Reborn Russia As An Oligarch

When Wang Ye and Zhang Xiaoxi arrived at the Penguin headquarters, the car had just stopped, and Brother Xiaoma and Brother Dong had already come to greet them.

"Mr. Mikhail, welcome to Pengcheng!" Brother Ma welcomed him with a smile on his face.

This is his territory, so it's okay to say so.

As a half-guest, Brother Dong could only echo: "Welcome, welcome."

Wang Ye smiled and shook hands with the two. After a few brief greetings, he walked into the Penguin Building under the leadership of Xiao Ma.

Today's Penguin is developing very fast, and the office building it originally rented is no longer enough.

So I bought a new office building and used it as my headquarters building.

At this time, the housing prices in Pengcheng were not high, and the office building prices were even lower, so it didn't cost much.

However, judging from Penguin’s current development speed, it is estimated that there will not be enough office space in another two to three years.

So Xiao Ma is also applying for a piece of land with the city and plans to build his own headquarters building.

Under the leadership of Brother Xiao, several people came to the office and sat down. Brother Xiao originally said that he would summon all the company's executives to meet Wang Ye, but Wang Ye refused.

There was nothing important for him to come here this time. He just wanted to meet Brother Xiaoma and Brother Dong and have a casual chat.

There is no need to make a big move, it would be embarrassing...

Speaking of which, before returning to China this time, Wang Ye wanted to be low-key and low-key, and it was best not to let others know.

As a result, everyone who should know now probably knows...

There is no way around this. After all, with his current status, he really can't keep a low profile even if he wants to!

…………

After sitting down, without letting the assistant or secretary come in, Brother Ma made tea himself and took out the best tea leaves he had collected.

He is originally from Guangdong Province, and he must drink tea when meeting distinguished guests, even if it is summer...

Seeing that Brother Xiao Ma was busy making tea and had no time to talk about work for the time being, Brother Dong took advantage of the opportunity and changed the topic to JD.com.

He knew that it was too difficult to see Mr. Mikhail!

Therefore, we must seize this opportunity to convince Mr. Mikhail to support his plan.

After all, Mr. Mikhail is the one who can finally make the decision, and he is very decisive and straightforward. As long as his plan makes Mr. Mikhail feel feasible, then funds will definitely not be a problem.

But for the same plan, it is not that simple to get support from Zhang Xiaoxi.

Because although Zhang Xiaoxi doesn't understand the e-commerce industry, she will gather enough elites who are proficient in e-commerce and even the Internet to discuss it collectively and then judge whether this plan is feasible.

After all, Dong Ge’s plan has a relatively large amount of funds, especially compared to JD.com at this stage.

It may even seem unnecessary...

Therefore, it is still very difficult to get a pass from Zhang Xiaoxi!

This time, Mikhail and Zhang Xiaoxi were both here, so Brother Dong could explain his plan directly in front of them.

There is a high probability that Mr. Mikhail will make an initial decision on whether to support his plan.

If Mr. Mikhail does not support it, then Brother Dong will give up and put this plan on hold for a few years until JD.com reaches a certain scale before launching it.

Because apart from Mikhail, Brother Dong himself also understands that if this plan is shown to any investor, no one will pay for it...

…………

"Mr. Mikhail, JD.com's development speed this year has been quite amazing. So far, our monthly sales have reached about 300 million!

And I am continuing to increase the product categories on the JD platform. In addition to traditional 3C products, I also plan to start getting involved in fast-moving consumer goods.

These are standardized products that are easier to sell on e-commerce platforms.

However, with the expansion of business scale, the platform is now also facing a problem.

That's express delivery!

Nowadays, the domestic express delivery industry is developing very well, and there are several large-scale express delivery companies.

But I think e-commerce platforms like ours on JD.com are all self-operated, so it is best to have its own express delivery channels instead of relying on other express delivery companies.

Because we want to provide consumers with better and better services and faster delivery.

These are things that the cooperating express companies cannot do..."

While talking, Brother Dong nervously paid attention to Wang Ye's face.

