Disaster Artist

Champion, "Love", weekend box office, 465 million.

Runner-up, "Jedi," weekend box office, $305 million.

The third place, "Resurrection", weekend box office, 280 million.

There is no doubt that this is a very, very amazing list, so that all the entertainment media have launched in-depth reports at the same time.

"The Revenant", starring Leo, is also Leo's countless attempts to hit the Golden Book Award actor.

The special thing about this work is that it was an art film on a commercial film budget. Director Itu, who just won the Golden Book Award for Best Director the year before, took the picture again because he insisted on going to the icy and snowy nature. The whole process was shot in natural light, and the production cost remained high——

In the end, it cost a whole one billion yuan, and the producer Fang Xiongshi Pictures was directly injured, but they still broke their teeth and swallowed them in their stomachs, placing high hopes on the movie.

The film was released a week before "The Lover". After a two-week screening stage, it was officially released on a large scale this week, with good reputation and box office performance.

Of course, the box office figure of 280 million is still far from meeting expectations, but Lion Pictures has great expectations for the prospects of the awards season, because from the previous comments, the cooperation between Itu and Leo has been criticized. The recognition of people as well as the audience is undoubtedly good news.

To a certain extent, "Resurrection" and "Love" are somewhat similar, although the essence is different, the theme type, style and positioning are different, and the eight poles have nothing to do with it; but in the dimension of the awards season, both works are different. It is a work that is placed in the competition ranks of the awards season but has box office energy.

This also means that "Mission to Mars", "The Lover" and "The Revenant" are already the third time this year's awards season has appeared as a contender with a good box office performance. Then, the audience's expectations for this year's Golden Book Awards and Will the attention continue to rise? How does this affect awards season PR?

This is the focus of the news media.

In this trend, "Love" is a well-deserved winner, because "Mars Mission" is too close to business and "Reviver" is too close to art, only "Love" can find the most perfect balance between business and art s work--

Critical film critics will still think that the entertainment effect and commercial temperament of "Love" steal the edge of the film, but this has not prevented the film from being unanimously recognized by the mainstream media and mainstream voices.

Numbers don't lie.

On the one hand, the number of people who marked and rated movies on the Qingzhu platform was unexpected.

The "Jedi" tag number just crossed the 100,000 mark.

The number of "lovers" marked has exceeded 150,000.

Considering the cumulative box office numbers of the two films so far and the release period, the gap in the marked numbers is enough to describe it as "appalling".

What is certain is that, first of all, not every viewer who watches a movie will go to the Qingzhu platform to mark it, and it may even be less than one-tenth of the number of viewers.

Second, the number of times a movie was watched repeatedly was not reflected in the tagging, because each person could only tag once after watching it.

But it is undeniable that the gap in the number of people marked can directly prove that the discussion of the two movies on social networks is rapidly widening the gap.

"Jedi Knight", the explosion of the box office is undoubtedly devastating, proving that the influence of the series on global popular culture has not subsided after 30 years; however, among the younger generation of audiences, they like it, but it is not necessarily "fanatic" , after all, there is still a lack of time precipitation.

Then, "Love" came on.

From the difference in the number of people marked by Qingzhu, to the drop in the box office in the first week of January, it can be clearly felt that the audience of "Jedi Knight" is rapidly moving towards "Love". The confident weekend box office answer sheet, the box office decline is controlled within 20%.

No one expected it, but the truth is—

"Love" is becoming a competitor to "Jedi".

But how did all this happen?

The subject matter is different, the genre is different, the target audience is different, and even the style and color are completely different, but the two movies have a bayonet showdown?

It's hard to imagine, but it's actually happening.

On the other hand, there are still box office numbers.

Following the astonishing results in the first week of January, the craze for "Love" continues to climb, taking the limelight and quickly replacing the "Jedi" darling, showing sturdy staying power and further showdowns in the box office market.

The second week of January, global movie weekend box office charts.

The champion, "Love", fell 23.7% to 355 million.

The runner-up, "Reviver", fell 20.2%, 223 million.

The third runner-up, "Jedi Knight", fell 37.8% to 190 million.

Wait...wait, "Jedi" not only lost to "lover", but also to "resurrection"? This... what's going on with this year's holiday season and winter season?

boom!

Boom boom boom!

"Love" handed over a perfect answer sheet with an incredible drop in the box office, not only withstood the impact of "Resurrection" and won the weekend box office championship; but also widened the gap in the box office data of the three weekends, further consolidating its strength status, showing the style of the new king——

Who could have predicted that?

"Jedi Knight" failed to achieve four consecutive championships, and "Love" became the biggest winner of this winter's file. Such a script made the entire Lanchuan's jaw dislocated.

Professionals said: do not understand.

Although it is difficult to understand that there are countless strange phenomena in the holiday stalls every year, until now, major film companies are still looking for the key to unlock the secrets of the holiday stalls market; however, every time a strange phenomenon occurs, there are still question marks. , so that he began to doubt his professionalism.

What is even more frightening is that the popularity of word-of-mouth and the Internet frenzy have not weakened at all, and even with the increasing number of viewers watching movies, and further escalating, the bustling debate is sweeping the entire social network in an unstoppable manner. Hotter week.

No end in sight.

Box office figures~www.readwn.com~ This is the simplest and most intuitive set of data. You can clearly feel the surging arteries of the movie theater boom, and things are obviously undergoing subtle changes.

The box office of the premiere shows the advantages of the theme and the power of publicity, while the decline of the box office shows the power of word of mouth and the enthusiasm of the audience.

These are two different factors, and it is precisely because of the different effects of the two factors that the trend of the box office is unpredictable and full of many variables.

For a work with a box office data of more than 500 million in its opening weekend, the box office decline for two consecutive weeks is controlled below 25%. This is definitely an unparalleled performance, which directly proves that "Love" is becoming more and more profound in the minds of the general public. The influence of "Jedi Knight" is comparable to the performance of "Jedi Knight" whose box office decline was controlled below 40% in the first three weeks——

Perhaps, in terms of explosive power and blowout power, "Love" is inferior to "Jedi Knight"; but the stamina and endurance are definitely not inferior.

So far, the box office decline for two consecutive weekends has been controlled at a fantastic and unimaginable level, which also makes "The Lover" born in a dark horse attitude, officially becoming a phenomenal work in this year's holiday season——

Again, "phenomenal".