 2009. For a movie to reach such heights, it is even more incredible that the twelve scenes of "Treasure" are all matinee scenes, while "Crazy Love" also includes two midnight scenes.

The sales difficulty of the matinee and the midnight show is not the same, even if it is "cherished", the sales of the midnight show have never been sold out.

The thirteen consecutive ticket sales records for "Crazy Love" were broken at the midnight show on the third night. The midnight show had an attendance rate of 80%, but after all, it was not all sold out.

However, the record of consecutive matinee sales of this popular work is still going on. The latest data shows that "Crazy Love" has sold out all the tickets for 14 matinees in a row, and the supply is still in short supply, and there is no momentum to break the record. No intention of slowing down.

What is even more incredible is that the discussion craze triggered by "Crazy Love" among the audience has reached an unprecedented height. It seems that everyone has participated in the discussion, whether they like it or hate it, rushing to express their opinions. People who haven't seen this movie suddenly become outdated.

three nights in a row

The midnight show ignited the enthusiasm of the audience, especially on the third night. Although the attendance rate did not reach 100%, after the show, more than half of the audience stayed at the scene and talked all night. saw.

As a resort for independent films, Sundance must also make compromises with the market - if they remain self-contained, close to the country, and just entertain themselves, then those excellent works can only be circulated among the niche, not to mention profit Now, even promotion is impossible. If things go on like this, those real artists will only become more and more impoverished, and art films will gradually decline.

Therefore, after entering the 21st century, Sundance opened its doors to Hollywood. Especially after 2006, Hollywood forces represented by Paramount and Weinstein Pictures began to enter Sundance and tap more excellent The works are pushed to the year-end awards season, which makes more and more Sundance works on the international stage, attracting more attention, and winning more opportunities for independent filmmakers.

There are both gains and losses. Correspondingly, Sundance is also more or less contaminated with some "fireworks", and the commercialization tendency inevitably affects the film festival. The most direct manifestation is that more and more non-professional movie fans, or even tourists who are not movie fans at all, come here to join in the fun, and the discussion atmosphere in Park City has also begun to become drunk.

Discussing my favorite movie works all night long, walking around various theaters to watch works day and night, and ubiquitous movie debates... Once upon a time, this was the most proud movie atmosphere of Sundance, but now it is Just stay in the depths of memory.

Back in 1992, they were arguing, Quentin Tarantino, Gregg-araki, and Allison-anders who came to Park City with their debut novels Director, who is better, who should win the Jury Prize, and who can shine in Hollywood.

But who would have thought that that year was another rookie director who won the jury prize that year with his debut? Alexander - Rockwell (alexandre-rockwell), a name that has long been buried in the history of Hollywood, and not many people have even heard of his existence now.

This time, Sundance once again reproduced such a grand occasion. Of course, this is not comparable to 1992, but it still gives a glimpse of the brilliance of Sundance——

Movies, it's all about movies and just about movies. It's like "Love Crazy", it's all about love.

Such a grand occasion has once again made headlines on the entertainment pages of major news media, and countless eyes have turned to Park City, which is icy and snowy. In the white snow, the gurgling enthusiasm is like the magma erupted from a volcano. The town is shining brightly, like a midsummer.

Immediately afterwards, Eli Wallach, a reporter from the Seattle Post, broke the inside story for the first time: "Focus Pictures has won the North American distribution rights of 'Crazy Love' for $5.5 million!"

After the news came out, it immediately caused a sensation in North America. The copyright transaction price of 5.5 million, even in Toronto, is considered to be the upper level, and in Sundance, in 2011 Sundance, this is the top price, and after the "cherish" in 2009, another The works with the copyright transaction price of more than 5 million issued by the Ministry caused a bombardment in the industry, and countless follow-up reports came one after another.

"Weinstein Pictures misses out on 'Love Crazy' North American distribution rights, and Harvey is furious."

"Paramount Advantage has withdrawn from the competition with regret, and will lose first in the competition for the awards season next year."

"Fox Searchlight said it wasn't interested in 'Love Crazy': But it was an interesting work."

"Focus Pictures is targeting the 2011 awards season, witnessing the strong rise of Renly Hall."

"Another 'Treasure'? 'Love Crazy' pops up from Sundance!"

...

Generally speaking, distribution companies will be a little more cautious in their actions in Sundance. Unlike Cannes, Toronto, etc., during the film festival, the news of copyright transactions is flying in the sky. Due to the special independent film attributes of Sundance, The distribution company will wait until after the closing ceremony to take a look at the trend of awards, look at the comments of the media, and look at the feedback from the audience market.

But this year, Focus Pictures took the lead in front of a lot of competitors, and made the first move, and took "Crazy Love" in one go. Just this action can see the determination of Focus Pictures.

Of course, if "Crazy Love" can win an award at the awards ceremony, it will naturally rise; but if it returns empty-handed, the deal of Focus Pictures seems to be too hasty.

The question is, will Focus Pictures’ gambling-style preemptive behavior this time be worth the ticket price?

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