Heads Up Hollywood

Disney's stock price continues to rise, and its market value has exceeded $48 billion.

Michael Eisner, who is proud of his spring breeze, is getting more and more confident when fighting against the "Save Disney" movement.

Facts have proved that even without Pixar, he can still continue to drive Disney's stock price up!

The starting point of this movement is wrong.

Entering December, the negotiations between the two parties have shifted to another key battlefield-Glass Lewis Company, which is a well-known shareholder advisory service company.

Disney's emphasis on this can be seen from the composition of the delegation: Michael Eisner, George Mitchell, Judith Estrin, Ray Watson, Tom Staggs.

The five major directors are dispatched together!

However, Disney's current No. 2 man-Robert Iger did not appear in the delegation, which can explain some problems.

On the other side, Roy Disney and Stanley Gold were also present in person.

Greg Tucker, CEO of Glass Lewis, personally moderated the dispute by asking questions from both sides.

The specific situation is highly confidential, and Tang En is not very clear.

However, the external public opinion environment, generally speaking, began to gradually develop in a direction favorable to Michael Eisner.

The rise of the stock price and the recognition of the market are the biggest evidence!

On December 2, CalPERS announced that they would side with Michael Eisner. Subsequently, pension funds in Connecticut, Massachusetts, and New Jersey also participated.

Even the two civil servant retirement funds in New York and Florida, which had previously stated their support for the "Save Disney" movement, also reaffirmed their support for Michael Eisner!

George Mitchell, who has great influence in politics, business, and academia, also accepted a high-profile interview with the "Wall Street Journal". He said: "Disney does not need management reform, the focus is on governance reform. .These changes we made were a result of listening to what people had to say about the company. I heard concerns that the board was too large; the directors were not independent enough; The new blood of Disney... We will listen to them one by one, and if there is something, we will change it, and if there is nothing, we will encourage it. In fact, the changes in Disney in the past few decades are all the results of Michael Eisner’s advocacy.”

The fiasco of a movie is enough to cause the CEO of a company to step down. For example, Universal Pictures' "Future Water World" was the trigger for the chairman's change and Ron Meyer's rise to power.

A popular reality show can also allow a company's CEO to hold a firm position in a crisis, such as "American Idol"!

Twain, who originally only wanted to make a small amount of money, never expected that the reality show he planned would have such a great power!

Fidelity Fund, which controls 3% of Disney's stock, has already stated through the media in a high-profile manner that they will wholeheartedly stand on Michael Eisner's side!

There are indications that the "Save Disney" campaign initiated by Roy Disney and Stanley Gold is completely out of whack.

The most affected by this is naturally Disney's president and chief operating officer Robert Iger!

At the beginning of this year, Michael Eisner and Jobs completely fell out.

Then there were rumors that Pixar would be acquired by Dunn Pictures.

At that time, the entire Disney was in panic. They could not predict what would happen if Disney lacked Pixar.

The "Save Disney" movement also came into being when Pixar officially transferred to Dunn Films.

Robert Iger was very excited at the time, because he felt that the opportunity had come!

With Disney's turmoil and stock price falling, he is likely to succeed Michael Eisner and become the head of Disney!

Unexpectedly, Michael Eisner turned his hands into clouds and turned his hands into rain.

The cooperation with Twain twice in a row directly turned the tide of the battle.

Not only did Disney avoid the aftermath of losing Pixar, but it also pushed Disney's stock price to an unprecedented peak!

This time, Robert Iger was embarrassed.

If Michael Eisner does not step down, how can he survive in Disney?

...

Two years ago, Dunn and Michael Eisner were incompatible enemies.

But since the beginning of this year, the two have met more than 20 times in private.

Of course, for Tang En, there is no year-end friendship. There are only business contacts between him and Michael Eisner. In terms of personal relationships, he is better with old friends like Brian Lord and Michael Ovitz.

Even in terms of the current situation, their help to Dunn is far less than that of Michael Eisner.

In the country club, Dunn and Eisner first rode for half an hour, and then had a long conversation in the lounge.

"How's the situation over there? I heard that Glass Lewis has a good way of dealing with disputes between shareholders and management."

Tang En was young after all, riding a horse was very easy for him.

This is nonsense, not to mention riding a horse for half an hour, even if you ride a man for half an hour, it's easy, if you work hard, an hour will be fine!

However, Michael Eisner was exhausted. He lay down on the recliner with a somewhat smug expression on his face, "Well, the level is pretty good!"

Tang En's eyes lit up, "So, the matter is settled?"

He's not caring about Disney.

It's about Robert Iger.