Developing an express delivery logistics system requires a considerable amount of money, especially for JD.com, which can be described as "not doing its job properly".

Take a look at Alibaba’s Taobao platform. It’s so big in scale, but it doesn’t have its own logistics system.

Therefore, even within the company, when Brother Dong proposed this plan, many people opposed it.

The main reason was that the so-called "asset-light" was popular at the time. The Internet industry happened to be a typical representative of asset-light companies. No Internet company was willing to invest large sums of money in traditional industries.

With this money, they would rather spend on advertising, promotion, attracting traffic, and increasing the number of user registrations...

After listening to Brother Dong explain his plan, Zhang Xiaoxi frowned and said first:

"So how much money do you need to invest to successfully achieve what you described?"

This is the key question. Just now, Brother Dong just described how convenient and beautiful it would be after building his own logistics system, but the most important question, which is how much money he will invest, he did not say.

Brother Dong smiled awkwardly, this was indeed his intention.

Mainly because he was afraid that the amount he mentioned was too large and would "scare" the two bosses...

But now that Zhang Xiaoxi asked about it, he had no choice but to hide it. He could only bite the bullet and said:

"this……

Building a logistics system does cost money. After all, it requires recruiting a large number of employees, buying or building some regional central storage warehouses, and purchasing a large number of trucks and other transportation tools. These are all hard investments.

However, my plan is to go step by step and invest in five central regional reserve warehouses in the early stage, namely South China, East China, Central China, North China and Southwest warehouses.

The staffing is also a little smaller for the time being. We will only recruit employees directly affiliated with the company in first- and second-tier cities, so we will do it step by step.

Calculated this way, the first phase of investment may only cost...

Just three to four billion is enough. "

When talking about the last amount, Brother Dong's voice obviously became quieter, and he was obviously feeling guilty.

Also, with JD.com’s current size, the total sales of the entire platform in a year are less than 3 to 4 billion!

Now he has to invest so much money all at once to build a logistics system that people in the industry don't value or even think is cumbersome. He really has no confidence that it will be recognized by others.

Although this plan has not been recognized and supported by anyone from within the company to investors in the circle since it was proposed.

But Brother Dong is "paranoid" that this step is crucial to JD.com's future development!

It is also the key to JD.com’s ability to differentiate itself from giant e-commerce platforms like Moubao in the future. It can even be said to be JD.com’s core competitiveness!

As expected, Zhang Xiaoxi frowned after hearing the amount.

Three to four billion, this amount is not enough to scare her, because any Joy City project is an investment of several billions. After handling more money, her horizons are now quite high...

The question is, is JD.com really worth investing so much money at once?

Going one step further, after investing so much money, will it really be a big boost to JD.com?

This is the key!

Oh, the shares Wang Ye got after investing in JD.com were also placed under her asset management company.

Theoretically, Zhang Xiaoxi is now JD.com’s “major shareholder”!

This is why she took the initiative to ask questions before Wang Ye opened his mouth, trying to find out Brother Dong's entire investment plan.

Because this is her duty!

If Brother Dong is "fooled" now and Wang Ye agrees to invest, if something goes wrong in the future, even if Wang Ye doesn't hold her accountable, Zhang Xiaoxi's face will be disgraced.

Just when she was hesitating whether to delay it for a while and then go back to find a few real Internet experts to demonstrate the plan, Wang Ye patted her hand gently, smiled and said: "I think President Dong's plan It’s still very stable and the investment isn’t much, so it’s worth considering.”

Zhang Xiaoxi is helpless. Is this rash plan still sound?

Three to four billion is enough for you to launch another Joy City project, isn’t it too much? !

But there is no way, Wang Ye is the real boss. Since he has set the tone, all he can do is to strictly control the follow-up and strive to spend every penny invested wisely.

As for whether the effect of this self-built logistics plan can be as "beautiful" as Dong Ge described it, Zhang Xiaoxi is still skeptical...

Brother Dong was immediately elated when he heard that Wang Ye approved his plan, and he quickly promised:

"Mr. Mikhail, don't worry!

