Super Marshal

Chapter 776 Big Trouble

The problems that the Chinatown team is facing now are indeed serious.

A very important reason is that there is only one member of the troika that drives the development of the club, the Chinatown team.

Any fan who knows something about European professional football knows that the bulk of a club's expenditures are on players, either in salary and bonuses or in transfer fees, and these two aspects are the guarantee of the club's success.

The club's income is mainly divided into three parts, television broadcast income, match day income and commercial income.

As the name suggests, TV broadcasting revenue is the share of broadcasting rights. However, in La Liga, the majority of broadcasting rights revenue is controlled by the two giants Real Madrid and Barcelona. Atletico Madrid has made rapid progress in recent years and can barely enter the top three. , but there is still a certain gap with these two giant teams.

Other teams such as Valencia, Villarreal and other La Liga teams that have performed well in the past few seasons are far behind the three giants in terms of broadcast revenue, let alone teams like Chinatown team is such a newly promoted team.

Yes, the Chinatown team is very famous and has the aura of high altitude. It has a good influence among fans in Europe and even around the world. However, the facilities at the home court are terrible, the broadcast conditions are very poor, and as a newly promoted team , it is impossible for TV broadcasters to give too many broadcast resources to the Chinatown team, and the income they receive will naturally not be high.

As for the three wealthy teams in the front, every game is broadcast, so they naturally make a lot of money and enjoy themselves.

In terms of income, the Chinatown team is only about the same as the newly promoted Masares, and worse than the veteran team Zaragoza.

Match day income is also the bulk of the club's operating income.

Among the four major European leagues, the average ticket price of La Liga is the highest, reaching 50 euros, the Premier League is 44 euros, Serie A is 48 euros, and the Bundesliga is the cheapest, only 30 euros.

For example, Zaragoza's home stadium, the La Romeda Stadium, has a capacity of 35,000 people. After being promoted to La Liga, the attendance for each game reached 30,000. If based on the average price of the Bundesliga, one game is 900,000 euros, and 18 home games in a season, which is more than 16 million euros.

And this is only based on the selling price of the membership season ticket. The real selling price will be higher than this.

But what about the Chinatown team?

The stadium facilities are very simple and the ticket price cannot be high. The membership price is 10 euros. It is the only one in La Liga. There is no semicolon. The capacity of the stadium is only 8,000. Every venue is full, which is 1.5 million a year. about.

In other words, in terms of ticket revenue alone, the Chinatown team is only one-tenth that of Zaragoza.

If Zaragoza is a veteran team, then the ticket revenue of teams like Sares is at least five times that of the Chinatown team, and you must know that this is just ticket revenue.

A stadium's match-day revenue not only comes from tickets, but also comes from retail services on the day of the match. It also provides shops and venues for rent, earning a lot of rent. All of these add up to a considerable amount. of a piece.

The Chinatown team ranks in the middle and upper reaches of La Liga in terms of commercial income, even more than that of Sales, who are also newly promoted. The commercial income is nearly ten times that of the latter. In terms of broadcast income, the difference between the two teams is not big. The difference is in match day revenue.

The crux is on the court.

"I asked someone to do some calculations, and the Aldervilla Stadium has basically reached its limit, and what we can completely foresee is that after the team starts renewing their contracts, other players will definitely have to follow immediately. By then, I'm afraid..."

Armando Marcos said worriedly.

He is a loyal fan, admires Gao Han very much, and is very happy to work for the Chinatown team, but there are some difficulties that he must remind, that is, it is not an option for the Chinatown team to continue like this.

There are limits to commercial development. Gaohan has a great reputation, and the Chinatown team has also benefited a lot. But once it enters the commercial field, people may not value it.

"Then what do you think we should do?" Gao Han asked.

Armando Marcos thought about it, and he wanted to say that the obvious choice was to attract shareholders.

With Gao Han's influence and the legendary background of the Chinatown team, there is no fear of not being able to attract investors, and the club's existing management can continue to firmly control management rights without worrying about being restricted.

But this plan was shot dead by Gao Han early on.

Then you can only settle for the next best thing.

"In the foreseeable next few years, we will not have bargaining power in terms of broadcast rights unless we can stably enter the top four in the league and appear in the Champions League to prove our strength."

Armando Marcos's judgment was recognized by Gao Han and Cantarero and was very realistic.

"In the next few years, as our results in La Liga are hindered, we will not be able to achieve the rapid development in the commercial field that we have in the past. Therefore, we now have only one option to increase our match day revenue as soon as possible."

It's very clear what Armando Marcos means, a new stadium.

Either build it yourself or rent it.

But the problem is that rent and maintenance costs are also considerable expenses, and they may not be cost-effective for the Chinatown team.

After Atletico Madrid moved to the new stadium, Gao Han once thought about renting the Calderon Stadium, but later he made a calculation and gave up the idea.

"Armando, how big a stadium do you think we can afford?" Gao Han asked with concern.

