The Fantasy Entertainment Empire

This year is the year that Dimension Entertainment ruled.

From "The Scroll of Taiwu" released in the summer at the beginning of the year, to "Night Hunter" and then to "Fearless Assault", Dimension Entertainment has contributed three high-quality commercial films to the Chinese film market. The box office of these three films in the mainland market alone has exceeded 10 billion in total, not to mention the first two, which have really good overseas box office.

However, in the second half of the year, Dimension Entertainment became a little quiet in terms of movies.

In the past six months, they basically have no film works to continue to release.

The closest one of their movies will have to wait until the Chinese New Year Spring Festival.

At that time, there will be a "Demacia: Dragon Blood" movie released, which is the sequel movie of "Glory".

This is also a highly anticipated film, and it is not only domestic audiences who are looking forward to its arrival, there are fans of it in all regions of the world, waiting for its release.

There may be a certain gap compared to Marvel's "Avengers" series, but that's almost what it means.

However, although there are no movies to be shown in the second half of the year, Dimension Entertainment is not just doing movies.

During this time, they still have two works to be launched one after another.

The first is the series "Fantasy Three Kingdoms 4" that was launched on the "Dimension Platform" in the summer when "Fearless Assault" was still in theaters.

This drama is a film and television drama adapted from Yujun Odin's game work, "Fantasy Three Kingdoms 4". It inherits the world view of the "Fantasy Three Kingdoms" created by Dimension Entertainment before, but the whole The world background and timeline are probably in the middle and late stages of the Three Kingdoms, decades behind the previous ones.

There are still many people looking forward to this drama. After it goes online, the word-of-mouth is not bad, but there will still be some criticisms.

Among them, the most talked about is the comparison between this one and the previous one.

"To be fair, the production quality of this film is basically the same as that of the previous film, but it does not mean that there is no room for criticism of this film. On the contrary, the quality of the film is similar to the previous film. This is where the most criticism should be made. Dimension Entertainment in this series Now, I'm a little bit reluctant to make progress."

That's about it.

But in fact, for Dimension Entertainment, this itself is their goal.

When "Fantasy Three Kingdoms" was taken out for the film and television development of the second part, the company established the original idea of ​​the project, which was to maintain the production scale and not increase the investment cost, and the work was positioned for young audiences.

This itself is also determined by the story core of the "Fantasy Three Kingdoms" series. The picture style is biased towards sunshine and relaxed type; the story style is also biased toward youthful and sad type. This kind of large-scale production itself is not particularly suitable.

Of course, you can if you want to, but you don't have to. To get big themes, there are plenty of other stories and other IPs to choose from.

Now this "Fantasy Three Kingdoms 4", among the goals of Dimension Entertainment, is positioned as a small-scale work, facing young audiences, and then popularizing artists under Dimension Brokerage.

The role of the last is actually quite large.

A group of people like Chen Yu and Wu Na will definitely not be able to come back to act in works like the "Fantasy Three Kingdoms" series, and there is no need to find other big names, so it is more reliable to train newcomers of.

Of course, Dimension Brokers didn't stuff all the main roles into their own actors.

The protagonist is an actor under Dimension Brokerage. That’s right, he is a young man named Yan Bofeng. According to Dai Weidong, this should be a relatively high-quality actor among their batch of actors. He debuted for two years. In film and television works, I have already had experience, and I even played a small role in the movie "Taiwu Painting Scroll".

And the heroine is a girl from another company.

There has always been an influence from the outside world, that is, Dimension Entertainment seems to be incompatible with the mainstream film and television industry, as if it looks down on others.

In a sense, this is true. Dimension Entertainment does not need to look for too much investment from other places. Some investment institutions rush to give them money, and they themselves are very rich; A mature team has grown up; in terms of distribution and publicity, they also have several subsidiaries of their own, and they are becoming more and more mature at present...

Apart from theaters, they have formed a closed loop in the film and television industry, from project approval, investment to production completion, and there is little need to cooperate with other companies.

This is the main reason why the outside world feels that they are isolated from the entertainment industry.

But in fact, they still have a lot of normal business cooperation with the circle. Dimension Entertainment has never felt that they don't need collaborators. In fact, they have cooperated with the outside world in almost every work.

The most clear is that they will use other people's actors, and at the same time, the actors of Dimension Brokers will also participate in works produced by other companies.

It's not that no one has thought about doing something like an industry alliance to block Dimension Entertainment.

But it doesn't make sense.

Firstly, dimension is not afraid, there is no link that others can touch; secondly, there are very few people who can respond to this stuff. How good it is to make money with Dimension Entertainment, and do what is right when you are full, isn't there something wrong with that?

In this context, Dimension Entertainment itself doesn't mind, and exchanges some benefits with other companies that are relatively friendly.

This kind of interest exchange relationship may be far stronger than the so-called 'mixing in the same circle'.

Capital can easily betray feelings, but never betray interests.

After the series of "Fantasy Three Kingdoms 4" first appeared, the results are pretty good, and the number of broadcasts is quite high.

Dimension Entertainment also understands some other ideas in the operation of this work.

The relevant business and operation departments, after studying some market reports, believe that this series is not suitable for a single-episode business model similar to "Martial Arts Master".

Ever since, they made a decision that the complete works of "Fantasy Three Kingdoms 4" will contain ninety-two episodes, the first five episodes are completely free, and the latter content will be free for members.

It seems that the decision to cancel the single purchase will greatly reduce the ability of "Fantasy Three Kingdoms 4" to generate direct income, but it can be used to attract a large number of users, and even convert a large number of ordinary users into paying users. It's really uncertain which side will win and which side will lose.