Into Unscientific

Let's start by turning the clock back an hour.

As a company whose sales channels are mainly on the Internet, Huadun Biotechnology naturally attaches great importance to the public opinion and image of the Internet.

So long ago.

Huadun Biotechnology is the same as other companies.

Registered official Douyin, Weibo, Xiaohongshu and other social media accounts.

In addition to daily announcements of company activities and some Easter eggs inside and outside the company, these accounts also have another responsibility:

That is Internet Patrol.

Simple explanation.

It is a high-intensity self-search.

When encountering some comments or complaints related to "one cockroach", they will leave a message below.

For example, "Thank you for using my product", "It's a pity that you have encountered this situation, and I have sent you the contact information of after-sales customer service" and so on.

These days, companies ranging from small third-rate cosmetics to large companies such as Xiaomi and Huawei basically have such patrol accounts.

It is a very common function configuration, and many times it is simply copy and paste.

However, due to the relatively simple vocabulary of this kind of position and the relatively limited work intensity, the salary is generally not high.

Many companies outsource this position or give it to relatives of internal employees.

For example, Xu Yun handed over the account management of Huadun Biological Sciences to a few graduate students, and asked them to come over to help them when they are free after class.

In this way.

You can earn some living expenses while working easily.

Although the hourly salary is slightly different from that of regular employees of the company, it is much higher than that of part-time jobs outside.

It's a part-time job.

Today, Zhou Peiyao, who was in charge of account patrol at the time, was from the imidacloprid R\u0026D team. Currently, she is half an employee of Huadun Biotechnology, and she is still living a happy life during this period.

"Good morning, Miss Ting."

"Have Brother Lin eaten?"

Zhou Peiyao, who arrived at her post in the morning, greeted several colleagues familiarly, and then came to her station.

Routinely logged into the Weibo account, and began to search for Weibo related to "One Mantis".

Although the word "one mantis" is not as accurate as Bai Mieshi, with the support of the current search technology, it is not likely to find homonyms in the search.

Therefore, a considerable part of Zhou Peiyao's search results are related to products.

"Thank you for your use. From now on, buy two and get one free on 'One Mantis'. For details, please consult the major online business platforms (Bixin)!"

After skillfully copying and pasting these words, Zhou Peiyao routinely looked at the next content.

At the same time, I was already thinking about what to have for lunch.

However, when I saw the next related Weibo.

Zhou Peiyao's expression was slightly taken aback.

The owner of this microblog is called [Jump to Eat Full], a pet blogger with a yellow V certification, and has more than 700,000 followers.

It is not difficult to see from the relevant introduction that the blogger's main position should be in Xiaohongshu and Douyin, and he seems to be well-known.

But what surprised Zhou Peiyao was not the identity of the other party, but the Weibo content that mentioned keywords.

It was a long text:

[Four years ago, I came to the city of Shanghai alone, with no relatives and no one to rely on, and the prosperity of the whole city seemed to have nothing to do with me. Until a rainy night, I met Tiao Tiao at the pet market]

[I don't know if there is love at first sight between people, but the moment I saw Tiaotiao, I am sure there must be between people and cats. 】

[So I didn't hesitate to take out half of my savings to buy Tiaotiao. Since then, I have relatives in Shanghai, and even the 9-square-meter rental house without heating seems to be less so in winter. cold】

[During the past four years, Tiaotiao took pictures of the first pet volg with me, got the first click, the first coin, and finally made me, a girl with little talent, a little famous pet blogger 】

After a burst of lyrical content, the blogger's content suddenly changed:

【However, just today, everything changed】

[The neighborhood where I live has a lot of cockroaches. I have been using a certain brand of cockroach medicine before, but the effect is not obvious. 】

[Last week when I was browsing a certain treasure, I saw a push of a cockroach medicine, which was claimed to be produced by the University of Science and Technology. on the wall]

【As a result, I went out on business this morning, and when I was at home, I accidentally ingested the cockroach medicine that was painted on the wall. When I got home, all I had was waiting for me.】

[I've never hated myself so much—why did I go out today, if I came back earlier, would Tiaotiao be fine? 】

[I also hate the manufacturer of the cockroach medicine, @Huadun Biotechnology Co., Ltd. @a cockroach killer, this is the cockroach medicine you claim is non-toxic? You must give me an explanation! ! In exchange for my life! ! ! ! 】

In addition, a video was attached to Weibo. After Zhou Peiyao clicked on it, she found that it was a video from a home camera:

A very beautiful Ragdoll cat was lazily wagging its tail on the bed, looking cured and at ease.

after awhile.

I don't know if it's timing or the owner's remote operation, but a pile of cat food fell from the feeder.

