Gasgoo Industries

[System: You have chosen training for the newly recruited senior talents (female officers) under your command!Affected by the bonus effect of business level and Yu Ruyi, the efficiency of this training is ×5 times!The training cycle lasts at least 7 days. After the training, the newly recruited talents will report to you! 】

"Female officer?" Yang Yue was a little puzzled when he saw the name of the talent prompted by the system.

Look at the occupation name is an official?

Then isn't she a production talent?

officials?

management?

still is……

Yang Yue can't control so much for the time being, anyway, she needs to train for more than a week!

After the training is over, it will naturally come to report!

……

Now, the production in the Hongye factory is proceeding in an orderly manner, and the construction of the new factory area by the sea has also started.

The offline investment promotion of Gaishi Commercial and Trading Company has also improved somewhat, and the regional agents in the Yangtze River Delta region have sprung up like mushrooms after rain;

The sales of online shopping malls are also rising as the temperature rises and the peak season approaches;

Even the micro-business channel, An Qi's business is booming...

In general, the old product 299 yuan silver leaf electric fan is still the main force of sales and profit creation!

The new product, the 99 yuan Silver Leaf Electric Fan-Youth Edition, is quickly grabbing the cheap low-end consumer market, especially online sales are extremely hot, and it has a tendency to occupy student dormitories!

And Yang Yue has already planned to develop a portable and exclusive silver leaf electric fan on the basis of 299 mid-range silver leaf electric fans!

This plan is already in the concrete implementation stage, and the industrial design company in Shanghai has submitted a preliminary design plan.

The premium version will use a large number of high-strength lightweight plastics and titanium alloy as the main material of the fuselage.

Although the motor still adopts the wound-type single-phase asynchronous motor with too much backlog in the factory, it is equipped with a built-in lithium battery pack, and the body can be stretched and folded, which solves the problems of users in outdoor, power outage, self-driving tour and other scenarios. need!

However, the exclusive version of the Silver Leaf electric fan is still positioned as a mid-range fan. Under the premise of ensuring the company's large profit margin, it is expected that the unified price of all channels will be 699 yuan.We should try our best to go public before the May Day holiday to seize market share.

Therefore, this product is only the starting point of the brand premium strategy, not the end...

Yang Yue does not intend to continue to put high-end products with high premiums in the Yinye brand.

Because, he feels that no matter how high the price is, the value connotation of the Yinye brand will be compromised. After all, the brand positioning of Yinye has left consumers with an impression of super high cost performance. If high-end products with high premiums are released under the Yinye brand, Otherwise, consumers who have high expectations and continue to look forward to super high cost performance may have a psychological gap!

And this is especially common among many online reviewers of electronic products today!

Although some reviewers with large traffic and many fans can receive money to do things, most retail investors with small traffic are not convenient for long-term maintenance in the process of brand operation.

Once they are ganged up and caught black, not only will short-term sales be hit, but the brand image will be affected in the long-term, causing a series of bad effects!

After comprehensive consideration, Yang Yue registered a household appliance brand named "Gaishi" early on.

Now, it is the critical period to design the first product of the new brand!

High-strength lightweight plastic and titanium alloy are still necessary options for the fuselage, but in order to greatly distinguish it from the Silver Leaf Fan-Exclusive Edition, Yang Yue decided that the Gasgod Fan will adopt a redesigned noise-reducing fan blade shape Scheme, redesigned high-quality airframe scheme, high-strength and lightweight carbon fiber blades, double-blade layout scheme to simulate natural wind, and the most important black technology-reduced speed version of the three-pole motor!

This series of routines with black technology as a hidden weapon in the combination boxing will be the first way for Gaishi brand to enter the high-end electric fan market!

He just wants to jump into the monopoly market of international first-line high-end electric fans such as Vornado, Dyson, Bamuda, Panasonic, Morita, etc., smash their jobs, and take food from them!

In the future, when the Gasgoda brand grows up, it's time to completely crush these old powers!

"Mr. Yang, I have some good news for you. Jinning Electric Appliances of Jinning Group's offline business and Jinning E-commerce Mall of online business contacted me just now, and they want to negotiate business with our company in the near future!" Offline business of the sales department The manager of the branch, Xiao Heng, called excitedly and reported his performance to Yang Yue.

"Oh? Jinning Electric!" Yang Yue muttered in surprise after hearing this.

Jinning is a professional household appliance store brand founded in the 90s, with its headquarters in Jinling City.

Jinning Electric is the leader of the three home appliance giants, Heguomei Electric and Liuxing Electric. In 2014, it topped the list of the top 2798.13 private enterprises in China with an operating income of 500 billion yuan and comprehensive strength!

In recent years, they have even reached a strategic cooperation with the Erli Baba Group, and exchanged water for each other's shares to make a harmonious relationship; they also have a relationship with Wang's family, the Wanda Group, which has a small goal of [-] million...

As for the various investment activities of their family playing football, playing video, playing express delivery, and playing banks, there are countless...

Do you think that if people play so much, they will ruin themselves?

However, there is no goose!

Last year, the All-China Federation of Industry and Commerce released the "Top 2017 Chinese Private Enterprises in 500" list, and Jinning Holdings grabbed the second place with an annual operating income of 4129.51 billion yuan, second only to the communication giant Huawei.

However, in Jinning’s old business, the home appliance business is still strong, and the offline store business has maintained an evergreen state. In recent years, the online mall business has been continuously exerted, and it has also rushed to the first place in the domestic B2C business field. three.

Just a little behind the position of licking cats and dogs!

Jin Ning actually came to the door at this time, or online and offline, is it because the sales momentum of the silver leaf electric fan is too strong recently?

But the sales of tens of thousands of units in the district are still scattered to various channels, so it shouldn't be so obvious, right?

The only possibility is that some dealers have already brought their business to the door of their old nest, which hurt the electric fan business of some Jinning Electric stores, which caused such a series of chain reactions...

"Okay, I see!" Yang Yue replied lightly.

The speed of large groups is generally not so fast. He can't sit in Lianhai and wait. He still has to go to Jinling to visit Professor Liang in person, and ask him to come out of the mountain and design a new fan blade plan himself!

However, before leaving, Yang Yue arranged to send some Silver Leaf Electric Fan-Exclusive Edition engineering prototypes to the rental house in Jinling, and it would be good to give them to his acquaintances for a try...