Magic Farmer Dara

13 New business proposal

Dara first called his friend pensioner Baraz. He was a foreman from the police department. In retirement, he was engaged in the sale of fruit on the wholesale market in his store. However, the load was too large and so he took up a private carriage.

It was convenient. Having bought a license for $ 80 for a year, Baraz earned $ 500 a month. So it was profitable. The average wage in the capital was 150-200 dollars, and scientists received no more than 250 dollars. So $ 500 a month was very good.

Baraz was free, he arrived 15 minutes later to Dara. On the offer of Darya to work for him as a temporary driver for 1 week, Baraz agreed with great pleasure! Just a month ago, he married his youngest daughter, got into debt.

It was necessary to buy a new home for young people, furniture, dishes, household appliances, a refrigerator, a TV, a washing machine, and an air conditioner for winter — summer. His savings were enough for three-quarters of the amount. He hoped to get a loan for furniture, but they did not give him a loan in the store, saying that it was not the right of the pensioners to give it. Since he was at the age of 70 years ... The cheapest furniture, domestic production cost from $ 1,500 and foreign from Italy has already shipped the price of $ 10,000. With average wages of 150-200 dollars, this is already a strong overkill.

He bought furniture for his daughter from Poland for $ 3,500. But now he had to repay. It's good that he hasn't taken any interest from him yet. Every month he gave 150 dollars and still it was necessary to give 2000 dollars.

For an hour, he took 12 dollars. Dar was needed for two - three hours a day. Since on a motorcycle, not all things can be solved. You had to buy your car, the best compact car. On its taxes and less fuel consumption. This old car, but still on the move cost about 3000 dollars and could serve another two or three years.

There were more spare parts for it on the marketand while it was difficult to buy a new one, the prices for cars in the country were high, the new compact car cost $ 8,000. So, at first, Dara decided to use the services of Baraz. In addition, the pensioner knew the subtleties of the store and agricultural work, in a conversation with him, Dara learned these features. Information sharing was helpful. Baraz was more convenient to work with a specific client and not to search for them around the city.

After saying goodbye to Dara's family, Baraz went to Grandma Mahtab, the village was 75 km away from the city, and 50 from the dacha.

On the way, Baraz told Dara how they traded on the wholesale market. Up to 20 tons of fruit per day came, of which about one third were spoiled. I had to hire workers to sort the goods. Then beaten to sell at a third of the cost.

Retailers from central city bazaars came to the wholesale market. The minimum lot was from 12 to 22 kg, depending on the container. Moreover, the packaging itself, the boxes cost $ 1. Clever traders included its value in the product itself, the stupid put up the price to buyers.

For example, apples Baraz sold for kg at 80 cents and in the center of the city they were already selling for 4.5 dollars. Vendors from central markets immediately bought 10–20 boxes of 22 kg each, and then kept them in stock in the refrigerator.

There were four forms of fruit storage - in the warehouse, in the refrigerator, in the vacuum room and in the basement. The first and last form introduced its surprises in the quality of storage, it was lower. At times, the farmers, in order to preserve their products, smeared the fruits with oil. And then kept them in the basement to reduce storage costs. The fruits were covered with dark spots, which affected their presentation. To hide the defects, farmers, hid such fruits in the bottom of the boxes, sometimes they put rotten and spoiled apples.

Since when buying, usually the seller only looks at the first two three layers in the box, they did not notice such a substitution. As a rule, there are 6-7 rows of fruits in a box of 22 kg of apples. Therefore, in large boxes, the loss is about 15-20 percent.

A farmer did not know sublimated storage or the technology did not enjoy their popularity.

In the market, people ran with wheelbarrows that took $ 2 for work for 10-20 boxes. And further on the minibus sellers delivered goods to the central markets of the city, for $ 9. They paid $ 15 a week for cold storage on the market. For a place on the market, there are still $ 20 dollars. But the rest of them were already screwed up with buyers.

If earlier in the market it was possible to bring down the price of interest by 15 or even 30, but now, after a half-hour conversation, the price was reduced by only 2-3%.

Another interesting trick, swing scales. The body kit for 200-300 grams.

The market should always be on the alert, do not trust the seller, deceive. This is especially true in the wholesale construction markets. Baraz, knew it well. When the buyer just entered the market, young guys rushed to him and asked what was needed.

As they learned, they immediately offered to buy from them in the store and asked to wait 5 minutes, they supposedly had to go to the warehouse for the goods. At that time, they fled to another store, bought goods there, brought them to the buyer and sold at a premium of 40 percent or even all 70! Such nimble children in the bazaar were called "antelopes."

