Disaster Artist

Exactly three years ago that spring, a little-known director found stuntman Guan Zhou on the set and issued an invitation to cooperate.

At that time, the dying Hong family class came into the sight of a small number of people, and then it was divided into two, which evolved into Hong family class and Jin family class.

Time flies, three years have passed in a blink of an eye, and it is spring again, Jin's family class has become history, and "raid 2" is about to be released.

But I don't know how many people in Lanchuan remember that small ripple in the spring three years ago, a choice, but it became a fork in the destiny.

Wednesday, March 9th.

"The Raid 2" landed in the dome theater and held a grand premiere, which can be described as "the beginning of the long-awaited".

People in the industry, there are some small surprises.

Last year, "Fast Pursuit" landed in the summer season, ushering in a big box office success, pushing the retro action movie craze to its peak in one fell swoop and changing the wind direction of the entire industry.

This also proves that Blue Whale Pictures has the ability to gain a firm foothold in the summer season, and at the same time, retro action movies are rapidly expanding their market share.

After the production of the sequels of "Raid" and "Quick Pursuit" was put on the agenda, it was pushed again and again, and people in the industry generally regarded this as a signal:

Both Blue Whale Pictures and Damen Pictures hope to further establish their advantages in the summer vacation, and then use this as a starting point to open up the film market.

However-

No, "Raid 2" actually chose to be released in the spring.

So why?

All film companies all dream of getting a piece of the pie in the summer. Blue Whale Pictures has won the opportunity, but the result is not advancing but retreating?

Moreover, even if it is not the summer season, he did not choose the holiday season like the "raid", and gave up the plan to continue the same season to build loyal fans. Choosing the spring season is more like a mindless and inexplicable decision, which is really impressive. I don't understand, has Blue Whale Pictures lost their minds?

Why?

Could it be that... the quality of "The Raid 2" is unsatisfactory?

Even though Lu Qian is talented, he is not omnipotent. After the Qiao Fuyong incident and the storm of changing directors, the influence of the crew is objective.

Unless Lu Qian overthrows and remakes the entire work, he will have to face the dilemma of style fusion, change of generals, etc., and the final quality of the work can hardly be guaranteed.

No matter how talented, good or powerful the director is, there is no exception.

After thinking about it, this is the most reasonable explanation, so many things can make sense-

After all, compared to the summer season, the spring season is indeed weak.

Throughout the spring of this year, there are a lot of works released, but the ones that are really competitive are actually two animations and one comedy, and that's all.

Of course, in terms of quantity, there are still three small and medium-cost action movies, three light comedy movies, three other cartoons with unique styles, etc.; but the pre-promotion, company positioning, etc. of these works can already be seen. When they came out, they themselves lacked enough confidence.

So, they were all thrown into the spring gear—

Just like the autumn season, abandoned and forgotten works gather together, holding a glimmer of hope to see if we can make a **** way in the Dan season.

Winter is coming and spring is coming. Before the summer heat wave, there is still a little chill in the air. It really is a season that has been forgotten by movies.

In such a schedule, "Raid 2" stands out immediately, and only relying on the audience base of the previous work can seize the advantage in the spring.

The fanatical fans who are looking forward to the release of "The Raid 2" as soon as possible have long been impatient, and one or two knocked on the bowl to express their urgency.

They don't care if it's spring or summer, the only thing that matters is:

When will this movie be seen in theaters?

Especially when Lu Qian took over the work of Qiao Fuyong, the fans collectively climaxed and raised their arms and shouted, "Raid 2" finally returned to the original expectation.

It doesn't even need Blue Whale Pictures to spend much energy to promote it, "Raid 2" already has its own traffic, sweeping the trend on social networks.

And, don't forget, the Golden Book Awards have just come to an end.

Although Lu Qian was not able to win his own trophy, Li Wenzhen's upset victory, the grand pomp on the red carpet, and the limelight of Blue Whale Pictures, all kinds of things, all kept Lu Qian on the cusp of the storm, and the discussion was hot Not too high.

Now, "The Raid 2" hits the spot right on the muzzle—

People want to be able to see if Lu Qian can control the sequel movie? In other words, after the success of four works, Lu Qian is finally about to usher in Waterloo?

Also, they are also retro action movies. Can Lu Qian continue to output inspiration and bring new things? In other words, he is also exhausted?

In addition, the popularity of "raid" is luck, and the success of "fast pursuit" is to strike while the iron is hot, so what's next? How long can the retro action movie craze last? Can the "raid 2", which has concentrated countless eyes and expectations, can push this craze to a new height, or is it an initial decline?

The most important thing is that "Unfriending" was born in the spring, breaking a series of box office records, but the depression in the spring has not been completely subverted. "The brilliance, or is it swallowed by the laws of the market?

For the entire industry, the reputation and performance of "Raid 2" is also worth looking forward to. UU reading www.uukanshu.com may not subvert the entire industry pattern, and even if it fails, it will not make major film companies give up retro action movies immediately ; But the influence still exists objectively, including the elders at the top of the pyramid.

Based on this analysis, it seems reasonable for Blue Whale Pictures to choose the spring file—

It seems to be sloppy and casual, but in fact, they are retreating. Maybe they lack confidence in the finished film, but at least they can make some splashes in the spring.

In fact, it is exactly that.

"Raid 2" is indeed very popular, and other competitors have been eclipsed, and the propaganda war has evolved into a thriving situation.

Before the opening of the summer program, "Raid 2" warmed up the market a little.

The premiere is full of attention and hustle and bustle.

Countless media reporters came uninvited. Even though the summer craze has not yet come, the depression in winter has been swept away, and the bustling figures have blocked the entrance of the dome cinema.

Fanatical fans of the series of movies even blocked the entire Boxi Avenue, and the dense crowd of people easily ignited the air, and they were suddenly a little stunned, as if they had returned to the Golden Book Award ceremony not long ago. Witnessing the prosperity, Lan Chuan has rediscovered the hustle and bustle that preceded the chaos of awards season.

Everyone praised that Blue Whale Pictures was really smart, and it won the attention for the premiere of "Raid 2" without spending too much cost.

However, very few people can smell the anomaly, because they know that Blue Whale Pictures is smart enough to not arbitrarily arrange schedules without a plan. Even without Lu Qian's guidance, Xiu Zhongjun would not commit such a low-level act. mistake.

So, Blue Whale Pictures is preparing to... Raiders for spring?