Rebirth 2008: I Can Make Money Reading

Regarding Wang Sicong and Qin Fen's fight over the car and scratching the car, Dong Yuan, the vice president of sales, told the chairman Mu Yang of the specific situation.

After listening to the detailed process, Mu Yang couldn't help laughing for a while, and also had to admire: "Compared to each other, these two rich men don't take money seriously at all."

"Yes, but it gave me a great shock."

Dong Yuan was really frightened, and now he was not angry when he heard the chairman's reaction. Instead, he laughed for a while, and then asked respectfully, "Chairman, can you sell that car to him?"

"What do you think."

Dong Yuan knew that the chairman was testing him, he had already prepared a draft, and analyzed: "Actually, my 6.66 million is a trivial matter, and I pay more attention to the impact of this matter. I believe there will be related hot news reports tomorrow. I want to continue to ignite The topic of Hummer EV, this incident actually helped us fuel the fire, and the news value is far more than 6.66 million yuan.

I probably checked the identities of Qin Fen and Wang Sicong. They are not ordinary people. If Qin Fen gets this car, he will be the first person in China for Hummer EV. He can help us promote it, which is equivalent to approving this car. car. There will be media tracking the use of this car and constantly creating topics.

If you don't sell it, some people will think so, showing the force of our Xinghai Group, and don't even bother with that little money;

Of course, some people think that our car has problems, so we don't want to sell it.

Generally speaking, it is better not to sell. "

"Well, your analysis is relatively good. That's fine, just do it according to your instructions. There is nothing wrong with the car, but it must be a bit different from the batch car. Make it clear to others that we don't cheat others for their little money." Mu Yang thinks the problem is not that big, it's a silly thing to force the grid, and the word "Xinghai Group" means to force the grid.

"Okay, I see how to do it."

Mu Yang hung up the phone, he was thinking about whether to set up a production base in China.

According to today's registration, there are two to three hundred potential customers who are interested in buying. This number is very large. Many car companies sell cars at auto shows. Million-level cars, not to mention hundreds of cars for 10,000. It is too much to sell more than a dozen cars.

the next day.

The fact that Qin Fen and Wang Sicong snatched a car at the auto show really hit the news.

"On the means of grabbing cars: I am the best at scratching cars"

"A lot of money to ask for a child is nothing, a lot of money to ask for a car to play new tricks"

"Shencheng Auto Show: Are Local Rich Buying Cars So Capricious?"

"Wocao, the rich second generation electric car in 6.66 million seconds at Shanghai Auto Show"

"The Two Rich and Second Generation Auto Show Stealing Cars Is Crazy, and the Ending Is Sad? "

"Prince Wan and the Mysterious Prince were tortured and cried when they robbed the car at the auto show, there are pictures and the truth"

If you just read the title, you must be misunderstood.

Maybe, the content of the article has nothing to do with the title, it might just introduce a certain book or a certain brand of car.

Anyway, for the sake of money, the lower limit of professionalism of some editors can be negative.

The content of most of the articles is relatively reliable, for example, an article reported this way: "In the 2012 Shanghai Auto Show, an interesting event that shook the auto show happened.

Prince Wan Wang Sicong and Qin Fen wanted to grab a show car. At the auto show, the public competed. The price went from 3 million to 6.66 million. There were pictures, truth, and videos. , Two rich second generations just for an electric car.

This electric car is the Hummer EV that has recently become hot news.

In the end, the mysterious son Qin Fen came up with a plan to scratch the car's "smart" means, and paid 6.66 million yuan to obtain the initiative of the car.

Note that the auto show does not necessarily sell.

Some electric cars are worth nearly ten million these days. If Qin Fen hadn't resorted to the means to snatch the car, maybe the betting car would break ten million.

Maybe the other party is 10 million yuan, which is about the same as ordinary people spending a hundred yuan. When you encounter something you like, you don't care about the extra hundred yuan.

It is no longer a question of money, but of face, to tear up comparisons in public.

However, having said that, what is so special about this Hummer EV that made the two rich second generations openly compare.

Go to the data map first, and understand the Hummer EV in seconds.

The appearance is domineering and attractive, the interior is exquisite and luxurious, advanced electronic control with automatic driving, and the novel configuration is quite sci-fi. The speed from 100 kilometers in 3.2 seconds kills most supercars, and the size of 5.5 meters long and 2.2 wide kills all SUVs in seconds. With a million dollars, you can have a different experience, the space of an SUV, the starting speed of a supercar, the comfort of a coupe, the passing performance of an off-road vehicle, the appearance of a concept car and sci-fi electronic control, countless top technologies gather in In a car, it's subversive, and it's a crossover.

Thousands of spectators gathered at the scene, which is a manifestation of hard power. I believe that all car companies have already panicked. "

6.66 million news reports about an electric car are still popular in the automotive industry. This number is not 669, but just "666", which is very representative and makes this matter even more special.

...

Beautiful country, Silicon Valley, California.

Tesla Inc.