The puppet cat briskly jumped to the feeder and ate the cat food, then the video started to move at double speed, and the content was played quickly.

After eating the cat food, the puppet cat started to wander around the house, but as it walked, it suddenly came to the wall - which is also the most accurate position for the camera, and its nose twitched twice.

Started to lick the wall.

But the puppet cat only licked it for a few seconds, then ran to the side to play again.

Then the video speeds up again.

Fifteen minutes passed by the time in the upper right corner.

The puppet cat suddenly vomited a big mouthful of filth, staining the bed sheet in a large dark color.

A few more minutes passed.

The puppet cat started to twitch and collapsed on the bed weakly.

Three minutes later.

The Ragdoll was motionless, completely out of breath.

Weibo was published more than half an hour ago, and there were more than 150 related messages at this time.

Some of them were surprised by the death of the puppet cat - judging from the name, it should be an Internet celebrity cat, which is regrettable and sentimental.

Others are asking about the cause of death, such as whether it is certain that cockroach medicine was taken by mistake.

Or it means that I also bought the same product, and now I am going to clean up the glue bait first.

The rest of the fans were more extreme, Wunao began to spray Huadun Biotechnology, and all kinds of swear words emerged one after another.

See this situation.

Zhou Peiyao couldn't help but frowned slightly, keenly feeling something was wrong.

As a graduate student majoring in biology, Zhou Peiyao even participated in the research and development of the fifth-generation imidacloprid, and her name is still on the three works of that paper.

So she knows.

Whether it is the fifth-generation imidacloprid or the first-generation imidacloprid, it will not cause harm to people and pets at all-of course, it is another matter if you drink three or five sticks like sucking jelly.

Because the receptor protein of imidacloprid does not exist in mammals at all, otherwise the country would not be so relieved to allow the product to be sold.

Think here.

Zhou Peiyao quickly left a message on Weibo:

"Hello, this is the official customer service of Huadun Biotechnology. I am sorry to hear the news. We are very concerned about your feedback. Can you communicate with us further?"

After sending the message, she opened the other party's private message, attached the WeChat account of the after-sales department and sent it.

At the same time, she also communicated this situation to Zuo Ziyi, the PR manager of the public relations department, through the company's internal software.

Then, considering that social media such as Weibo is different from WeChat and QQ, many users have a long reply interval, and the other party may not see the private message for a while.

Zhou Peiyao returned to the comment page, intending to check the latest situation.

However, after refreshing Weibo.

Zhou Peiyao suddenly found out.

My original comment has disappeared.

strangeness.

Could it be that too many comments were restricted by Weibo?

its not right.

Although Weibo does have such risk control measures, it is generally aimed at situations where repeated speeches are made, such as selling movie boys or something.

The comment I just made was not some kind of speech that was sent repeatedly in a short period of time.

However, considering that there are many examples of Weibo convulsions, Zhou Peiyao didn't pay much attention to it, and planned to reorganize a comment to post.

result

Just as she pressed the option of 'Comment'.

A prompt appeared in front of her:

[The other party has blocked you, you cannot comment on this Weibo]

Zhou Peiyao:

"????"

As a top student who can be admitted to the University of Science and Technology as a graduate student, Zhou Peiyao's mind is still very sensitive.

The moment I found out that the official Weibo was deleted and blocked by the other party.

The premonition in her heart immediately became a thought:

This account is for the purpose of 'destroying a mantis'!

be honest.

Zhou Peiyao's judgment was already very accurate, but the subsequent development of the situation still far exceeded the level of 'smearing'.

"Xiao Zhou."

After receiving the report from Zhou Peiyao.

Zuo Ziyi hurried to the customer duty room with Gu Qunqing who had been staying in the company:

"What's going on now?"

Zhou Peiyao hurriedly stepped aside, pointed at the screen, and said with a serious expression:

"Look, the situation seems to be a little out of control."

Zuo Ziyi brought Gu Qunqing to the screen, and the two swiped the mouse wheel to read the comments.

Compared to when Zhou Peiyao first saw this Weibo, the number of comments on Weibo has increased to 400.

In addition to remembering the cat "Jumping", there are also some additional comments from the victims.

Without exception, these comments are all denouncing the "destruction of a mantis".

【Student Ah Zhe】:

"(Tears emoji pack) My dog ​​also died from eating their cockroach medicine by mistake, you can read my Weibo and ask for justice!"

【Ayi also needs to be cute today】:

"Borrowing the building, the pet died of eating by mistake +1. I posted on Weibo last month, but no one responded. I contacted Taobao customer service and there was no reply."

[A month]:

Victim +1, why can this kind of enterprise exist in a grand manner?

Zuo Ziyi and Gu Qunqing looked at each other, and randomly clicked on the microblog of [Ayi is cute today].

