The Ball at Your Feet

Moved China...

Zhao Yaning thought for a long time, but shook his head, "What is that?"

This was the first selection that moved China, and Zhao Yaning naturally hadn't heard of what it was. But listening to this title is enough to bluff people, and it is a CCTV program, which makes Zhao Yaning not dare to underestimate what the program is.

"A CCTV TV program, the background is not shallow." Zhang Yuan explained, but in fact, he didn't know what it was, but he just knew that it would be good for future development to be able to be on that program, otherwise If this is the case, the guys in the domestic Football Association will not show off to him as their great contribution, "Don't care what it is, he has you or not. Hype is not a bad thing, it is good for your own future. "

"Is that okay?" Zhao Yaning still hesitated, "I haven't achieved any results yet. At most, I have a stable main identity in the club. Now it is not the time to speculate."

"Why are you so pedantic? You still don't understand what is commercialization?" Zhang Yuan shook his head repeatedly, "That's money, a lot of tickets! You can hold grudges against anyone, you don't want to hold grudges against money. what."

"Anyway, I don't agree. The domestic media's bragging is too much, I can't bear it." Zhao Yaning just refused to agree anyway, "For me, they insisted that I am a Chinese Maradona. Didn’t you never see Maradona playing football, so when you speak, you are scolding me. They don’t panic, I panic."

Zhao Yaning has his own reasons: this is a program that is broadcast to everyone in the country, not a football program. In the football program, a few commentators are just talking nonsense. Anyway, those guys have no shortage of nonsense behaviors after the Mid-Autumn Festival. No one would take what they said too seriously. But national programs are not the same. If CCTV said something to the country without ethics, such as Asian Maradona, wouldn't Zhao Yaning be embarrassed and thrown across the country?

Zhang Yuan glanced at him and said nothing more.

This guy is always stupid when it matters. How can this kind of thing shrink? Touching China is really not a football award, and there is nothing commendable to say it, but it is a national program, and it is also promoted by the country's most mainstream propaganda channel. It shows its face on it. How can the weight be average? The football show is better than that?

No matter how lively the football show is, it is only watched by the fans. The show is watched by the whole country, and maybe the publicity will come together, and the party and government agencies will follow the publicity.

This is a national program. Once it's broadcast, those who don't watch football will know Zhao Yaning's reputation. Is such a reputation comparable to an average athlete?

Athletes want fame, and with fame, business endorsements should follow. If you want fame, you naturally have to rely on publicity. Who advertises to the athletes? Television stations, newspapers, and advertising merchants are the only ways for athletes to expand their reputation.

But what propaganda agency can compare with the government propaganda department? What the TV station can do is to broadcast more of your games and edit more of your wonderful videos. What the newspapers can do is to report on the details and try to please readers. In the final analysis, these things have to please the audience. Where can such propaganda come from?

"You can't help this matter." Zhang Yuan knew that Zhao Yaning couldn't make sense, so he simply stopped telling him. "There is a quota in the General Administration of Sports, so this opportunity is given to you. If you don't go, then you will be beaten. Yao Ming is the basketball player. The Football Association helps you win over the opportunity, you can’t do it, it’s not your own business, it’s also the way of fighting from above.”

This is also true. The matter of moving China is talking about selection, but it is not the allocation of quotas? The General Administration of Sports has only one quota, so naturally it will also consider who it will give.

Teams such as table tennis, diving, and gymnastics basically have no part in grabbing this spot. Although their results have always been very good, they don't need this kind of publicity. It is strange that China does not win gold medals in these projects, and there is nothing to be moved.

And the most qualified to win, of course, are Yao Ming and Zhao Yaning in basketball and football. The former just became the NBA champion in 2002, and the latter became famous in the World Cup. Now it is one of the few players who can gain a foothold in Europe.

If you talk about fame and team status, Yao Ming naturally has the advantage. But Zhao Yaning’s advantage is that the World Cup has too much influence. His goals are almost a household name. When it comes to touching China, Yao Ming’s status as the number one champion is still a bit short. And more importantly, Zhao Yaning, at any rate, has an Asian Games champion. This is the rare time when the Chinese Football Association really achieved results. In contrast. The consecutive failures of the basketball team in the World Championships and the Asian Games have also left them a bit dull.

Our Football Association also has the time to win by the results-this is the time when the Football Association does its best to compete for this place. After being ridiculed by the results for many years, and finally got some results, then can't you try hard?

Although Zhao Yaning didn’t understand what happened, he still knew a little bit why he had to accept it, but he was still a little embarrassed, "But we have already robbed Yao Ming’s endorsement, and this time we are robbing others of honor. it's not good?"

"Why is it bad? What are the honors we can tell? The hat-trick in the World Cup, inspiring the wonderful moments of the country! The first gold medal in football history, for the national team to sacrifice the club's performance! Now that you have suffered Sin, why not enjoy the treatment?"

