Back To 1995

   Chapter 811 Selling dog meat

   Hearing that Song Yang wanted NASA's brand authorization and media operation rights, Lori Javier was a little skeptical. He felt that there must be a way, but he couldn't think of what Song Yang was doing.

   To talk about technical things, even if Lori Javier is biased towards management, he can still talk about it, and there is no pressure to fool the layman.

   Speaking of pranking operations, Javier, who has been dealing with a group of technical engineers all the year round, and at most can deal with the media and the gentlemen on Capitol Hill, is a little out of tune.

  NASA is a piece of fat, but if you want to eat it directly, it’s easy to lose your teeth. Don’t look at the people on Capitol Hill. They seem to ignore NASA, but they are actually very careful.

If you want to eat this piece of meat, you have to move forward in a roundabout way, boil frogs in warm water, and make NASA and Song Yang's space exploration company unwittingly tied together, and even become NASA's agent in the private space exploration industry, of course, It will take time, and NASA will have to rely on SpaceX too...

On the strength of cake painting, to be honest, the current federal space agency NASA is far worse than the Internet. Maybe once, NASA was also a master of cake painting. Countless people in the Federation who can fool and even the bears on the other side of the ocean are all It was stunned for a while, but now, it has long been flickering.

"NASA needs a new media operation, no longer the old one, to change the American people, especially the new generation of young people, to make people feel that what NASA is doing represents the pinnacle of science and technology. , the trend of the times, and the sea of ​​human stars!

   The most important thing is to let the American people re-accept NASA, recognize what NASA is doing, and let young people pursue NASA again.

  At that time, NASA will regain its influence, whether it is Capitol Hill or the commander-in-chief, or anyone else, can no longer ignore it, and funding... is no longer an issue! "

Listening to Song Yang's brand-new theory, Lori Javier had an eye-opening feeling. The previous NASA was like an old scalper, working hard just to make people see it. How many things, the result is that the more you do, the less you care about it, and you are also despised by people.

   There are even many people who questioned NASA. How many slums are there in America, and how many people are troubled by medical bills. As a result, they spend 10 to 20 billion dollars a year, smashing them into the ethereal space.

This set of views is very popular among African-Americans. Otherwise, someone from Ou, who plays in the NBA, believes in the flat earth theory, where did it come from? Those who can form opinions in a person's mind must be influenced and formed. Yes, it never appeared out of thin air!

Even many African-American congressmen are clamoring for NASA to release funds and provide them with benefits. They don't really want to make trouble with NASA, but use pretexts to seek benefits from the states of America and Capitol Hill. , who made NASA a soft persimmon, those people dare to pinch it!

Now Song Yang has pointed out a new path for NASA, which is to mingle with ordinary people in America, so that NASA can become more grounded, attract more attention, and get more support from people, and naturally the funding will no longer be the same. question!

Lori Javier was silent for a while. He felt that Song Yang's game was indeed feasible. He handed over NASA's media propaganda rights to Song Yang, who has the world's largest social network under Song Yang. The software ICQ, although the title of the king of social networking, has not yet fallen on Song Yang's head, but hundreds of millions of users have not blown it out.

   Let Song Yang run NASA's media, which can really quickly increase NASA's attention, but Lori Javier doesn't know what Song Yang wants to play for brand licensing.

   "What about NASA's brand licensing, Song, what are you going to do?" Lori Javier asked Song Yang closely.

   Hearing this, Song Yang felt that this matter was about to happen, and he was able to pick up a handful of wool from NASA.

"If SpaceX can obtain NASA's brand authorization, then SpaceX will operate the NASA brand and launch joint products with other companies, such as Alcatel Mobile's launch of NASA co-branded mobile phones, Panda TV NASA The co-branded TV also includes clothes and shoes co-branded by the RICK brand, NASA co-branded sports cars from Siebel Motors, and more!

   In the future, more advertisements and titles will be introduced for NASA. If these can be achieved, in the future, relying on brand authorization and advertising revenue every year, it can meet one-third or even half of NASA's basic operating expenses for one year! "

Lori Javier couldn't help breathing a little bit. NASA's most basic operating expenses for a year, that is, labor costs plus maintenance equipment, etc., are all about three or four billion dollars. If you rely on these things, you can get To $12 billion, that's definitely a bargain.

   Of course, for Song Yang's space exploration company, it's definitely a good deal. With NASA's brand authorization, you can frantically authorize joint names and earn licensing fees!

Just like a certain extreme brand, its products have been suspended long ago, but just relying on one brand, it can make more than 900 million yuan a year. It is really a perfect game for a white wolf with empty gloves. Standing and swinging a sickle.

The brand of a certain extreme person can make so much money in a year. The brand of NASA is no better than the Milky Way. It can earn more than 100 million US dollars a year. With the authorization of the NASA brand, it can earn billions of dollars a year. Is the US knife licensing fee excessive?

   SpaceX takes a 20% service fee from it, is it excessive?

Use NASA's brand to make money, earn ten dollars, and SpaceX will share two dollars. Everything can be co-branded. Anything like clothes, shoes, gloves, pillows, socks, etc., as long as you pay SpaceX, that's all. can authorize them.

  Some other technology companies want to get the authorization of NASA to launch a joint model, then...you have to pay more. After all, NASA represents high-end products, and the fees are definitely more expensive.

If you need it in the future, there will be advertisements on the outside of the launched rockets, and the astronauts on the space station will play an advertisement to represent something. That is all playable and earning money. It is not shabby. If you play an advertisement in space, it will cost three million dollars. , The person who advertises is half a million dollars, see if you can advertise!

  I don't know if it was the stimulation of alcohol or because of Song Yang's words, Lori Javier's mind was in a mess at this time, but he was inexplicably excited. He felt that he had found a solution to NASA's predicament, but he felt that something was wrong.

Lori Javier came here today, originally just to get a sponsorship fee from Song Yang, but now, he didn't get a penny, and it seems that he has to post it, but even so, Lori Javier didn't even get it. How much uncomfortable feeling, but a kind of earned feeling.

   "Song, I am willing to cooperate with your space exploration company, but I need to report this matter to the Federal Space Agency headquarters, and I need to get the approval of the General Commander's Office and Capitol Hill!"

Before Lori JaVale could finish speaking, Song Yang said directly, "My side is responsible for the commander's office and Capitol Hill, JaVale, you only need to take care of NASA's side, which is very important for you and me. , NASA is an important opportunity!

   When you retire, Javier, if you are interested, you can come to SpaceX as a consultant, or the president of the PR department, SpaceX will always reserve a position for you. "

Song Yang said calmly, the election is coming soon, and it is the time when various chips are traded. In name, NASA is only managed by the Office of the Chief Commander, and the Chief Commander also needs to prepare for retirement, as long as the chips are given. It is not difficult for him to agree to NASA's cooperation with Song Yang's space exploration company.

  The Capitol Hill side will not object. They don’t want to give NASA money at all. Now that NASA has to support itself, how could they object.

As for Lori Javier's side, Song Yang also gave him a way back. As long as he helps the SpaceX side deal with these matters, after that, Lori Javier doesn't want to stay in the Federal Space Agency and can come to space. It is also a kind of revolving door to explore the company's high salary as an executive.

To be honest, Lori Javier is heartbroken. A place like NASA, the Federal Space Administration, is not an oil and water department. Even if he is a senior executive, he will not get much benefit. After all, NASA's accounts are traceable. It's as much as the project costs, and it's impossible to make a lot of money.

   raised the glass, Lori Javier and Song Yang touched a glass, and then took a gulp.

   (end of this chapter)