Global Tycoon: You Call This A Small Achievement?

You need to start planning for building IP now, but you don’t have to rush to start it right away.

The fermentation of IP takes time. Only by forming a widespread and deeply rooted publicity effect can a solid IP value be formed. Otherwise, it will be the core of a good story at best.

A good story and a valuable IP cannot simply be equated.

Then again, although there are no specific plans for film and television adaptation, Kowloon Comics has shown its crazy ability to make money.

Since the launch of anime peripherals, the net revenue from the island country alone has exceeded US$6 million, equivalent to HK$46.8 million.

This is only the first quarter, achieved less than two months after the launch. According to the estimates of the marketing department, the net revenue and profit of several popular IPs of Kowloon Comics in the island country in the next three years is likely to exceed US$100 million!

It's simply terrifying. There are only a handful of companies in Xiangjiang with a market value of more than 100 million. US$100 million is enough to build a large wealthy family in Xiangjiang.

The only pity is that the revenue and profit of the 16 games in Yazhou and the island city are 1.5 times more than that of the entire frozen South Asian country, including Xiangjiang, Haohai, and Shangdao Island.

I have to say that in this era, Yazhou is right to look at the island country.

On the one hand, the economy of the island country is strong, and the ordinary people have strong consumption power. At a time when the national fortune is booming, they are buying and selling all over the world, and they don’t care at all about the peripheral products of their beloved animations;

On the other hand, except for island countries, Yazhou countries and regions generally have not yet formed the concept of copyright and have no tradition of copyright.

Not to mention some countries in South Asia that are so poor that they have just achieved adequate food and clothing, even in Xiangjiang itself, there are still a lot of piracy.

Of course this problem must be solved, but it is unrealistic to rely on individuals to achieve it, and even a country will feel powerless.

Even if He Zhou's strength reaches a certain level in the future, the most it can do is ensure that piracy will be eliminated in Hong Kong to the maximum extent, and the citizens of Hong Kong will become loyal supporters of local enterprises in Hong Kong.

Thinking of this, he became even more troubled, because he knew that in a few years, the largest source of piracy would appear.

After years of being raped for sex, Jordan has repeatedly lost lawsuits. Is it okay to be sued in court with a complaint instead?

He always believed that a person should not be so shameless. When he was poor, it was okay to look down on others and take advantage of others. He already had a brand worth tens of billions, so he didn't want to pay any brand fees?

Even if you don’t hand it over, let’s forget it, and just file a complaint to take the victim to court!

Isn’t this just a hooligan act based on local protectionism?

It's fine if it's only circulated within the Chinese market. What's even more frightening is that it's also exported to the whole world, with pirated copies selling dozens of times more than genuine copies.

"How is the European and American channels being laid out?"

He Zhou told Qin Huaishi: "The quality of peripheral products must be guaranteed, and they must not be shoddy. Every little cutie who pays for genuine products is our food and clothing parent. All short-sighted behavior is unacceptable!"

On the issue of peripheral products, we will eventually have to return to the island countries and the European and American markets.

As for other more vast places, the so-called market is huge, that is, the dream created by oneself, and the standard of living is there. Except for a small group of rich people who are willing to pay for genuine products and pay for feelings, it is easy for ordinary consumers to choose of.

Just like European and American movies, when they are released in theaters, it is true that the box office is the main revenue, but the accompanying profits from peripheral film and television are also very considerable.

In very specific genres, even peripheral sales far exceed box office data.

Of course, He Zhou also knew that there was another neglected market, which was the Su country and a series of allies.

The economic level of these countries is relatively good, but every market is impenetrable. Even European and American countries cannot knock on the door, so he should not waste his efforts.

The Soviet Union and its allies have always ignored European and American copyright suppression in the past few decades. How could they pay for such a ridiculous copyright in their eyes?

Not to mention, in the era of planned economy where bills circulated, even if genuine products were sold, the money and bills received could not circulate freely.

"Don't worry, boss. With the help of Oriental News Group's channels, we have gradually opened up the European and American markets. Just wait for me to send you good news!" Qin Huaishi said confidently.

He Zhou nodded and said, "I hope so."

"Kowloon Comics" is not a traditional European and American animation work. Instead, it combines Hong Kong comics and island country comics. It is acceptable in the circles of Xiangjiang, Haohai, and Fengnan Asia, and it is also very popular in the island country.

But in Europe and the United States, it can be seen from the sales of animation magazines that the performance cannot be said to be mediocre, but it is far from being regarded as a phenomenon-level work like the island countries. It can only be said to be a relatively successful cultural export.

However, He Zhou is not greedy. In the huge European and American markets, as long as the overall performance is not weaker than that of the island countries, he will be very satisfied!

The net profit around the island country is US$100 million, and the net profit around the European and American markets is another US$100 million. The Kowloon Comics Co., Ltd. alone is enough to be worth the Oriental Press Group.

Of course, in many cases we cannot equate it so easily. The former is an important part and important tool of public opinion hegemony, while the latter can only be regarded as a successful media product at best.

"There is no end to peripheral development. Several works are our cash cows. We must use them wisely and create long-term and stable value." He 010 Zhou continued to urge.

In his vision, several works should strive to reach the level of the Pirates of the Caribbean IP. Anyway, according to his memory, the IP value of the Pirates of the Caribbean series of movies is enough to equal 10 billion US dollars.

Even if it has been released for many years, the Pirates of the Caribbean series alone can bring in at least US$100 million in revenue to copyright owners every year through project cooperation with global theme parks.

You must know that this is net income. As long as the naming rights of the words "Pirates of the Caribbean" are licensed, you can get more than 100 million US dollars every year!

Of course, in the global ranking of copyright monsters, the most undisputed one is Disney.

The lawyer's letter warning is just trivial. In some rumors, for example, you are living on a desert island with no possessions, hunger and cold, but as long as you draw a Snow White on the ground, a Disney plane will come to pick you up immediately, and then you will be picked up again. I'll hand you a huge claim list.

However, it is not realistic to achieve the level of Disney. It is said that Dituni has the strongest legal team on the surface, and even if it costs money, it is still fate.

The real difficulty is that the reason why Disney can run rampant around the world and become a copyright hooligan is ultimately dependent on the Americus and US governments.

It is not the Aramco government on the surface, but the legendary shadow government.

This is where there is nothing to learn. .