This plan is definitely one I have carefully thought out and I guarantee there will be no problems.

After the logistics system is established in the future, JD.com will usher in a period of leapfrog growth! "

Wang Ye nodded and said casually: "Then just contact Mr. Zhang later. There will be no problem with funding."

Yes, it's only three to four billion yuan. Although this is domestically and the sources of funds are not as wide as those in Moscow, it is not a big problem.

There is still a large amount of cash lying in the account of the asset management company.

Although the money was originally intended to be injected into the commercial real estate company for the Joy City project, all funds were not to be transferred immediately.

After all, the construction period of the Joy City project is quite long, often taking two or three years, and the funds do not need to be spent all at once.

Therefore, you can first misappropriate part of the funds to invest in JD.com, and wait for Wang Ye's new year's dividends and other information in half a year, and then transfer them to the account of the asset management company through various channels.

Then there will be no problem of shortage of funds...

…………

After talking about JD.com, Xiao Ma also finished his work. Everyone drank tea together and discussed Penguin Company.

Brother Xiao Ma seemed to be in a good mood and introduced with a smile:

“At present, the company’s energy is mainly focused on two directions. The first one is naturally the foundation of the company, which is the online instant messaging service.

Penguin Software now occupies 80% of the market share in the domestic online instant messaging field. Although it is not yet a monopoly, it can no longer find a competitive opponent.

The second direction is the traffic monetization channel that I discussed with Mr. Mikhail last time, which is the game business.

In the past two years, the company has successively agented and self-developed some games, and expanded its game business department.

Several games that have been launched now, such as the agent's online game "Triumph", the self-developed "QQ Fantasy", "QQ Three Kingdoms", "QQ Hall", etc., are still very popular and profitable.

It seems that the game business is indeed the key to monetizing Penguin Software’s traffic! "

Although it is said to be self-developed, everyone knows that these games of Penguin can be found in the market as "reference objects". It is nothing more than seeing other people's games become popular, so use them to "learn from" , there is no need to change the gameplay or system, just change the character model, change the map, and then add the name "QQXX" and directly launch it on the market.

I have to say that this method is simple and crude, and has a high success rate!

After all, the games Penguin learns from are successful cases that have been tested by the market, so the risk is greatly reduced.

After taking it and "magically modifying it" myself, launching it on my own game channel, and using Penguin Software to import huge traffic, it would be difficult for the game not to make money...

This may also be the inspiration given to Wang Ye when he discussed with Brother Ma last time...

Although this is not a good reputation, who cares!

These days, all walks of life, including the Internet industry, are in a period of brutal growth.

It is difficult for a company with "ethical cleanliness" to survive!

Business owners, including Xiao Ma, should first consider letting the company survive, then develop and grow, and finally consider other things.

Wang Ye is also aware of this. Penguin was ridiculed for "plagiarism" for many years. Later, after the company grew into a giant, it began to cherish its "feathers" and stopped doing such things!

Instead, once it discovers that any game on the market is a big hit or even has signs of becoming popular, Penguin will take action decisively and directly buy the other company...

If it is a client game, then after buying the company, you can get the exclusive IP adaptation rights, rely on your strong talent pool to quickly launch mobile games of the same type, and then use your own powerful promotion channels to make the game popular and earn a lot of profits. .

Isn’t this the origin of Penguin’s two most representative and most profitable mobile games, “Honor of Kings” and “Peace Elite”.

Just for "Honor of Kings" alone, the annual revenue of a single game is 50 to 60 billion yuan!

What kind of concept is this may be difficult for ordinary people to understand.

Even more than ten years later, Penguin's entire company's annual profit will be more than 100 billion, and the profit from the game "Pesticide" will account for almost one-third of the entire company...

This has already subtracted the operating expenses of King of Glory.

It is no exaggeration to say that Penguin relies on those two mobile games to make money.

And King of Kings is also the undisputed most profitable game in the world, bar none!

Of course, the Penguin in 2005 was still far from the "complete" Big Mac...