Super Tycoon

Chapter 476 Sega Bandai Civil Unrest

The sales of Sunny Ps2 are in full swing. Although it has been hit by the promotion of Zhiduoxing, it still sells well. Sonny not only comes with a game disc, but also a movie disc.

Sunny owns his own film company, which owns many popular film copyrights, and the DVD discs produced are also selling well.

The Ps2 can be used as a DVD player. Although this is another innovation with the Zhiduoxing g2, there are many copyrights of Sunny movies, which still attracts many consumers.

It's just that more consumers still complain that the price of the Ps2 is too high, and the performance is not much better, so the production cost should not be that high, obviously making too much money.

In terms of game consoles, Suni's brand effect is not particularly good, and it is not even as strong as Nintendo's reputation. But Sunny has a good reputation in other consumer electronics, such as video recorders.

The combination of these advantages made Suony's products not sell well, but it wasn't bad either. At least the sales figures were much better than those of Uranus back then.

Sunny also firmly believes that with the increasing number of games released and the reputation of some fun games, it is not a problem for the sales curve of the Ps2 to rise again.

Zhiduoxing g2 has promotions to follow, and the sales curve is still very beautiful. It seems that it can continue to lead this year.

Sega Bandai is very sad at this time. Their Uranus is getting worse and worse. Fortunately, their new model, an upgraded version of the Super Uranus without the built-in modem, is about to be successfully developed.

And with the help of Microsoft, they have also developed several new games, including Gundam 2, which will surely regain some market share.

Okawa Kou is even more melancholy because Zhi Duoxing and Sunny are fighting in a ring, the advertising density is too high, and the promotion is more ruthless. If this continues, people will soon forget about Uranus.

Just like the advertising war between Coca-Cola and Pepsi, it often defeats local cola companies in some countries.

Instead, it sometimes takes just a few months.

Isao Okawa held a meeting of the company's executives, hoping to discuss how to ensure that the company's revenue will not decline and how to ensure market share before their performance-optimized Super Uranus goes public.

"Everyone, I have finished introducing the situation. If you have any opinions and suggestions, you can share them."

Ueno Kazunori sat on the chair without raising his head, as if this matter had nothing to do with him.

The company launched the second generation of the Tyrannosaurus Dragon last month. Not surprisingly, it hit the street again.

Obviously everyone's products have similar performance, this time the retail price has been lowered, and the appearance is also very cute, why no one buys it?

Fortunately, the sales of Zhiduoxing's electronic pets have also declined, and everyone's love for this product has gradually decreased. The main reason is that z3 can also play with electronic pets, which has taken over half of the market.

"President Ueno, do you have any good suggestions?" Isao Okawa saw that no one said anything, so he simply called the names.

Ueno Kazunori then raised his head: "Huh? I'm following the orders of the president."

Da Chuan Gong cursed inwardly, why are you listening to my orders? It's as if I didn't stop you from developing the second-generation Tyrannosaurus, did you listen?

"Nizuko Shoichiro, you are in charge of the company's sales, please share your opinion."

Izumi Shoichiro has already received a hint from Isao Okawa that he will take over as the president of Sega Bandai in the near future. He also wants to show a good performance so that he will not be overwhelmed by Ueno Kazunori and others.

"My idea is very simple. Our Super Uranus will be completed soon. There is not much performance optimization, and the cost is not much increased. The original price can be maintained."

"Think about Sega's performance on the 16-bit machine, is our performance better? It's because our games are more fun. The failure of Uranus this time is also because our game performance is not as good as Zhiduoxing g2, and the masterpieces are even less pitiful. .”

"Zhi Duoxing and Suoni are all trying to win over third-party game manufacturers. We only focus on our own development, which is far from enough. I am not saying that the games we develop are not fun, but that they cannot satisfy all consumers."

"We lack a series of masterpieces, which are the most attractive to players. Therefore, some of our games must develop a new generation, and there must be something more attractive to players to attract them to play the next generation."

"If you want to ensure that the company's revenue does not decline, the only way to increase game sales is to increase game sales when console sales are declining. This is how Nintendo's revenue is maintained."

"Our game graphics are worse than Nintendo's, but the game playability is not as good as Nintendo's. We need to learn from this."

"Also, our handle has been criticized by many players, saying that it is too big and inconvenient to hold. So we have to make changes in this aspect on Super Uranus this time."

"Of course, we will not launch a new generation of game consoles for at least the next three years. If we want to ensure the market in the future and let players remember us, then we still need to launch new products. I think it should be a handheld."

Ueno Kazunori immediately sat up straight: "Don't be kidding, have we succeeded in handhelds?"

None of the handhelds Sega developed at the beginning was successful, and the best performance was just to save money. Instead of wasting energy developing a product that doesn't make money at all, it is better to think about how to improve the performance of existing products.

The performance of this generation of game consoles is fixed, but some peripherals can be launched. Look at the dancing mat peripheral on Zhiduoxingg, how popular is it?

In fact, their storage format on Uranus makes many players feel strange. gD-Rom, a variant of the cD format.

Sega Bandai wanted to learn from the fact that Zhiduoxing launched the VcD format at the beginning, which resulted in no piracy.

But at that time, the game was only 32-bit, and 2D was the mainstream. Zhiduoxing was based on the Chinese and Eastern European markets, and the production cost was still very low.

Now they are all 128-bit, and DVDs are stable enough. When people look at the gD format, they will find it strange, and they will not think it is advanced. Instead, they think Sega Bandai's technology is backward.

So Ueno Kazunori wants to launch a DVD peripheral, and that peripheral can also be used as a video recorder. Look at other people's g2 and Ps2, they can play DVD discs, audio, video and video, but theirs can't, this is the gap.

If theirs can also be used as a DVD player, more families will buy it.

"President Ueno, I asked you to say that you didn't say it, but now someone else said it, and you objected, what do you want to do?!" Okawa Kou was furious.

He can't allow someone to mess up this meeting, which is related to the future of Sega Bandai.

"I'm just sending out the right and wrong suggestions. If you have good suggestions, I will naturally agree. I don't say it because I didn't think of good suggestions, but I won't make some suggestions that I know are wrong!" Ueno Kazun was also ambiguous , directly topped the sentence.

Isao Okawa is going to retire, he knows it. But before Okawa Kou retired, he didn't have any intention of handing over the work to him, so who should the power of the company be handed over to?

When you lobbied our Bandai company to merge with you, you didn't promise so. Now that you're retired, you still want your man to sit in that seat, what about me? !

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