For the ability to quickly respond to supply and demand. Therefore, this oriental person is not in a hurry to buy right away! It is necessary to bypass the market one, two, three times and constantly ask the price of the goods. Search where cheaper.

You can ask at store number 81 how much paint is worth Finnish, 900 gram cans, azure color, for the first time they say $ 21, for the second time it's 15, and the third can be bought for 10, and the fourth will jump to $ 21 again. It all depends on the seller, and his human nature. But what is the real cost of paint? It generally turns out to be worth $ 5. This is what our market economy is called. The ability to wind the price out of nothing. Therefore, the prices of goods are large. Too many middlemen.

Here, for example, you Dara, correctly decided to open your store, and so you would buy goods at a wholesale price for very cheap and you would be in the red. So you have not a very big chance, but all the chance, to develop your business.

Here it seems to me, in my experience in trade, you need to focus not only on local buyers in your area, but also to go to foreigners. For example, the Chinese, they are rich, in addition, valuable organic products. I just have a friend in Shanghai, we can try to sell the honor of your products there in his store. By the way, he is our compatriot, he married a Shanghai professor from Fudan University. Love! My friend, he just specialized in agriculture.

Well, take me to the share of your business? What do you think?

The idea is good, I think you need to try, Baraz, why not? If business goes, I will take you to the staff as a consultant, driver and representative.

That's good! I hope you will succeed, I have a lot of knowledge and experience, as well as the necessary outputs, inputs, and strings. You know in our East, without the necessary acquaintances it is very difficult to get up on your own?

Almost impossible. Who was able to leave abroad, the same were not ordinary people; they had money and permission to leave, a good background, a large clan, opens many closed doors. Then, as us simple people like you and I have to work very hard to get a very small result.

They may not really work, their clan works for them. We live in a clan world, so that we have to get out. This is the flip side of the coin, about which you, while young, do not yet know everything, Dara. Well, maybe you don't need to know about it, take care of your shop and farm. I'll take care of everything else.

Good, Baraz. Everyone should do what is best. The less you know the better you sleep. Knowledge makes sadness worse. You know less, you go further.

Dara thought, stick trees, why do simple things in our East become so complicated? It seems simple, farm-shop-earnings. In fact, life is also full of undercurrents.

...

Wow, here we are! At the entrance to the village, Grandma Makhtab and several other villagers were already waiting for them. Dara was acquainted with some.

Good afternoon, dear! How are you How is your health? Children, grandchildren, great-grandchildren? How are you Grandma Mahtab? Oh, have not seen each other, Grandpa Qamar! Grandpa Kamol!

Hi young man! Is it not Baraz?

Hello I wish, Mr. Colonel! Baraz famously saluted, stretched out and clicked the heels of his shoes!

What are the fates in our village? What are you with Dara? What is retired, I heard what you do?

Mr. Colonel, I drive people around the city now, I am engaged in private carrying. Here we have agreed with Dara to do business together, I give him advice and a car to help, he takes me into action!

We will see more often! Sir, Colonel, come to visit! Long time have not been! Read already 15 years!

Well, if I'm in the city I'll pick! Are you still there, in the quarter of mylovarov you live in the same house?

So it is, Mr. Colonel!

Oh well…

Hey, stop it, let's talk about business, Grandma Mahtab said.

I have already prepared samples of pastes, berries and fruits. Its lay in my fridge. I still thought about tea from sprigs of cherries and cherries. Let's go to the house to see.

By the way, Dara, you need to clarify the recipe for making that Russian fruit candy from berries with protein, it is interesting to try not only with apples but also with other fruits, such as quince?

===========================

NEW HEROES:

Baraz is a pensioner, a retired police officer, aged 70 years. It is engaged in private carrying.

Grandpa Kamar is a neighbor of Grandma Makhtab, grows apricots, peaches, grapes of three varieties, keeps mulberry groves. Age - 76 years. Retired colonel, fire brigade.

Grandpa Kamol - a neighbor of Makhtab's grandmother, has a family section of mountain nuts, bushes of pistachio, rosehip, grass deer, mint. Collector of healing herbs. Pharmacist. Hobbies - local history. Candidate of Medical Sciences. Age 65 years.

Uncle Bekhruz is a neighbor of Makhtab's grandmother, he has berry fields, vineyards, nuts, he grows roots, medicinal plants, he has his own garden with roses and blanks of them.

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