Disaster Artist

Bustling.

shoulder to shoulder.

Such a scene was obviously not expected by Lu Qian. He was about to leave Lanxia, ​​and he hadn't just arrived in Lanxia. What is there to pay attention to?

However, if you think about it carefully, if these media are all contacted and mobilized by Seka, it will be much easier to understand—

Seka should be ready to welcome Lu Qian's arrival grandly.

The overwhelming number of questions did not slow down Lu Qian's pace. The two consecutive days of interviews have exhausted the little desire for dialogue left in his body; and after arriving in Seca, there will be a new wave of media bombardment. The same problem , There is no need to keep repeating similar questions.

What's more, the boarding time is approaching, and there is really no time to interact with reporters.

However.

"...Director, is your meeting with Director Luo Jiang related to Echo? Is it possible that the 'Leaving Woman' is online with Echo?"

Amidst the continuous buzzing and surging sound waves, a fragmented question rushed out of the encirclement and hit Lu Qian's eardrum.

Although it only captures a few fragmentary keywords, it is enough.

Lu Qian's footsteps stopped, and he turned to look in the direction of the source of the sound, but it was not easy. The crowded crowd continued to rush forward and one after another. He noticed Lu Qian's turning movement, and the two sounds of questioning and shutter burst out at the same time. He vented down on Lu Qian with his face covered.

Then, Lu Qian saw Jiang Shiqi's familiar face.

A little unexpected, but also a little gratified—

It turned out that there were still people who were paying close attention to Echo; it turned out that there were still people who could understand him.

indeed!

The meeting between Lu Qian and Luo Jiang was precisely to discuss the issue of the distribution rights of "The Woman Who Left".

In the first half of the year, Xiu Zhongjun went to Weihai to try to open up the situation for Echo, but was rejected.

In the second half of the year, Lan Xia unexpectedly became a breakthrough point and won a platform for Echo to showcase, but they all knew that this was only the first step.

Lanxia will not give Echo any extra help. In order to avoid offending people in the industry and avoid being squeezed out by the other two major film festivals, they have to act as a "wall-sitter" for a while; Take a chance.

"The woman who left", in Lu Qian's view, is such an opportunity—

Although Lu Qian is very, very sorry that he has no time to watch this work and has no way of knowing the quality of the work, but it does not mean that he is completely ignorant.

He and Nie Yulun, the protagonist of "Nocturnal Animals", became friends by accident, and then discussed this year's Lan Xia's work, Nie Yulun was full of praise for "The Woman Who Left". Out of curiosity, Lu Qian and Nie Yulun Yu Lun discussed it in depth, and his expectations for the movie have also risen steadily.

It's a pity that until the end, I still haven't been able to appreciate this work for the first time.

But in Lu Qian's view, this work should win an award in this year's Lan Xia, and it may even reach the top of the Golden Kite Award, and now it has shown its status as a champion.

Of course, putting this aside, even if the "Leaving Woman" ends up with nothing, it will not affect Lu Qian's interest and planning for this work.

Lu Qian believes that this work is very suitable for Echo, and it will become the first step for Echo to open up the art film market—

Special enough, unpopular enough, niche enough, exciting enough, profound enough, obscure enough, and most importantly, brave enough.

Such movies have less and less living space in today's market, and the reason is very intuitive:

Can't make money.

Even if it lands in art theaters, the length of four hours and the style of black-and-white images will hardly attract enough audiences. Naturally, it will be difficult to sink to second- and third-tier cities. Even in first-tier cities, the number of screening theaters is also very difficult. spread out.

This also means that even those audiences who are really interested in movies may have to climb mountains and rivers to see them. It also needs to be considered, which will further cause the difficulty of watching movies for interested audiences to continue to increase.

Here, one fact needs to be clarified:

Art theaters also need to make money. Although they mainly show independent films, art films, and classic films, each screening also requires costs, and the operation and maintenance of theaters also need expenses. In addition, they need to pay for each special screening planned Additional Copyright Fees.

Therefore, art theaters are willing to show movies like "The Woman Who Left", but the number of screenings and the number of screens are often not too many.

In today's market predicament, the impact of superhero movies and the fast-paced life of the Internet age make people more and more impatient to appreciate these obscure works. It is getting bigger and bigger and stricter.

It is precisely because of this that "The Woman Who Left" received rave reviews in Lanxia, ​​and it is very champion-like, but it is still coldly received in the distribution market.

At this time, the platform advantage of Echo is also highlighted—

Lu Qian just hopes to break through the barriers through streaming media, so that every fan who is interested in works like "The Woman Who Left" can watch movies easily without being constrained by time, space, and funds~www.readwn.com~ Enjoy different works of art.

For Echo, in the early development of the platform, they didn’t need these movies to generate profits at all, and they were really responsible for making money and attracting subscribers. Blue Whale Films has gradually entered the right track; and these artistic works brought Influence, on the other hand.

One is positioning, which can also be regarded as brand image.

The second is die-hard users, who gather those who are outside the mainstream audience and are ignored, ignored and forgotten, and finally become loyal users.

Imagine that audiences who like superhero movies can easily see the popcorn movies they are interested in in the movie theaters around them.

But those audiences who like movies with strange themes are being squeezed out by the market little by little, because the movie theaters are full of superhero movies, and even the diversity of film schedules is constantly being suppressed. Their willingness to enter the movie theater It was gradually suppressed.

Once Echo's brand image is established and it has its own huge library of original works, these audiences who have been forgotten by the mainstream will become the most loyal and stable group of Echo, and become the core users for Echo to establish its own unique image in the market.

It takes time and it takes energy.

However, it doesn't matter, Lu Qian is ready.

So, in all respects, "The Woman Who Left" is a perfect first step for the Echo.

Therefore, no matter how tight the time was, before leaving Lan Xia, Lu Qian still found Luo Jiang, hoping to discuss relevant cooperation.

This matter was entirely Lu Qian's own whim. Only Yu Shao knew what Lu Qian was planning, and even Ji Xu and Xiu Zhongjun didn't know it for the time being.

Unexpectedly, Jiang Shiqi saw it.