My Animation Era

  Chapter 177 Unsatisfactory ratings (please subscribe)

   "Daddy, Daddy!"

   "We are the locomotives from before, and you repaired us!"

   Picking up four children in vain, Dr. Zhai, who likes to be a father, finally embarked on the road of the protagonist of "Four Children at One Birth: How should I get out of singles if I want to be a father".

   But that's not the point.

  The point is on the other side, the big monster and the little monster whose plan failed, scolded the Disheartened Planet Hardware Company as a liar, and promised the ultimate weapon, but it turned out to be useless.

   "I'm going to sue them!"

   The big blame picked up the black mechanical stone and threw it on the ground, deciding to give a bad review later, but the black mechanical stone was actually attached to an electric motorcycle by the side of the road.

  It just so happens that the car is charging...

   As a result, a burst of black lightning appeared out of thin air, and the originally ordinary black motorcycle turned into a careful superman.

  When the three large characters [End of this episode] appeared on the TV screen, the audience who had watched two episodes of animation without knowing it suddenly came back to their senses.

   Oh, that's not right!

   I agreed to only watch it once, but why did I watch two episodes without knowing it? Is this animation really so magical?

   "The star planet is so strange!"

   "Obviously the technology is so advanced, but the outer space is full of garbage, and there are things like toilets..."

   "Don't you think Dr. Zhai is very cool? You can fix anything with a wrench. You are a genius mechanic!"

   "Sister Taozi is so beautiful!"

   "Did the last black mechanical stone also become Superman? Then he became a villain just like the big monster!"

   "Damn it! Are you really going to watch cartoons? I changed the channel when I saw the title. I have to say, "Love Marketing 2" is really delicious..."

   Right after the first two episodes of the animation were broadcast, there were a lot of discussion topics about "Happy Baby" on the Internet.

  Many of them are adults.

   After all, "Happy Baby" is the first animation broadcast on "Provincial Satellite TV Prime Time". The audience coverage is much stronger than that of the original "Children's Channel".

   So, it makes sense that there are a lot of adult viewers.

  It’s just that compared to the second season of “Love Marketing” next door, the discussion enthusiasm of the animation “Happy Baby” is obviously lower than that.

  The hot searches are all topics related to "Love Marketing 2".

   It can be seen from this that the gap between the popularity and discussion of the two works is astonishing. It is no exaggeration to say that at most one out of ten people watched "Happy Baby".

   And there are at least five viewers who have watched "Love Marketing 2"!

   Of course, this is only temporary...

  According to the news that Gu Miao got it, when the first episode of the animation "Happy Baby" The Birth of Superman (Part 1) first aired, the ratings almost fell below 1%.

  By the end of the broadcast of the second episode of The Birth of Superman (Part 2), the ratings had risen to 3.04%.

   Sounds like, or not much?

   But this increase is enough to explain the problem.

   At first, the ratings were low. It was because everyone had a prejudice against "animation" and would rather watch other TV dramas than watch cartoons.

   But then the ratings skyrocketed, which only shows that some children successfully got the "remote control". And some adults are also attracted by "Happy Baby".

"this is a good news!"

  Director Wang breathed a sigh of relief: "The data I have monitored here shows that many viewers switched channels. They switched to Jiangchuan Satellite TV by accident, and took a boring look..."

   Then!

  The result of watching it boredly is that I watched two episodes of animation without knowing it, and was completely conquered by Happy Superman.

   "How many such audiences?"

   "Not much, but not less."

  Director Wang smiled and said: "I can only tell you that judging from the performance of this ratings, it will definitely increase in the future."

   It is indeed a comprehensive channel!

   Gu Miao tsk-tsk thought, if it was another schedule, or a children's channel, it would be a dream to capture so many adult viewers.

  But this is a comprehensive channel of a provincial TV station, and it is also a sub-channel with the most stable ratings and the deepest audience base.

   And it’s prime time!

  Then the number of adult audiences has surged, and the base is no less than that of minor audiences, which makes sense.

certainly…

  The company that provides the monitoring data of the TV set-top box must not know whether the audience in front of the TV is male or female, adults or children.

  The reason why Director Wang is so sure that the number of adult audiences will not be small is actually another data.

   Channel change rate!

  The data shows that a "large part" of the audience has "frequent" channel switching operations during the time period from 20:00 to 21:00 in the evening.

   And only change two channels.

  One is Jiangchuan Satellite TV and the other is China Sea Satellite TV. It happened that one of these two channels was broadcasting "Happy Baby" and the other was broadcasting "Love Marketing 2".

  Do you want to continue reasoning?

  Think about it with your ass. The reason why you change channels frequently, and only change these two channels, must be that parents and children have conflicts about "what to watch".

"Hahaha!"

  Gu Miao smiled happily and said: "So, among the audience of "Happy Baby", many of them are parents who don't want to watch it themselves, but their children insist on watching it, and have no choice but to be coerced?"

"Is such that…"

  Director Wang couldn't help laughing and said: "It can only be said that most families still dote on their children, and they have given them the remote control."

   This should be true.

  If the child cries and insists on watching cartoons, although the parents feel very upset, they will eventually give in and give up the remote control.

   After all, most of the children are biological, so it is not too much to spoil them.

   After laughing, Gu Miao resumed her seriousness and said, "Then... what is the ratings of "Marketing in Love 2"? Did it break 10 points?"

"Soon!"

  Director Wang also said seriously: "The audience rating of the first broadcast was 9.1%, and the average audience rating of the first two episodes was 9.33%, which is very impressive."

   This is not only powerful, it's just a blast, okay?

   Gu Miao has not heard for a long time that there is a TV series whose average ratings can break through the 10-point mark.

  From this point of view, although "Happy Baby" performed well, it is really not a big hit.

  Gu Miao was a little depressed.

   After all, he remembers very clearly that the original version of "Happy Baby" was broadcast on dozens of provincial TV stations across the country, and all of them achieved excellent results.

   In Yangcheng, Zhonghai, Shonan and other places, it has achieved amazing ratings, crushing the "Yangyang Games" of the same period.

   Yes, you heard that right!

  In some "provincial and municipal" TV stations, the brilliant "Sheep and Goat Games" really can't beat "Happy Baby". The suppression of "Happy Baby" can only be done on the whole.

   How would you describe the popularity of the original "Happy Baby"?

  Summary in one sentence:

  Other animations took two to three years, and the popularity and discussions accumulated by many series of works, "Happy Baby" completed the lead in just one or two months.

   This performance is absolutely phenomenal!

  But such a popular "Happy Baby" animation, after its premiere on Jiangchuan Satellite TV, the ratings were only about 3%.

  Gu Miao couldn't help thinking, is there something wrong?

  Although Director Wang said that the ratings could continue to rise, and that 3% was by no means the end of "Happy Baby", it was just a starting point, but he was still not satisfied.

   At least 5% is the starting point, right?

   Otherwise, is he worthy of the brilliant IP of "Happy Baby"? Are you worthy of Director Huang from another world?

   Went to the doctor, gastroenteritis, prescribed some medicine

  (end of this chapter)