Heads Up Hollywood

Tang En was very satisfied with Jeff Zucker's job, and he did his best to develop the TV media department of New Universal.

very nice.

But who is better than Interactive Entertainment chief Kevin Turner?

This question hardly caused too much trouble to Tang En.

The answer is Kevin Turner!

Quite simply, it's a matter of layout.

It can be seen from a simple aspect.

Jeff Zucker said that the documentaries produced by Discovery Channel need to conduct market research and produce content according to the tastes of users.

This is a very safe approach.

However, the pattern is slightly narrower.

An example will illustrate.

In Hollywood, Martin Scorsese, Steven Spielberg, Clint Eastwood, Woody Allen and other big directors make movies, do they need to do market research?

In many cases, their self-ideas represent the market!

In other words, fans have to watch whatever they shoot!

What movie fans like to watch!

It is the dignity of a master to control the aesthetic interests of movie fans.

Like Michael Bay, John Wu and other directors, blindly catering to the market and pleasing the audience will certainly make some money, but this is definitely not a long-term solution.

Another example is Jobs in the mall.

Jobs has been in charge of many companies, and he has launched a series of products that have gained great reputation in the market, such as mac, ipod, iphone, ipad, Pixar cartoons and so on.

However, Jobs never conducted market research.

Please users?

unnecessary!

Users are passive, they don't know what they need.

Manufacturers just have to come up with great products and make users fall in love with them.

What if there is a conflict between the product and user habits?

very simple.

Then let users change their habits!

This is the big picture and high level that a top manager should have!

Like Kevin Turner from Interactive Entertainment.

This guy's handwriting is really not small!

In 2003, the Internet was still in the narrowband period, the online video business was in the distant future, and the future of the broadband network was also bleak.

At this time, he dared to bet heavily on the streaming media business, focusing on the development of Netflix, and suggested that Dunn acquire the online copyright of film and television content on a large scale.

What kind of pattern is this?

Compared with Jeff Zucker's careful market research, his horizons are much broader.

This is the courage that a group's top management should have.

Not afraid of failure, the key is to dare to bet on the future.

The greatest companies must be the products of successful bets on the future.

Twain's foresight still has more than ten years to pass.

The future is uncertain.

The future is also scary.

If he wanted to continue the glory of the New Universal Group after Tang En's foresight disappeared, he had to make preparations as soon as possible.

Cultivate successors with a vision for the future!

From this point of view, Kevin Turner is very good.

In the final analysis, Jeff Zucker's origin is just a TV producer.

...

Phase 2 of the new global headquarters park has been completed.

The activity space of the park headquarters has doubled.

There are 7 more buildings, the security center at the entrance, the spherical film museum, the second staff restaurant, the park fitness center, the visitor center (on the man-made hill, overlooking the beautiful scenery of the park), Sillywood Building, and New Global TV Production Company headquarters building.

Accompanied by the new Universal President Robert Iger, Dunn visited the second phase of the project.

"Siliwood Animation Studio... don't rush to move here for the time being."

Tang En passed by the Sillywood Building, and suddenly spoke.

Sillywood Building has three floors.

In fact, all the buildings in the new global headquarters park, except the new global headquarters building Tang En Building, which has four floors, the rest of the buildings can only have a maximum of three floors.

The fourth floor of Tang En Building is mainly Tang En's office area.

This will accentuate his overriding stance.

Of course, this three-story building does not sound high, but in fact, it is definitely up to the standard of a "building".

Except for the skyscrapers in commercial hubs such as the city center, the buildings in the United States are mainly relatively short buildings.

This will be more aesthetically pleasing and will not affect others' appreciation of nature.

Building skyscrapers will attract public protests.

The California government wants to build a highway along the Gold Coast to help develop the economy, but it has been unanimously opposed by the citizens of Los Angeles, because road construction will destroy the natural environment...

Disney's headquarters building only has three floors.

Furthermore, the three floors of this kind of commercial building are not equivalent to residential buildings. The height of the first floor is nearly seven or eight meters, which is equal to the height of two floors of residential buildings.

Robert Iger didn't talk, because these are trivial matters, not worthy of his distraction as the president of the group.

Tosca Musk quit, exclaiming: "Why? The employees are waiting to move into the new office building!"

Tang En was a little embarrassed.

"The Adventures of Bone Treasure" produced by Sillywood Animation was a great success, with a global box office of more than 260 million US dollars, which is amazing!

According to preliminary estimates, within the next 20 months, this film will bring in at least US$900 million in revenue!

