Military Technology

Chapter 445 Hot World

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Of course, although Wu Hao doesn't like these hot discussions and noisy voices very much. But it is undeniable that it is also driven by these heated discussions and noisy voices that the sales of their products will rise and increase significantly.

Although they have not released specific sales data to the outside world, because they are the focus of public attention, the media still dig out some important information from the side.

For example, some reporters guarded the gates of several manufacturing factories and some OEM companies under Haoyu Technology, and used their connections to inquire about some information.

For example, the factories that do OEM for some of these products have been working overtime for half a month. The workers are all on duty, the production line is running at full capacity, and production is carried out day and night. Judging from the vehicles entering and leaving these factories every day, their production tasks are very busy.

And from the major offline stores, especially the several offline brand experience stores directly under Haoyu Technology, these days are still in a hot and full state.

Taking Shanghai’s offline brand experience store as an example, these days, the store is always full from opening in the morning to closing in the evening.

In addition to many people who come to experience various products, there are many consumers who choose to order offline. It's just that because the supply is somewhat insufficient, it can only be sold in batches. Even in their official offline brand experience store, consumers often can't get the goods in stock and can only queue up for reservations.

After the goods are available, these staff will notify the relevant consumers to come to pick up the goods, or arrange for a special person to deliver the goods.

Consumers naturally complained about this, but who made these products so popular this time. Compared with slow online shopping, offline booking is much faster.

Even though Wu Hao and the others had organized and urged the major factories to increase production, they still couldn't satisfy the sudden surge in sales peak.

No matter what type of factory it is, it will take a certain amount of time to increase production, and it does not mean that increasing production will increase production. It takes time to expand equipment, increase manpower, and adjust production methods. In terms of increasing manpower alone, these newly added workers also need a period of time to get familiar with and adapt to new production positions.

And these factories are also a little worried, who knows how long this product will be popular, and they will lose money if they increase production rashly and the sales will decrease, so these factories are very cautious in expanding production.

Similarly, for these foundries, the more they produce, the more they will benefit. Therefore, in order to seize production share, these factories are also working overtime.

At present, Haoyu Technology is mainly divided into two major market segments, one is the domestic market, and the other is the international market.

The domestic market seems to be a whole, but it is actually divided into two main sales channels, online and offline. In addition to their own official mall, online sales channels also have franchised stores on major online shopping platforms.

As for offline sales channels, there are their official offline brand experience stores and ordinary authorized stores of several levels. Their official offline brand experience stores are mainly concentrated in some large cities such as provincial capitals and municipalities directly under the central government, and the number is relatively small.

And it is the authorized stores at all levels that really occupy the main force of offline sales, all of which are in charge of major agents, who are in charge of connecting with Wu Hao and the others, and are responsible for specific sales work.

However, in order to protect its brand image, ensure service quality and some other matters, Wu Hao and the others reached relevant agreements with these agents and supervised these authorized stores.

For some authorized stores with problems, Wu Hao and the others have the right to impose relevant penalties. Such as fines, order to suspend business for rectification, or even cancel authorization and so on.

As for the international market, at present they are mainly active in the three regional markets of Europe, South Asia and Asia. Although they have operations in North America, Central Asia, Africa, and even Australia and South America, the markets in these places are not active.

In other places, the sales volume in this area may be low due to insufficient local infrastructure, relatively low consumption, poverty and backwardness and other conditions.

North America and Australia are entirely due to some restrictions, for example, their products are still unable to enter the United States and Australia. Just because of some prejudice and some trumped-up charges, they refused to enter. These countries have also interpreted the word rogue to the extreme.

Different from the products they released in the past, these products released this time have received unprecedented popularity overseas, and their sales even surpassed the domestic market for a time.

Especially in Europe and Japan, their products received a lot of attention once they were released, followed by massive orders from major agents.

Wu Hao and the others don’t have factories overseas, so these products have to be produced domestically and then exported to these places.

There are only a few of their own factories, and there are not many foundries that cooperate with them, so the output is naturally limited. With so many orders suddenly, even if these factories are fully put into production, it may take quite a while to digest.

In order to ensure that they can quickly seize the market and expand their influence before these overseas countries and some overseas technology giants have time to respond.

After careful analysis and thinking, Wu Hao decided to give priority to ensuring the supply of goods in overseas markets, followed by supplying the domestic market.

It's a difficult decision, and it may even confuse some people. But from a large marketing strategy point of view, this is a very rational and correct decision.

In the domestic market, they will not be interfered by too many external factors, and it is impossible for other companies to catch up and imitate in a short time.

The overseas market is different. It is easy to be affected by some external factors at any time, not to mention the super shit-stirring old Mi.

Although they have made a lot of attempts and even succumbed for a while, they still haven't opened the door to the US market. Their product is still blocked, due to nothing more than a few commonplace accusations.

However, despite this, relying on the Canadian market and the undefended open border between Canada and the United States, Wu Hao's products have penetrated into the American market.

Even during holidays, such a scene can still be seen at the border of Mijia. Many Americans drive to Canada, buy some of their products and then return to the United States.

And this also made the United States very dissatisfied. On the one hand, it accused Wu Hao and the others of illegally smuggling products to the United States. On the other hand, they want to put pressure on Canada to investigate the legality of these products. Some Congressman Mi even claimed to increase border inspections, or even close the border and so on.

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