Heads Up Hollywood

Entering the second week, "Spider-Man" is still the only focus on the market.

Although the screening rate has declined, it is still as high as 67% on average, and the number of theaters showing "Spider-Man" has increased by 139 from the 3,549 theaters.

What is this concept?

American theaters have a complete division of genres. Movies like "Spiderman" that have ignited enthusiasm in the United States before its release must be released in all commercial movie theaters.

However, in the second week, 139 theaters were still added, which can only explain one reason-those movie theaters that usually only show horror films, literary films, animations, and classic old films have also joined.

In the current market, "Spider-Man" represents the market and money!

No one will have trouble with money!

Although it has entered the working day, fans' enthusiasm for "Spider-Man" has not diminished.

Monday, $19.78 million at the box office; Tuesday, $13.89 million at the box office; Wednesday, $12.91 million at the box office; Thursday, $1042 at the box office; Friday, $28.7 million at the box office...

In 5 working days, "Spider-Man" raked in US$85.7 million in the North American market!

As soon as such data appeared, the entire Hollywood understood that after "Titanic" and "Star Wars Episode 1", the third movie with a box office of over 100 million in the next week was about to be born - "Spiderman"!

"Hollywood Reader" reported Tang En's shining brilliance in this way: "When other directors in Hollywood are still frantically pursuing the insurmountable mountain of over 100 million box office in the first week, the young director Dunn Walker has surpassed everything. He has embarked on a path of his own. It seems that there is no difficulty for him to exceed 100 million in the first week. He is exploring towards higher goals, such as... the next week's box office exceeds 100 million! This is by no means a nonsense, The weekend is coming, we will wait and see!"

Sure enough, on Saturday, the whole of Hollywood, and even the whole of North America, were shocked.

"Spider-Man" broke the single-day box office record of 37.98 million created by "Spider-Man" last week, reaching 38.06 million US dollars!

Reverse box office growth may be very common for literary films, but it is almost impossible for commercial films.

The last time this happened...was Titanic 3 years ago.

The box office of the second weekend was even higher than the box office of the first weekend. Dunn Walker's movie once again refreshed the new understanding of Hollywood filmmakers!

No way, with the fermentation of the Forbes rich list, as the richest man, director Dunn Walker has gathered greater popularity and attractiveness.

On Sunday, "Spider-Man" still surpassed $30 million at the box office, reaching $31.24 million.

So far, the next week's box office of "Spider-Man" has been released, as high as 155 million US dollars!

Counting the 117 million US dollars in the first three days of the weekend, 10 days after its release in North America, the box office of "Spider-Man" reached 272 million US dollars, securing this year's North American box office champion in one fell swoop!

Prior to this, the popular "Mission: Impossible 2" was still struggling to approach the 200 million US dollar mark, but under the squeeze of the "Spider-Man" market, the filming rate of "Mission: Impossible 2" has dropped When it reaches about 1%, it will be very difficult for the North American box office to exceed 200 million US dollars.

Twain has already heard some gossip. It is said... Tom Cruise, the producer and star of "Mission: Impossible 2", is trying to secure a better cooperation with Paramount in "Mission: Impossible 3". Conditions, it is very likely that it will pay out of its own pocket, so that the North American box office of "Mission: Impossible 2" will successfully exceed 200 million US dollars.

However, such an achievement is already very fortunate for Paramount. Tang En even received a private email from Paramount Chairman Shirley Lansing, inviting Tang En to participate in the celebration of "Mission: Impossible 2" party.

"Mission: Impossible 2" chose the schedule at the end of May, and it was very lucky that it didn't run into "Spider-Man".

Looking at the miserable appearance of Disney and Fox now, it is both funny and sighing.

Disney's "Sixty Seconds" was even better, with a box office of US$16.8 million in the next week, and the total box office in North America successfully exceeded US$30 million. According to the current situation, the box office in North America can exceed US$50 million.

Although it is far from the $90 million cost and $60 million publicity support, at least... it shows that they still have a little bit of room to resist under the competition of "Spider-Man", which is not too shameful.

In contrast, Twentieth Century Fox's "Titan A.E.", the box office results are terrible, people can't bear to look directly at it!

"Titan A.E." opened to $3.5 million and only took in $2.9 million in its second week. The number of theaters showing the show has also dropped from 2734 at the beginning to 1543. According to the current trend, by the third week, the number of theaters showing "Titan A.E." will definitely not exceed 500!

According to the predictions of authoritative media organizations, "Titan A.E." will be forced to be released by theaters on the fifth weekend, and the final North American box office is estimated to be around 10 million US dollars.

Compared with the US$75 million investment and US$20 million publicity fee for this film, it is almost a loss to grandma's family!