Profits... will likely be $180-200 million!

Because of the larger peripheral derivatives, the earning power of cartoons is much higher than that of live-action movies.

Tang En was pleasantly surprised by the achievements of Sillywood Animation.

However, he had other thoughts in mind.

He has always thought about selling Sillywood Animation to Disney at a high price, so as to get out as soon as possible.

After all, this is a studio that has never appeared in the previous life, and it is an unknown.

When it comes to the development of the animation industry, Tang En has other greater and more amazing ideas in his mind.

Much better than Sillywood animation!

Now, "The Adventures of Bone Treasure" is a big hit, which is an opportunity.

It's just that Tosca Musk worked hard for Sillywood Animation for three years, but was sold off by Tang En, and he felt a little bit sorry for the human relationship.

"Ahem, this matter... we'll talk about it later."

Under the watchful eyes of everyone, Dunn didn't want to argue too much with Tosca Musk.

Inspections continue.

Next is the film museum in the shape of a circular glass cover.

"Universal Pictures, I don't want to bring over too many historical items. After all...there is Universal Studios, which is a tourist project." Robert Iger spoke at this time.

The headquarters of Universal Pictures is located in Universal Studios.

If the part of the film "artifacts" from Universal Pictures is taken over, wouldn't Universal Studios lack attractions?

Tang En nodded, "Let's evaluate it specifically. If it's more profitable to put it there, put it there. The film museum here is mainly a memory of MGM Pictures and United Artists Pictures."

In the golden age of Hollywood, there were four giants, three small ones, and eight major film studios.

"One giant" refers to MGM.

In addition, the "Big Four" are Warner Bros., Twentieth Century Fox, Paramount, and RKO, and the "Three Small" refers to Universal, Columbia, and United Artists.

Later, RKO went bankrupt and its assets were divided up; United Artists was acquired by MGM.

In other words, the current MGM actually includes MGM Pictures and United Artists Pictures, two film studios in ancient times.

It is a pity that 90% of MGM's assets were lost in the process of repeated sales, resales, and asset divisions.

Now MGM is almost only an empty shell left.

Every time Tang En thought of this, he felt heartbroken. He hated that bastard Kirk Kerkorian to the bone!

Robert Iger narrowed his eyes, he grasped something keenly, and the word that Tang En said just now kept flashing in his mind-"remember".

It seems very meaningful!

"How's the progress of the MGM case?" Tang En asked.

Robert Iger said: "It's okay, Kirk Kerkorian is still delaying, but our asking price has far exceeded the psychological expectations of General Electric, Lionsgate, and Disney. As long as Sony is okay, Then it's all right."

"Sony?" Tang En's mouth curled up, a little contemptuously, "They are too busy to take care of themselves, and they still want to compete with me? Without the banner of Comcast, they don't have the credibility to attract international consortiums!"

"Hehe, yes." Robert Iger echoed with a smile.

Tang En waved his hand, "Tell that old bastard to complete the MGM deal before October!"

All the followers couldn't help laughing.

People in Hollywood have a well-known hatred for Kirk Kerkorian.

Tang En said solemnly, "Bob, a museum is a review of history and culture. Movies are an entertainment industry. At the same time, they are also a kind of universal culture. There is no museum in Hollywood yet. We are the first one. We We must do our best! Don’t be afraid of expenses, and we will not lose any of the responsibilities we should bear.”

"I know." Robert Egger nodded again and again, "In fact, Shirley Lansing is in charge of this work, and we will acquire some valuable historical relics at high prices, including those that were sold by Kirk Kerkorian in the early years. MGM movie props, such as the ruby ​​slippers designed by Mr. Adrian in "The Wizard of Oz."

"In addition, many film masters and their families have also supported our work, including the private collections of films of Cary Grant, Katharine Hepburn and Alfred Hitchcock, etc., will also be donated .Marlon Brando even donated his Oscars."

"In this process, the Academy also provided great help. They promised to donate 12,000 old photos, including 80,000 old movie scripts, to help us build this film museum. Including Paul Newman, Robert Reid A group of veteran actors such as Fu are also willing to conduct some exclusive interviews to recall the events of the year."

Tang En sighed heavily, feeling a little emotional: "If you get the right way, you will get help, if you lose the way, you will get little help. The ancients never deceived me!"

"What?"

Although he spoke English, the people behind him still didn't quite understand such a clumsy proverb.

Anyway, everyone can see it.

The establishment of a film museum has received the support of the entire Hollywood!

This is the event!