Armando Marcos thought for a while, "I asked people from the company to specifically evaluate this. Judging from the current situation, it is probably around 15,000, but if we continue to dig deeper into this area in the next few years, The capacity of the new stadium needs to be at least 30,000.”

The area around Madrid has a large population, and although there are also many teams, for the Chinatown team, attracting 30,000 people to the new stadium is not a big problem. Even if the results are outstanding, there may not be no potential for further progress.

"My opinion is that we can consider learning from Arsenal's model." Armando Marcos suggested.

“Selling naming rights?”

"Yes, maybe we don't have the same appeal as Arsenal, but with our current influence and attention, we can definitely get 100 million euros or even more in revenue from naming rights."

Gao Han nodded, this is not impossible.

"If we find another bank loan, and we find a way to raise part of it, we can endure it for a few years and build a modern football stadium with a capacity of 30,000 people. I think it is completely feasible."

After hearing what Armando Marcos said, Gao Han's heart skipped a beat.

He also knows very well that the team's current deadlock lies in the stadium. If a new stadium with a capacity of 30,000 people can be built, it will definitely be a big improvement for the Chinatown team and will also be a great development for the team's future. of assistance.

As for raising funds by himself, Gao Han is not worried. He can put some aside, or he can sell core players in the transfer market in exchange for funds to invest in the construction of a new stadium. I believe this is not a big problem.

Moreover, if you try to fight with the local government, you might be able to get a lot of support.

"Okay." Gao Han nodded heavily, "You should contact the partner company immediately and ask them to help find a title sponsor. As long as we successfully avoid relegation this season, the construction plan for the new stadium will start immediately."

Everyone around him was very excited after hearing this, especially Pochettino.

As the head coach of the team, every time he takes the team to an away game, he finds that there are tens of thousands of fans in the opponent's stands. But back to Fuenlabrada, although the Aldervilla Stadium is full of fans, there are only eight Thousands, the gap is too big.

To contact a title sponsor for the new stadium, Armando Marcos needs to contact some partners who have extensive experience in sports marketing. They will help the Chinatown team contact potential title sponsors. This does not happen overnight. Things can be accomplished, but preparations must be made in advance and the news must be released.

After taking the first step of planning to build a new stadium, Gao Han and others breathed a sigh of relief, but the burden on their shoulders was also heavier.

Just after everyone had discussed all the details, Sergio Garcia suddenly came over.

"Hey, I think you should take a look at this." He gently tapped Gao Han's arm.

"What is it?" Gao Han took it and took a look.

It's a piece of news.

ESPN, a well-known sports live broadcast company from the United States, today selected the 50 most influential figures in world football, among which FIFA President Sepp Blatter ranked first without any doubt.

The FIFA president can be said to be the most powerful figure in world football today. His personal opinions even determine the hosting of major events such as the World Cup. Astonishing interests are involved, and it is understandable to win the first place.

But what is really surprising is that the second person on the list of the most powerful people in world football, right after Blatter, is Gao Han.

"Is there any mistake?" When Gao Han saw his name, he almost became Spartan.

You know, he was just worried about a new stadium, how could he have such a big influence?

Following Gao Han are the CEO of the South Africa World Cup Organizing Committee, the famous political activist and sports manager Daniel Jordan, UEFA President Platini, Real Madrid President Florentino, and Premier League CEO Scu De Mol, FIFA Secretary General Valcke...

Not only Gao Han, but also several other people were shocked when they saw this news. When they looked at Gao Han, their eyes changed a little. After all, this is the selection result given by ESPN, which is very authoritative.

"Don't look at me like that. If I really have such influence, there is no need to consider this new stadium. I will approve it directly." Gao Han said with a wry smile.

Isn't this just causing trouble for yourself?

And it’s still big trouble!

Look at the comments given by ESPN. They believe that Gao Han planned many blockbuster transfers for Kaká and Cristiano Ronaldo this summer, and invested an astonishing amount of more than 400 million euros in European football, spending a lot of money. They have created the Manchester City version of the Galaxy Battleship, which is unstoppable and invincible in the Premier League this season.

Moreover, ESPN believes that Gao Han has never lost since his debut and has become synonymous with victory and championship, attracting the pursuit of countless fans around the world and becoming a nightmare for countless opponents.

"In the history of world football, there has never been an outstanding figure like Gao Han."

Judging from ESPN's comments, they chose Gao Han not on a whim, but after careful consideration.

But in Gao Han's own opinion, this list praised him too highly.

The President of the Brazilian Football Association, the President of the Spanish Football Association, Beckenbauer, the President of the Asian Football Confederation, Silvio Berlusconi, etc., they all ranked after Gao Han, while Manchester United owner Glazer ranked 21st, and Barcelona President Laporte Tower is ranked 23rd, Bayern Munich's Rummenigge is ranked 34th, and Abramovich is ranked 36th...

He could fully imagine that the appearance of this list would definitely cause huge controversy.

Gao Han even had some doubts, did ESPN deliberately cause trouble for him?

The computer is broken, crying...

Tap the screen to use advanced tools Tip: You can use left and right keyboard keys to browse between chapters.

You'll Also Like