It is said that because of the serious losses of "Titan A.E.", the board of directors of Twentieth Century Fox has raised serious doubts about the new chairman of the board and CEO Tom Rothman.

Fortunately, Tom Rothman has long been prepared, and the explanation he gave is also very good-"Titan A.E." is a project that Bill McNick confirmed to produce when he was in office, and has nothing to do with him.

As for the release error that collided with "Spider-Man"...the release department should be directly held accountable.

...

Tang En has not yet obtained the overseas box office data for the second week, but judging from the current situation, everything is going very smoothly, and it is even very possible that just after the second week, the global box office of "Spider-Man" will exceed $500 million!

Entering July, "Spider-Man" will be released in more countries and regions around the world, including Box Office Okura Asia.

Tang En got a poster from the opposite bank in his hand, and he couldn't laugh or cry.

Although the other side has joined the WTO, due to special reasons such as national conditions and policies, Hollywood can only get 25% of the box office, instead of the internationally accepted 41%. Moreover, the distribution work must be handed over to China Film Group, and they are naturally responsible for the design of the poster.

In this poster, apart from the close-up of Spider-Man flying between New York buildings, the most attractive thing is the row of numbers on the top - 50 billion!

The following line of fine print gives an introduction - 50 billion net worth director Dunn Walker's new masterpiece "Spider-Man"!

Tang En put down the poster, thought for a while, and shook his head secretly.

In this day and age, with a net worth of 50 billion yuan, if you put it on the other side, you would be considered the richest man, right? Such a publicity stunt is indeed very attractive.

It's just... isn't this too philistine?

Although North America and Europe can't help but use this gimmick to hype, it is still a little impetuous to write such a promotional description on the poster.

In any case, the essence of film is art.

Of course, movies are also Twain's housekeeping method!

Now, the final review of "Mr. and Mrs. Smith" has passed, and the construction of the crew is basically completed. As long as the negotiations with several sponsors are completed, they will go to France for filming.

Cameron's new movie "Unsinkable", the main actors have also been confirmed, male number one Matthew McConaughey, male number two Mel Gibson, female number two Charlize Theron, female number one... It was also Tang En's "old friend" - Liv Tyler.

The producers are co-produced by Dunn Walker, James Cameron, Grant Hill, Mel Gibson, and Cameron's partner Ray Sancheni, and there are as many as 12 assistant directors... People, the main creative team alone is a big crew.

The initial word-of-mouth marketing of "Spider-Man" was basically completed, and Twain finally found time to prepare for the next big task—hands-on with Disney!

Disney is the sixth largest media group in the world today, after Time Warner, Viacom, Vivendi, News Corporation and Comcast.

Don't look at Tang En Pictures' victory in this year's summer box office competition, but this is only a single aspect of the film industry. If you want to truly compete against Disney in all aspects, there is still a big gap.

In the past two months, Tang En tried to attack Disney in three ways, but they all failed.

First, Tang En wants to take a stake in Nickelodeon Children's Channel and form a strong alliance with Viacom. Tang En Pictures will provide content and Viacom will provide channels to compete with the upcoming Disney Channel. However, due to Viacom's short-sightedness, arrogance, and scruples, the possibility of cooperation was lost.

Second, Tang En wanted to vigorously develop the animation industry and fight against the Disney animation headquarters. However, the digging of animation master Chris Meledandri failed, the acquisition of DreamWorks Animation failed, Pixar has not yet contacted, Sillywood Animation... the future is even more uncertain, and the road ahead is unknown.

Third, Twain wanted to obtain the film copyright of "Barbie" to fight against the "Disney Princess" series. As a result, after two months of negotiations, Twain Pictures got nothing. Instead, Mattel and Disney reached a cooperation.

The failure of the exploration in three directions also made Tang En understand a truth. An old giant company like Disney has many relationships, extensive channels, and various strategies. It is impossible to kill it with one stick.

Tang En needs to look at the battle with Disney from a higher dimension and three-dimensionally.

Don't look at Tang En Pictures' continuous defeat in the competition of TV channels, animation industry and IP property rights, but Tang En was not discouraged.

Because, he still has a real killer!

If you want to break through a city wall that breaks the solid defense, and use force from all angles at the same time, the final result is likely to be fruitless, especially in the case of fewer enemies and more enemies.

Concentrate superior forces, attack one place, point to point, maybe... it will have a miraculous effect!

In fact, Tang En had already planted the foreshadowing very early on.

This time, Tang En Pictures cannot afford to make mistakes, and will never fail!

Because, this is drawing from the bottom of the pot, and it is really... absolutely, household, and plan!