Cosma Empire

Chapter 20


Durin pushed the plate in front of him and sat back. He looked at Richard with both hands. “Mr. Richard, I don’t know where you got the price between me and other suppliers, whether they told Yours, or what you accidentally heard, it doesn’t matter. But you definitely have to listen to something less, or someone else tells you less.”

A big order of 50,000 bottles a year is just around the corner. Don’t say that Durin satirizes him a few words, even if he beats him, he can laugh.

Selling a piece of merchandise earns 10,000 pieces and sells 50,000 pieces of goods and earns 5,000 pieces. It seems that the profit of the former is greater from the point of view of profitability, but as long as it is a smart businessman, the latter will be chosen.

In the big capital homes, there is a business saying: “Businessmen who do not enter the market sell goods, low-ranking merchants sell brands, and higher-level merchants sell the market.” This sentence is actually very well understood. For small businessman hawkers, they are always pursuing the return rate of individual commodities, as long as they have money to earn. And a slightly more advanced businessman is doing the brand and is the value of the brand. Even a single piece of merchandise, even if the profit margin is large, is a big profit from a successful brand.

It is said that the moon brand almond bar, the manufacturer’s profit is about 30, about 100 million bottles sold, it is 30 million. But what about the moon brand? As long as you do well, the value of the brand is more than 50 million! Moreover, the value of this brand will continue to increase with increasing production and more perfect sales channels, and the brand value will always exceed the value of the product itself for countless times!

The most senior businessman is doing the market. Markets and commodities can be said to be completely two levels of things. When low-level merchants are still playing with the tricks of profit and brand, senior businessmen have begun to operate with market share as a standard. For them, 1% has a market share of millions, tens of millions or even more.

Richard has heard this and carefully thought about it. When he knew that Durin’s needs ranged from 10,000 bottles to 50,000 bottles, he knew that he had the opportunity to change his life. Not many 50,000 bottles? It’s just a little bit negligible for the whole world, but for Tenel’s drinks market, it can take up 10% to 20%. Once the 50,000 bottles can be rolled out, it means that the market share of the moon brand almond wine has increased sharply!

What does the increase in market share mean?

It means a commodity, a brand, and an enterprise’s absolute control over the market! No matter what kind of new wines are introduced in the future, they can be quickly converted into consumption power through market share. Even if they sell shit, they will be crazy in the process of occupying the decline!

This is no longer a business of 50,000 bottles of wine alone. This is an opportunity, a hope, a future!

In the face of Durin’s ridicule, the smile on Richard’s face has not changed, maybe, but the smile will only become more humble.

He lowered his head and pulled out a small iron box from his pocket, which contained a box of ninety-eight cigarettes. The best one is available in the cigarettes available in Tenel City. He handed the cigarettes in his hands, and after Durin took over, he learned the way Mr. Cosma looked and smelled under his nose before he slammed into his mouth. Richard immediately took out his custom-made lighter, slammed it and put it together.

Sucking two spit out a smog, Durin faintly smiled and said: “I have signed a letter of intent with two of them, they gave me more favorable prices, and also promised to be willing to customize the shape and label for the wine I need. To be honest, Mr. Richard, I think this price is unbearable, and even if you can afford the same price, it will be difficult for me to continue to trade with you.”

Richard thought seriously and figured it out. In fact, this kind of glass is not expensive, but it is very cheap. More than a hundred years ago, glass was arguably the second most precious thing behind gems, and it was dominated by a handful of merchants. But when the World War began, when a burning bomb landed on the beach and burned a layer of crystal, the glass has evolved and evolved over a hundred years, and it has been cheap to negligible.

Labels are not expensive. You can print five pennies, and the cost of typesetting and stereotypes. The cost of custom bottles and labels for each bottle of wine is up to a penny.

He opened his mouth with hesitation and discretion after almost half a minute. He asked with some care: “Is it because of liquidated damages?”

Durin nodded, “This is indeed the case. There are two letters of intent, one is seven hundred Star Coins and one is one thousand Star Coin. It is because of the existence of these agreements that I cannot continue to work with you. After all, these defaults Kim is not a small amount, what do you say?”

For a time, Durin’s words made Richard fall into trouble.

He understood that if Durin broke the contract after signing the letter of intent and agreed on the liquidated damages, he would lose 1,700 pieces at once. But in the face of a huge market share in front of the eyes but not to go, and let him itch like a cat scratching. He thought about whether Durin could get the wine out of it, but he quickly left the idea behind him.

Even if he buys it and hides it, it is not for sale. For Richard, it is nothing but a profitable business. But what if he sells it?

That is a big deal, a long-term and growing deal!

No loss at all, why not gamble?

I thought that I had been able to keep up with the freight and normal expenses in this damn country town for more than a year. When I thought of the future is a huge market and profit, the merchant’s nature finally broke out.

Businessmen are actually doing business in the same way as gambling. They are optimistic about a business, then investing, operating, and finally failing to make a difference. In addition to the efforts that can be artificially controlled, the most crucial thing is the initial choice of investment direction.

He had made a decision at this time, biting his teeth, and the hand that was hanging under the table covered his thigh, and he was about to cry when he was hurt. He only took a deep breath and said: “We It’s a friend, Mr. Durin. It’s not unreasonable for God to let us know each other and become friends. We should help each other, isn’t it? I think, I will give you a breach of contract, Almond, Moon, 58 points. !”

He gasped and looked at Durin, this time he really got a pickpocket. A bottle of Almond Free Confederation’s wine industry union and the Ministry of Commerce will subsidize him two cents, the cost is 45 points, the transportation cost is about three cents, that is to say, to Durin a bottle of wine, he can only earn It is twelve points. Among them, he also needs to bear the loss during transportation, as well as the cost of warehouse and labor.

The net profit of a bottle of wine is about a little more than nine cents!

The profit of 50,000 bottles is only 5,000 yuan, but he has to pay 1,700 pieces of liquidated damages for this breath. It is really a bit painful to say. But he soon thought that as long as the sales of the moon brand almond wine opened, the next step was a steady stream of money and more money. And the channel doesn’t need him to do it. Durin has 50,000 bottles of wine in his hand. He will definitely open the channel more than himself, which is equivalent to making a lot of money for himself.

In the future, if Almond wine sales are successful, he can even cross Durin directly and trade directly with the terminal seller.

At that time, the loss of benefits can not only make up for it in one breath, but also make a big profit!

For the hope of the future, what is the point of paying now?

Fight!

With Richard’s words, Durin’s face finally showed a sincere smile, and the two hands were tightly held together. Durin brought two cups of twenty-five cups of wine and raised the glass. Our business is like the sun, illuminating everything!”

Richard quickly left. Before leaving, he left an envelope with 1,700 pieces in the envelope. Looking at the back of the good man, Farin shrugged, the envelope was received in his arms.

Graf had long looked at Durin with a stunned look, and even the soup in his mouth ran down his mouth and slipped into the collar without seeing it.

What is this operation?

Do you still have to pay for the money without buying money?

Graf feels that World that he knew before must be a fake World. However, to make him even more uneasy, Durin said that the other four suppliers would give him a sum of money.

At this time, Graf suddenly felt that there was something good about selling wine. It is better to play this magical means. The country is doing many provinces, that many cities, that many towns. Each and everyone is going down, maybe not doing anything, it’s already worth billions?

Huh?

What is the unit of billion?


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