Rebirth of the Evil Life

Chapter 34 The Expansion of the Starting Point

Amidst the noisy and noisy protests, China ushered in the 51st National Day of the founding of the People's Republic of China.

Lin Feng's income for September is also released at this time.

Chufeng Wangcheng was affected by the suspension of business for half a month, and its net profit was only 120,000 yuan. However, Lin Feng took advantage of this period of time when he was fighting with McDonald's and KFC, and used the method of annexing Liu Yishan and others' Internet cafes to annex the newly opened Internet cafes in the surrounding area again. Now Chufeng Net City has a total of 380 computers.

Due to the launch of "Counter-Strike" (Counter-Strike) and its rapid popularity, the prices of Internet cafes in Chu City unexpectedly stabilized. It is 3 yuan per hour, but most of them are members now, enjoying a 20% discount. Of course, the vast majority of Chufeng.com customers are members, which is also related to the fact that Chufeng.com provides members with free "killing games".

The net profit of the scented tea processing plant reached a record 210,000 yuan, partly due to the growth of Dingdang.com. More and more people enjoy shopping on Dingdang.com, so the sales of scented tea gradually opened up the national individual household market. Although the sales volume in Chu City accounted for the vast majority in September, Lin Feng believes that the sales volume in the individual household market across the country will definitely far exceed that in Chu City.

The barbecue restaurant only has a net profit of 20,000 yuan. Although the profit is not much, it has greatly improved the popularity of Chufeng Internet City. Most of the players who come to the game, after enjoying the exciting CS battle, a few friends Sit in the barbecue restaurant, have some barbecue, serve a dozen beers, and sit together and talk about the game experience.

Life seems so beautiful and comfortable at this moment!

The sales of "Counter-Strike" (Counter-Strike), except for the 200,000 copies sold in the early stage, have now been greatly reduced. On the one hand, it was impacted by piracy, and on the other hand, players who bought CDs copied each other. During this period, only 12,000 copies were sold, bringing Lin Feng a net profit of 115,200 yuan. But what makes Lin Feng dumbfounded is that the CD-key authorized by the father of CS has not yet completed a single order in China. With the online game platform provided by TengX.com, no player would think of buying expensive CD-keys to enjoy international servers.

The only thing that embarrasses Lin Feng is the Qidian fast food chain restaurant - the most popular company in China recently. The profit of each branch in the past 10 days is only more than 20,000 yuan, and more than 60% of the income is the income of the three days before opening. Since Lin Feng reformed and changed the frying oil to be changed every six hours, the profit has dropped sharply. Although the business is booming, it is estimated that the monthly profit of each branch is only more than 10,000 yuan. This is because Lin Feng does not take advertising fees, brand usage fees, etc.

If Lin Feng takes 7% of the operating income according to the contract, the monthly net profit of each branch will be around 3,000 yuan, which is absolutely unacceptable for two relatives who jointly operate a branch of Qidian fast food restaurant.

Again, investment is not directly proportional to income.

In desperation, after careful consideration, Lin Feng had to take a symbolic 1% of the operating income. Fortunately, Dingdang.com is becoming more and more popular now. Although there are not many transactions for now, as long as a third-party payment platform is launched and the country passes the Internet Banking Act, Lin Feng believes that Dingdang.com will become a cornucopia. The income of Qidian fast food restaurants is insignificant compared to the huge profits of the Internet industry.

However, Lin Feng was a little uncertain about the application letters for franchise that came pouring in like snowflakes from all over the country. Now is the best time for the rapid expansion of the Qidian fast food restaurant. If this opportunity is missed, the expansion in the future will not have the current effect. After all, the world is diverse. With all kinds of information exploding today, people will easily forget one thing. Qidian fast food restaurants will soon become a thing of the past.

The current popularity of the Qidian fast food restaurant is due to Lin Feng’s six-hour oil change.

The reason why all food ingredients are full. But this is also the reason why Qidian’s fast food restaurant business is so booming, but its profit is far less than that of the recently controversial McDonald’s and KFC branches in Chu City.

If the franchised store abandons the fast food restaurant principles formulated by Lin Feng in order to pursue profits one-sidedly, then the brand may collapse at any time.

One second is a hero, the next second is a sinner. ——This is the power of public opinion.

However, if the franchise stores fully follow the principles formulated by Lin Feng, and if Lin Feng's commission is included, the profits will be extremely meager. However, if Lin Feng does not take a commission, it will be of no benefit to the development of the Qidian fast food restaurant. Without continuous advertising investment to build its popularity, the Qidian fast food restaurant will soon become a lone boat in the vast business world and be forgotten.