Musk convened a meeting of high-level and expert groups. At the meeting, with a heavy expression, he opened the PPT commentary:

"Gentlemen and ladies, I want to tell you a very bad news. This is the data of the Hummer EV at the Huaguo Shencheng Auto Show. It uses very powerful three-electric technology, and it is self-developed by its parent company Xinghai Group. of.

Maybe some people don’t know Xinghai Group. Xinghai Group is known as a black technology company in China. Its welding machine technology, fiber laser, and aluminum alloy automotive panels are in the top position in the world.

Mu Yang, chairman of Xinghai Group, announced at yesterday's auto show that many technologies of self-developed electric vehicles have reached the world's first level.

At present, no technology has been found that can compare with Xinghai Group's three-electric technology. Our batteries and motors are all outsourced. In comparison, Xinghai Group's similar products are indeed much ahead, and they are not even of the same grade. Therefore, Mu Yang said that their technology has reached the top in the world, and they have that qualification.

If Xinghai Group cars enter the field of cars and sports cars, it will deal a very big blow to Tesla.

We can see the future of electric vehicles, and Mu Yang of Xinghai Group can also see it. He also pointed out that the ecologicalization of electric vehicles is against other future concepts, which shows that people see very far.

Our first electric sports car, the Model S, is about to be produced, and the model has been confirmed, but now that this happened, it's not good. "

While explaining the PPT, Musk compared the parameters of Hummer EV and Model S, and everyone felt uneasy.

There are three models of Model S, and the high-end versions of the two brands are compared. Model S has 422 horsepower, and the three-motor Hummer EV has 830 horsepower.

The acceleration time of the former to 100 kilometers is 4.4 seconds, and the latter is 3.2 seconds. Who is the sports car?

The former has a battery life of 502 kilometers, and the latter has a range of 800 kilometers;

Model S does not have sci-fi functions such as automatic parking, parking radar, uphill assistance, lane keeping, and voice control of Hummer EV, and is directly beaten by Hummer EV in terms of electronic control and automatic driving.

For others, there is no need to compare.

Now Tesla has announced the parameters of the Model S, and now compare the parameters of the Hummer EV, even if the Hummer is more expensive, Musk feels like a clown.

Tesla was listed on NASDAQ on June 29, 2010. The IPO price was US$17, and now it fluctuates around US$35, with a market value of around US$3.5 billion.

But the Hummer EV has just been released, and the stock market has just opened today, and the company’s share price has fallen by 8.1%, which shows that the market is not optimistic about Tesla. Some time ago, various economic media reported that Tesla was still optimistic.

People who look at sports cars will not buy off-road vehicles, but what Musk sees is that the future situation of electric vehicles is not very good.

"It is impossible to expect Xinghai Group not to enter the field of sedans and sports cars. We plan to officially deliver the Model S in early June. Although the positioning of the two brands is different, we are a sports car and Hummer is an off-road vehicle, but future orders will definitely be affected. What I am most worried about is Xinghai Group’s technology. If we grant related technology to other car companies or make our own competing cars, we will not be competitive.” Musk expressed his concerns, “If you have any suggestions, tell me look."

Next, the company's top management and experts analyzed Xinghai Group's technology and expressed their personal opinions.

"Musk, maybe Xinghai Group will not enter the supercar field, we can cooperate with Xinghai Group to purchase their batteries and motors, and even electronic control systems."

"In other words, we can invite Xinghai Group to join the strategic team. This can solve the problem, and we will develop better. I believe other shareholders will support this resolution."

Musk thought over everyone's opinions, and he was more inclined to seek cooperation. This is not impossible. There is no benefit in insisting on death. Tesla needs to develop, but it has not yet achieved profitability.

After thinking about it, Musk said solemnly: "I will seek the opinions of other shareholders first. If there is no opinion, I want to go to Huaguo and visit Muyang in person."

He hopes that everything goes well, otherwise, future development will be much more difficult.

Car companies such as Tesla and Yadi saw the crisis from the auto show of Xinghai Group.

Just like Nathan of General Motors, he may also see the crisis, but he won't admit it. He doesn't want to admit defeat.

He said publicly: "The Hummer EV car looks good, but it's just a prototype. It's hard to say whether it can be mass-produced."

But for some people who are not familiar with the situation, there is no anxiety of Musk and others, and they support Nathan's point of view. Hummer EV wants to be mass-produced, how can it be so easy.

It took two to three years for the rectification of many prototype cars to continue to have problems. This situation is very normal.

There are also some car reviewers who commented: "Even if the Hummer EV can be mass-produced this year, its price is positioned at a high price, which is not affordable for ordinary people. It is very difficult to sell 50,000 vehicles a year."

Therefore, the possibility of Mu Yang losing to Nathan is very high.

It's just that Mu Yang's chance of winning has risen from impossible to 30%.

The auto show of Xinghai Group has caused a great sensation in the auto industry, especially the companies that manufacture electric vehicles, lithium batteries, and motors. The executives of these companies feel uneasy. They know: Wolf is coming!