Perfect Superstar

At 8:20 p.m., Lu Chen's anchor room.

Nearly two years have passed, and now Lu Chen's live broadcast room has become a well-known sign in the village, with records such as the most fans on the entire platform, the highest number of online users, the highest rewards, etc.

The cooperation between Lu Chen and him can also be regarded as a model of cooperation between celebrities and new online media. With the help of this online platform, Lu Chen has gathered a large number of fans and popularity, and also gained countless benefits through Lu Chen.

Last year alone, more than 10 well-known celebrity anchors were signed, which brought a significant increase in registered users, which can be described as a win-win situation.

Although it was said that another platform offered Lu Chen an extremely high price, Lu Chen insisted on renewing the contract, and the cooperative relationship between the two parties was very good.

In order to keep this "big name" Lu Chen, Fang has done a lot of optimization and resource allocation for his anchor room, and even added a membership function for Lu Chen's fans.

Tonight, the first episode of the first season of The Voice of China was broadcast live on Zhedong Satellite TV, and the authorization to broadcast it was obtained, and the promotion started a few days in advance, so at this moment, a large number of Lu Chen fans and onlookers have gathered in the anchor room .

Watching TV variety shows is naturally the best with a large-screen TV, and the definition is also the highest. However, the utilization rate of TV among young people has dropped significantly. Even if everyone has a TV at home, many people still choose to watch it through Network to watch.

This kind of anchor platform is different from ordinary video websites. The interaction in the live broadcast room is stronger. You can post bullet chats and reward fish balls to express support, which is more interesting and entertaining.

Therefore, just after 8 o'clock, the online number of Lu Chen's exclusive anchor room has exceeded the 2 million mark, and it is still increasing at a rapid rate. It is estimated that it will not be a problem to exceed the record of 3 million.

Tonight, the host of The Voice of China's webcast is none other than Li Feiyu, who everyone is familiar with and loves.

"The show is about to start, are your fish balls ready?"

It was a response to everyone's call, and the bullet screen was like a wave in an instant, mixed with countless falling fish balls.

It is very common for this kind of scene to appear in Lu Chen's anchor room. Many rich fans don't even bother to buy a hundred times fish balls, and they are all released by aircraft carriers.

Then at the next moment, an extremely dazzling interstellar warship appeared out of the sky, crushing the audience in an instant, and with the backdrop of thousands of fireworks special effects, it almost blinded countless dogs' eyes.

super starship

This is Lu Chen's exclusive tipping prop Super Star Sea Battleship, which costs 10,000 yuan. It not only has the effect of broadcasting announcements on all platforms, but also can instantly clear the screen, super dazzling special effects and other powers.

After the launch of this exclusive item, Lu Chen has "launched" more than a hundred super star sea battleships in the anchor room, which is equivalent to 1 million rewards.

It must be explained that, as the highest-level special reward item, the Super Starship Battleship, neither the platform nor Lu Chen will share even a penny of the benefits. It will all be donated to the Chen Fei Charity Fund for the benefit of Treatment of poor leukemia patients.

As soon as the Super Starship came out, the onlookers suddenly became restless.

"Local tyrants, local tyrants begging for support"

"Damn it, Starship Battleship has spawned before it even started, and we're going to break the record again tonight."

"Well, support the caring local tyrants, and please hug your thighs by the way."

"Brother Hao, may I ask if you still lack dog legs?"

"Hahaha..."

In the noisy hustle and bustle, the time came to 8:30, and the voice of China started

Everyone's attention was drawn to it.

In the passionate opening song, the well-arranged No. 1 studio hall of Zhedong Satellite TV presented a brand-new look in the eyes of audiences across the country. Countless colored bars fell from the sky and 1,250 audience members applauded enthusiastically. , Let the atmosphere of the scene reach a climax from the very beginning.

The camera dives from top to bottom, and then rotates forward, and the four mentors sitting on the red swivel chairs become the focus.

Then everyone was surprised to find that the four tutors turned their backs to the stage and faced the audience.

Each instructor enjoys a three-second close-up before the camera zooms in on the big stage, where a presenter in a blue slack suit, microphone and digital teleprompter in hand strides into the spotlight.

He was in his thirties, tall and thin, with fair skin, wearing a pair of black-rimmed glasses and looking refined, with a confident smile on his face.

Facing the audience, the live host said loudly: "First of all, let us welcome the four mentors who will decide on the trainees tonight. They are..."

"Mentor Chen Fei'er", "Mentor Liao Jia", "Mentor Shi Fang" and "Mentor Lu Chen"

When the host clicked on a tutor, the tutor stood up and waved to the audience, winning bursts of applause.

"Tonight, the four music instructors are all looking for a real good voice. They are all ready to go. They are ready. The world premiere of Zhonghua Auto's Zhonghua Good Voice starts now."

When he said the last few words, his voice suddenly rose a lot, it can be said that the sound shook the audience.

The audience at the scene responded with warm applause and cheers.

The brand name of The Voice of China in the first season was won by Zhonghua Motors at a price of 27 million. At that time, there were many brands participating in the competition, but including Coca-Cola, they were all defeated by Zhonghua Motors, which was bound to win.

When the news came out, it caused a sensation in the industry circle, because The Voice of China is a brand-new talent show, and in the current situation that the talent show is about to be done badly, Zhonghua Motors has thrown so much money for it. It's amazing to join in.

You must know that Zhedong Satellite TV is not CCTV, and many variety shows on CCTV do not have such a high naming fee.

But it is understandable to look at the inside story through the appearance. First of all, as the number one brand of domestically produced cars, Zhonghua Motors spends hundreds of millions of billions in advertising costs every year, and 27 million is nothing to them.

Lu Chen, the program creator, major shareholder and mentor of The Voice of China, is himself the endorsement star of China Automobile, and the two parties already have a good cooperative relationship.

In addition, the name of Zhonghua Haosheng is good, and it is not so incomprehensible that Zhonghua Auto won it at a high price.

Of course, whether this investment in advertising titles can be worth the ticket price depends on the content of the program itself.

The Voice of China, which has four famous mentors, is able to carve out a place in the extremely competitive TV variety show, and tonight's premiere is undoubtedly crucial

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