The Director of Music Department

Four hundred and forty-seven. The era of big web dramas?

Rao was mentally prepared, Rao had already overestimated the cost of Wang Yifan's project, but when Wang Yifan said that he would invest 200 million Chinese dollars in the first season to test the water, Dai Xinyue and Zhang Li also couldn't bear it. I couldn't help swallowing my saliva.

You know, how much was the production cost of "Legend of Sword and Fairy"?

But now, Wang Yifan has to invest such a high cost for a web drama. To be honest, they are really scared.

That's 200 million Chinese dollars, and the point is, this is a web drama.

In terms of TV dramas, Zhang Li can be said to have the most say. With a cost of 200 million yuan, for TV dramas, it is definitely considered a big production.

You must know that for many popular dramas in China at present, the purchase price of an episode of TV stations in the first round is usually not too high. There are almost no ones with more than ten million yuan, and the most is seven to eight million yuan. .

As for mainstream TV series, usually one episode can sell more than one million first-round broadcast rights, which is already a very good price.

But Wang Yifan is an online drama, and he paid a sky-high production cost with just a single word. He simply didn't take money for money.

Zhang Mo looked excited, without him, he did not really watch online dramas at first, but he heard that Wang Yifan would spend 200 million to produce one, what is that? That is definitely the best of the best.

Mi Huayuan was relatively calm. Although 200 million may seem like a lot, when converted into US dollars, it is only more than 30 million. It's not like he hasn't made American dramas with such a cost.

On average, an episode is only a million dollars, which can only be regarded as a low cost in North America.

"Ahem, Director Wang, do you know what kind of drama it is?" Zhang Li felt that what he said earlier was a little too early, so he couldn't help asking.

"Crime drama, modern drama!" Wang Yifan said with a smile.

"Huh!" Zhang Li let out a long breath. Although he still felt a little shocked, he was relieved instead.

Why? Because modern dramas are the best advertising carrier, with Wang Yifan's reputation, and this can be said to be the first online drama that focuses on high-quality goods, so don't worry that no one will vote for the advertisement at that time, and it is estimated that the advertisement placement alone will be able to return A lot of money.

It's not too bad then!

"Director Wang, have you found a platform for this show? ECCOM is willing to take over?" Dai Xinyue asked.

Her question, in fact, Zhang Li also wanted to know, after all, web dramas are different from TV dramas, there are many first-line TV stations in China, and many of them can afford it.

However, there are only a few domestic online video sites and first-line platforms. The key point is that most of these platforms are unlikely to offer too high a price for buying movies.

Don't think that "Legend of Sword and Fairy" sells for a sky-high price, but think that the money from these online video sites is so easy to get, that's because Li Junsheng and Yan Lingxuan have strong appeal in this country.

Moreover, the difference between web dramas and TV dramas is that the usual mode of operation of web dramas is exclusive, and it is unlikely that they will be sold to three companies like TV dramas.

Therefore, for such a big production, we must first find a platform before we can start it.

Otherwise, it would be a big joke if it couldn't be sold at that time.

And the way of cooperation is also open to discussion, is it a buyout? Or divided into?

"The two of you can rest assured that Huaxun Video will also be one of the investors of this online drama, and we will directly take the share this time." Wang Yifan said with a smile.

He had talked about this matter with Huang Xiangzhong of the Huaxun video before. Huang Xiangzhong and Wang Yifan could say that they hit it off. If not, Wang Yifan would not be so eager to try.

In fact, it is Huang Xiangzhong who is anxious, don't look at ECCOM Video is now one of the three giants of the first-line video website, but in fact, ECCOM Video has always been inferior to Aiqi and Youdou in terms of content.

However, it is really not possible for a video website to exert its strength in a short time.

If there is no new model or major changes, this gap will be difficult to narrow in a short period of time.

In fact, Wang Yifan was not worried that ECCOM could not afford the money, or was unwilling to buy it, because compared to the invisible sunk costs of video websites, the money for buying dramas was really nothing.

What is sunk cost?

Why are there not many video sites? And most of them died before dawn?

It is because the bandwidth cost of video websites is almost unbelievably expensive. Broadband is not bandwidth. It is not the broadband of 100 megabytes or hundreds of megabytes opened by users at home. Bandwidth is the total amount of data transmitted by the server per unit time.

It is equivalent to the main water supply pipeline of a residential area, but it is the bus for data transmission.

The reason is very simple, if the bandwidth is not enough, but there are many users, then the website will freeze or even go down.

The cost of top video sites like ECCOM Video can be said to be very high.

Billions are needed every year just for bandwidth costs alone, and the higher the number of users and the higher the number of visits, the higher the cost.

At the same time, the most frightening thing is that this cost is continuous! You need costs that you spend on an ongoing basis.

As for the current cost of content procurement, compared with the cost of bandwidth, the ratio is not too high to be honest, because that is the only high-quality content every year.

Therefore, the video site will definitely be able to afford the money, of course it depends on whether it has this value.

You must know that ECCOM Video is a listed company. If a drama spends a few hundred million to increase its market value by one percent, it will be at least several billion in appreciation.

In fact, Wang Yifan is not short of money, but for this kind of thing, everyone is picking up firewood, Wang Yifan also needs allies, and Huaxin also needs allies.

And in the future, high-quality products will be the general trend!

"There is no problem with light and shadow in our era! We voted for this project, but I hope Director Mi will be the director of this drama." Dai Xinyue looked at Wang Yifan and said.

"I'm fine. I hope Zhang Mo can play the role. We can talk about the specific details later." Zhang Li also gritted his teeth and said.

Wang Yifan smiled and said, "Then I hope we can have a happy cooperation!"

"Happy cooperation!" Dai Xinyue and Zhang Li looked at each other and smiled.

Zhang Mo was even more excited.

A TV series with a large investment of 200 million, even if it is his father's resources, to be honest, the important roles in this kind of big production are not so easy to get.

After all, 200 million movies can make blockbuster movies, let alone online dramas?

In fact, even if they didn't vote, Wang Yifan would still use Zhang Mo and Mi Huayuan, because Mi Huayuan was indeed quite suitable, and Zhang Mo, after all, he had already agreed, at least he had to sell this favor thoroughly.

Anyway, who is not holding it?

Moreover, during this period of time, Wang Yifan also heard from Han Dong that although this Zhang Mo did have some bad habits, for the time being, it was nothing. He was serious, and this guy also handled interpersonal relationships pretty well, but it was somewhat beyond Wang Yifan's expectations.

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