As long as "Save Disney" comes to an end, Robert Iger's days at Disney will come to an end, and he will naturally come to New Universal Group to accept the position of president.

Michael Eisner let out a long sigh, and said sadly: "That old guy... his vision is really pedantic!"

"Um?"

Tang En was a little strange.

I heard Michael Eisner shaking his head again and again: "He agreed to end the 'Save Disney' campaign. Speaking of which, I have to thank you. I didn't expect that "American Idol" would have such a big influence. In just one week , and raised Disney’s stock price by $4 billion!”

"Then you are..."

"He made a request! An outrageous request!"

Tang En's heart skipped a beat, and he suddenly thought of something, which made him a little excited.

Roy Disney opposed Michael Eisner, mainly against his three mistakes: first, the acquisition of ABC Group; second, the betrayal of Jobs; third, the hiring of Andrew Mooney.

Michael Eisner glanced at Tang En, both pessimistic and helpless, "It seems that you have already thought of it."

Tang En's eyes widened immediately, "Really? Roy Disney...wouldn't really ask you to fire Andrew Mooney, would he?"

"It's true!"

Michael Eisner was annoyed, with a bit of resentment.

Andrew Mooney is a market genius he dug from Nike. In less than two years in charge of consumer products, his performance increased by 30%. In particular, he created the "Disney Princess" brand, which can be called an epic operation.

However, it was because of this operation that he deeply offended Roy Disney!

No wonder Michael Eisner was so indignant and helpless towards the old Roy Disney.

Tang En was so happy that he was so beautiful that his nose almost burst into bubbles!

He originally wanted to tap Bob Chapek, the vice president of Disney's travel and vacation department, to take charge of New Universal's travel and consumer products department.

After all, in terms of overall strength, there is still a big gap between New Universal's business and Disney's.

In fact, a better choice is Andrew Mooney, the head of Disney's consumer products department. He has more experience and is more mature!

It's just that his work at Disney was too successful, and Tang En had contacted him several times in private, so there was no possibility of poaching him.

Unexpectedly, at this critical moment, Roy Disney sent a big gift package!

If Disney fired Andrew Mooney, then everything would fall into place!

Tang En's face showed unconcealable excitement, "Michael, then...will you do what he said?"

Michael Eisner said lightly: "Compared to the damage brought to the company by the 'Save Disney' movement, the impact of Andrew Mooney's resignation is only negligible."

Tang En secretly clenched his fists excitedly.

It's done!

Great things can be expected!

As long as the problem of the "Save Disney" campaign is resolved, Robert Iger can come to New Universal to assume the positions of president and chief operating officer. And Andrew Mooney can also join New Global to lead the Tourism and Consumer Products Department.

It seems that handing over "American Idol" to ABC has a lot of benefits!

Not only did it hit Redstone's arrogance and revenge, but he also solved the "Save Disney" campaign, and successfully recruited two great talents, Robert Iger and Andrew Mooney...

However, Tang En was still not satisfied, and said with a smile: "How about I also recruit Bob Chapek, I talked to him, he is interested in joining New Universal, but he is already in Disney I have been working for more than ten years, and I don’t want to betray, unless you can agree to his resignation.”

"It's impossible!" Michael Eisner knew Tang En's plan and immediately refused, "In the past few years, Disney has lost more than 200 creative talents. From film and TV to Disneyland, I will not do this again mistake."

Then, he took a deep look at Tang En, "You already have a Bob, this Bob should stay in Disney." (Robert Iger, also called "Bob".)

Tang En smiled and did not continue to provoke him on this issue.

When Robert Iger left, he would raise his hands; but Andrew Mooney left him, and he was heartbroken.

This is his right-hand man, his direct confidant.

In order to solve Roy Disney and the "Save Disney" movement as soon as possible, he was forced to compromise, and to fire Andrew Mooney, he must be holding fire in his heart.

However, Tang En's smile and silence did not mean that he would approve.

Bob Chapek, he's been in private contact for over two months!

He can't give up!

He also counted on Bob Chapek to lead Universal Studios and beat Disneyland.

Even if Michael Eisner disagrees and doesn't let go, so what?

Even if Bob Chapek is unwilling to voluntarily leave his job, so what if he is unwilling to betray Disney?

Tang En still has a secret weapon!

At this year's Oscars, Twain won two awards for Best Screenplay and Best Picture, so the system rewarded him with two "Contract Stealing" skills.

He used one, replacing Will Smith with Bruce Willis in "Bad Boys 2," which created a huge problem for Sony Pictures.

Now, he still has a "Contract Stealing" skill left in his hand!

All employees and entertainers in Hollywood are within the coverage of the technology!