This is an account with an IP address in Hunan, and there is a nine-square grid hanging on the top Weibo.

The content of Jiugongge is similar to that of [Tiao Tiao wants to be full], both of which claim that the pet died after accidentally eating 'a beetle'.

In addition, Gu Qunqing also noticed that this Weibo was published on .

a month ago!

Then Zuo Ziyi glanced at other accounts, and found that these accounts had also posted related content a long time ago.

From a passerby's point of view.

The whole thing goes roughly like this:

The low quality of the product has harmed many pets, and passers-by have long condemned rights protection but have no effect due to insufficient exposure.

As a result, today, "One Mantis Mie" accidentally killed an Internet celebrity cat. Relying on the popularity of the Internet celebrity cat's fans, the whole incident was presented to the public, and the victims flocked to express their support.

as if

It is the backlash of doing many injustices and ending up with suicide.

Then Zuo Ziyi thought for a while, turned around, and said to Zhou Peiyao:

"Xiao Zhou, haven't you found the Weibo of these users in the past month or so?"

Zhou Peiyao quickly shook her head and explained:

"No, Manager Zuo, our operation records are all backed up in the background, and we really didn't find these Weibo posts."

Seeing that Zhou Peiyao seemed a little nervous, Gu Qunqing at the side waved his hands and said in relief:

"Xiao Zhou, don't worry too much, it's normal that you can't search these Weibo - they just need to set the Weibo in advance so that only they can see it, and you will naturally not be able to find it in the search bar."

Zhou Peiyao was taken aback for a moment, then suddenly realized.

I see

The routine mentioned by Gu Qunqing is very common on Weibo, and it belongs to the routine used by some stock market, currency circles, or Fengshui bloggers.

Take Feng Shui bloggers as an example.

They often write the so-called "face" and "date of birth" of popular artists into articles in advance, and then classify them according to the content.

Usually, it is the one that praises the good looks and the success of the new drama, and the few that belittle the bad looks and the time of birth.

The end is generally PC, tax evasion, domestic violence and so on.

After writing, set it so that only you can see it.

When an artist accidentally overturns his car, they will unlock the permission of that article, and then pin the article to the top.

Buy some advertising accounts to brag about your accurate calculations, and fool some people into remote fortune-telling.

This kind of remote fortune-telling costs about 200 yuan a time, and people are often deceived.

Those users who claimed that their pets died from eating cockroach medicine must have also used this method, which made Zhou Peiyao and others unable to detect it in advance.

It is clear.

This is a black hand that was premeditated in advance!

"It's troublesome"

Seeing Weibo with dozens of comments added every minute, Gu Qunqing couldn't help but frowned:

"These users on the Internet don't care whether our products will not harm pets. They always watch the excitement and don't think it's a big deal. In addition, there are some trolls who are following the rhythm."

"If there is no accident, this Weibo will soon be on the hot search."

Zhou Peiyao on the side pondered for a moment, and asked tentatively:

"Manager Gu, can we contact Weibo first to take this article down?"

Gu Qunqing shook his head and took a deep breath:

"I'm afraid it will be very difficult, not to mention that blocking content will easily fall into the truth. From the current situation, the other party must have reached an agreement with the platform in advance."

"That is to say, this article was actually 'recommended', and it is difficult to deal with it coldly by reducing power."

Speaking of which.

Gu Qunqing suddenly thought of the worry that Xu Yun faintly hinted at a few days ago.

Now it really has come true.

Then he pondered for a moment, a flash of determination flashed in his eyes, and he looked at Zuo Ziyi:

"Hellen, I would like to trouble you to work hard. Now go to draw up the relevant statement, and the content directly responds to the situation mentioned by those few comments."

"I'll get in touch with the hot search side. Although we can't reduce their popularity, we can push the announcement first."

"In addition, notify the legal affairs immediately and let them prepare the corresponding prosecution materials. Let alone whether it is useful or not, at least make a gesture. This year, no one will believe the lawyer's letter, but the impact of not sending it will be even worse."

Zuo Ziyi nodded quickly:

"Understood, I'll do it now!"

As she said that, she turned around, ready to implement the temporary plan made by Gu Qunqing.

But just a few steps away.

Behind her came another soft cry from Zhou Peiyao:

"It's not good, Manager Gu, Manager Zuo, look at this!"

Hearing this, Zuo Ziyi quickly stopped, turned around, and quickly returned to Zhou Peiyao's side.

Gu Qunqing had already picked up the phone, her eyes were more solemn than ever.

I saw the title of a Weibo article on Zhou Peiyao's mobile phone:

"Real-name report to Xu Yun, chairman of Huadun Biological Sciences, the so-called 'scholar' is full of filth under the appearance! "