The question goes back to the original point - morality or interest.

After some deliberation, Lin Feng chose morality again. Money can be earned in other ways, but one's conscience cannot be swallowed. Without a conscience, it also means that a person loses his qualifications as a human being. In particular, my fast food restaurant mainly caters to Chinese people. Although the carcinogens in fried oil cannot be compared with opium and drugs, long-term consumption will definitely have a long-term and fatal impact on the human body. Maybe this generation is fine, but the next generation may inherit some disease.

Lin Zexu banned smoking in Humen back then, what a hero! Today, Lin Feng can't act against his conscience and provide the Chinese people with food containing carcinogens.

In the end, Lin Feng signed contracts with many merchants. The franchise fee was 30,000 yuan each, and Lin Feng took 3% of the operating income every month as advertising investment for Qidian fast food restaurant brand. ——This amount of money is definitely not enough for advertising. McDonald’s and KFC’s commission is 17-23% of operating income, and most of the commission is used for advertising investment and brand promotion.

However, Lin Feng also considered that there are two ways to advertise: spending money or not spending money. Naturally, Lin Feng has a way to make the advertisements as famous as McDonald's and KFC advertisements on the basis of less money. ——This is the advantage after rebirth.

In the early stage, Lin Feng temporarily signed 50 franchise stores, all of which are in prefecture-level cities, and none of them are in big cities or developed coastal cities. This means that Qidian fast food restaurants in prefecture-level cities face much less competitive pressure. Lin Feng can first observe the actual sales performance of each store. After all, the sales performance in Chu City cannot fully represent the sales performance in other places. If the sales performance is good and the profit of each store is sufficient, Lin Feng will add another 100 franchise stores. It took McDonald's three years to open up the Chinese market, and it took Lin Feng one year to spread Qidian fast food restaurants all over the country, with more than 300 branches.

Secondly, Lin Feng also learned from Chairman Mao's strategy of encircling the cities from the countryside. Lin Feng’s Qidian fast food restaurant is taking the cheap route. Compared with McDonald’s and KFC, the market is wider. It is not only the golden roads of big cities and prefecture-level cities that can open stores. shop anywhere. After all, Lin Feng is different from vampires like McDonald's and KFC. The commissions and franchise fees are far from comparable to those of these two Fortune 500 companies. Naturally, the initial cost of each franchise store is much lower.

After seven days of intense negotiations on the National Day, the owners of the 50 pre-franchised stores left Chu City satisfied, and returned to their hometowns to speed up the decoration of the stores, so as to open and make money as soon as possible.

In order to prevent the owners of these franchise stores from modifying the franchise principles of Qidian fast food restaurants in the contract in pursuit of profits, Lin Feng also decided to hire "mystery customers" in each franchise store. Their duty is to try the food from the Qidian fast food restaurant to see if the taste is delicious and if the ingredients are sufficient. Several monitors have also been hired, whose job it is to randomly pick up frying oil from Qidian fast food franchise stores all over the country to check whether it is replaced every six hours.

After finishing all this work, according to Zhang's accounting statistics, Lin Feng's account has more than 2.8 million yuan in liquidity. After paying off the balance of Chu Zhixuan's 1.5 million yuan for the acquisition of Chufeng Internet City, Lin Feng still has 1.3 million yuan in liquidity on hand.

When Lin Feng returned the money to Chu Zhixuan, Lin Feng could clearly see the expression of remorse and annoyance on Chu Zhixuan's face. It was obvious that he had already regretted his original choice, but it was too late now, and he would be more serious in the future. regret.

Believe him, you will become a billionaire; do not believe him, you will regret for life. ——This is a sentence that Chu Zhixuan often mutters with regret in his later life.

When Lin Feng's fortune was rolling in, Liu Yingying, who owned 10% of Lin Feng's shares, also became a little rich woman with a net worth of hundreds of thousands, which made Liu Yingying's beautiful eyes smile. Among the classmates in the same class, many of them also went to many well-known companies, and their salaries were much higher than hers. But in terms of status and future, no one can match. This made Liu Yingying full of pride and pride when she occasionally contacted these classmates.

But at this time, a person came to Chu City unexpectedly, and made a request to Lin Feng that he could not refuse, but had to refuse.

Tap the screen to use advanced tools Tip: You can use left and right keyboard keys to browse between chapters.

You'll Also Like