Super Tycoon

Chapter 159: Cheap is not good

? In the first month, the sales volume of learning machines was only more than 14,000 units, but in the second month it skyrocketed to 26,000 units. Seeing this data, Zhang Weiguang grinned from ear to ear.

"Hey, the sales of our game consoles have dropped to 32,000 units, but there are 26,000 more learning machines, and the profit has turned upside down."

"Dad, where is this? Didn't I say that this learning machine can guarantee an annual sales of one billion yuan. Calculated according to our current profit margin, then we can earn five hundred million yuan."

"This year is just the beginning, and everyone's acceptance of the learning machine is not high, and the price of this machine is also a little higher. When the cost continues to drop next year, we will lower the price, so that the retail price will be around 1,000 yuan. This product will soon be popular all over the country.”

The 500 million profit Zhang Yang mentioned was net profit. At this time, the profit of the learning machine is so high, which makes Zhang Weiguang the happiest.

No TV game console or account game console can compare to this learning machine in terms of net profit. And the sales of the learning machine are much better than when the game machine was launched.

"This thing is so profitable, so other factories will surely imitate it? If there are more people in production, will our profit margin have to drop, and sales volume will also have to drop?"

Zhang Weiguang began to feel reconciled, and always felt that they made this cake, and it would be a loss for others to share a piece of the pie.

"It's inevitable. Just like when you made radios, did you follow suit? Every one can make money, but only one or two can survive in the end."

"It's the same when we are making game consoles. There are only one or two that do well, and the others don't make much money, or even lose money."

"Although the cost of electronic components is falling, the cost of plastics is also falling, but labor costs are rising, logistics costs are rising, and advertising costs are rising."

"Those who joined later will always be passive. What's more, we have a good brand management. Now there are children in the streets and alleys repeating our clapping songs. When people want to buy a computer learning machine, the first thing they think of is He is also our wise man, what is there to worry about?"

Zhang Yang said this because he went to the counter of the mall to see it. Do other brands of learning machines have them? They already have them. Those people are so fast.

But the learning machines of other brands are the same as Xiaobawang's side, which uses a game console to connect a keyboard. Anyone with a discerning eye can tell that this is a game console.

Therefore, their learning machines are not very popular with parents. What's more, they haven't learned the cassette yet. If they copy Zhiduoxing's, it will naturally display Zhiduoxing's prompt sound when running.

What's more, Zhang Yang also reminded the agents to thoroughly investigate other products that counterfeit their products and embezzled their software within their own agent area.

Once discovered, agents seek legal help. This is equivalent to mobilizing the interests of the agents, and the agents will not be polite.

"Son, what if they sell it at a very low price? It's like using a game console with an external keyboard, then the cost is less than three hundred yuan. They sell it for four to five hundred yuan, which is much worse than ours, for sure. Will be attractive to many people."

"Dad, have you forgotten, our product is called a Chinese-English computer learning machine, and they look like game consoles at first glance."

"And ours is a new product. We are the first to make it bigger, and we have advertising and brand effect bonuses, as well as the best distribution channels. These are unmatched by other brands."

"What's more, our products are expensive, just to widen the gap with those game console keyboards, cheap products are not good!"

"Comrade, how do you sell the learning machine?" A man wearing glasses asked the salesperson at the counter.

"One thousand two hundred,

It contains the learning machine, wiring, handle and learning cards, as well as Wubi radical table, English alphabet and so on. "

"So expensive? How did I hear that my colleague bought it for more than 800?" The man with glasses was startled, the price was much more expensive than he knew.

"The more than 800 ones are old models. The quality is not good at all. They should be eliminated. Just like when you buy a TV at home, you must buy a color TV. You can watch black and white, but can the effect be the same?"

"Besides, this is from Zhiduxing, a famous brand. This is a Chinese and English computer learning machine, unlike those, which are ordinary learning machines. You don't want your children to learn computers?"

"Let me tell you, there are not many learning machines like ours left. If you don't buy it now, come back in two days and ask if there are any more. I can't guarantee it."

The salesperson's mouth is very eloquent, with an attitude that if you don't buy it, you will regret it, and if you think about it again, you may not be able to buy it.

"Well, I'll discuss it with my wife when I get home, thank you."

The man with glasses hesitated, which one should I buy? Expensive or cheap?

Many people are also hesitant at this time. They heard that this learning machine can help children learn, and naturally want to buy one if they have money. But there are cheap ones and expensive ones, which one is the best one to buy?

At this time, they saw another article in the newspaper, saying that the Chinese and English computer learning machine of Zhiduoxing was appraised and recommended by the National Computer Education Research Center for Primary and Secondary School Students, and also recommended by the National Go Association and Xiangqi Association. .

It is recommended by so many units, especially the National Computer Education Research Center for Primary and Secondary School Students, which sounds like the most suitable unit, so what could be wrong?

At the beginning, people who were hesitant about which one to buy almost all made the decision to buy Zhiduoxing later. The quality of Zhiduoxing is better, they have heard of the brand, children know it, and there is after-sales service. If it breaks, they won't fix it.

Others are expensive, and the materials used must be better. I have already decided to buy it, so I will buy it. Otherwise, if you buy the cheap one, it will be eliminated in two years, and what should you do if your child can't use it?

Cheap is not good, this view is recognized by many people.

Those in the market who follow the trend to make learning machines, and some Baodao manufacturers who have made learning machines before Zhiduoxing, are very depressed at this time.

Back then when we were making game consoles, Zhiduoxing’s were cheaper, but they sold better than us. Now as a learning machine, Zhiduoxing’s is more expensive, but it still sells better than ours.

What do consumers think, do they like cheap or expensive? You all recognize the brand of Zhiduoxing when you co-author it, right?

That 486 core is not the kind of computer you think at all. Our products are also printed with the words 486, this is our machine model!

Still don't believe it, what we did first is not as good as a latecomer?

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