Zhang Yuan understands the significance of this column better than Zhao Yaning, and his mind is naturally more intense.

And Zhao Yaning originally deserved this award. To say that the sport that moved the Chinese the most in 2002, what could it be if it wasn't football? This is the World Cup year, and any sport in the World Cup year can only retreat in front of football. Football is the world's number one sport, and its influence and appeal are beyond the reach of all other sports.

Although it is exciting for Yao Ming to be the No. 1 pick in the NBA, the two kinds of excitement are completely different. After all, the former has been the dream of Chinese fans for many years, and the influence of the NBA, now, in the past, and in the future, cannot be compared with the World Cup at any time. What's more, the draft model itself has the meaning of gimmicks, which is different from the actual results after all.

And even the reason for the Basketball Association's application is that Yao Ming promised to return to China to play for the Basketball Association at any time, and did not mention anything about the draft. Compared with this reason, Zhao Yaning's sacrifice is obviously much greater. Yao Ming returned to China to participate in the competition, but it was more fatigued. Zhao Yaning returned to China to participate in the competition, but completely sacrificed the results of the national team in exchange for the results of the club. If Zhao Yaning stayed in Monaco during that period, there would not be a series of five consecutive draws, resulting in Monaco not being able to catch up with Lyon until now.

Since Yao Ming is OK, why can't Zhao Yaning? He played basketball in the NBA, and he didn't have any championships. Zhao Yaning played football and won the championship anyway.

Although Zhang Yuan also watched basketball, he was born in football. He always believed in his heart that basketball is a sport played by a group of chimpanzees. It is far worse than football in terms of technology and viewing. This kind of contempt in my heart has never been eliminated.

"But, I still feel that this is too bad for others? Can't you stare at others to **** things?" Zhao Yaning still couldn't help but said, "I don't know basketball, but I am also an athlete myself. I still know how troublesome it is to live. Why do the Chinese make it difficult for the Chinese?"

"In sports circles, there must be a boss. Either you or him, who else can it be?" Zhang Yuan scolded lightly, "This is not a problem, and you don't have to feel any psychological burden. I've said it a long time ago. Yao Ming’s brain is much better than you, and there are more people around him. Unlike you, I’m the only one who can help. They don’t lack money."

Zhao Yaning is still a little uncomfortable. In his opinion, it is a good thing to grab jobs with foreigners, but it is good to grab jobs with Chinese...

"Also, don't be afraid of getting enemies. Yao Ming is a person. I don't know how he plays, but I at least know that he is better than you."

Zhang Yuan explained to him, "Did you know that not only did they not say anything about you, but they also took the initiative to show you good, and helped you contact an endorsement contract."

"Endorsement contract?" This is a bit beyond Zhao Yaning's expectation, "Does he still know this?"

"It's not a normal contract." Zhang Yuan smiled, "Nike's contract."

The news made Zhao Yaning stand up in surprise.

Nike provided Zhao Yaning with a contract, which made Zhao Yaning feel unexpected. It was Yao Ming who helped him contact the contract and was left behind by him.

"Why would they look for me?" Zhao Yaning felt quite strange. "In our team, Jiuli wears Puma. Nongda and Roten have no contract with sneakers yet, so why would they come to me?"

Of course, Zhao Yaning will care about this issue~www.ltnovel.com~ Although players will have a lot of endorsements, and some endorsements will bring players a huge amount of income, but in these endorsements, there is not much that can really make people feel excited. Zhao Yaning himself also has a lot of endorsements, but no matter how many gadgets such as beverage advertisements and food advertisements, they are not as surprising as the endorsement contract of sneakers. Being able to endorse sneaker contracts for companies such as Nike and Adidas, in a sense, is to be recognized and considered to be a real star. This kind of recognition from the circle is not comparable to ordinary endorsement contracts.

"Because looking for you is more in line with their idea of ​​opening up the market." Zhang Yuan answered this question concisely, "and your skills are really good. Anyway, you are also the main player of the championship team, and you are still a French player. One of the strong contenders for the best rookie of A. With such an identity, they can also take up their contract."

Zhao Yaning was still a little weird, "Why are you looking for me to open up the market? Isn't it good to find Roten? He is blond, much more handsome than me."

"Not all long-haired blondes are handsome guys. Your aesthetics needs to be changed." Zhang Yuan said, before explaining, "It's not because of your appearance at all. The most important thing is your nationality."

"They don't want to use me as a pretense to go to China to get money?" Zhao Yaning looked at Zhang Yuan suspiciously, helping foreigners deceive foreigners. Zhao Yaning did not have any psychological barriers, but if he helped foreigners To lie to the Chinese, he still has a psychological barrier.

"What is cheating? The selling of fakes is cheating. Nike and Adidas are the best sneakers in the world, how can they be called cheating? They are just to grab business with Adidas and find someone to advertise. How is this cheating?" Zhang Yuan dismissed Zhao Yaning's idea.

"What's more, this is also an affirmation of your football skills."