Ace Hollywood

Chapter 405: Public opinion evaporates

"Daniel's new film is not good at the box office, and the legend of the superstar ends?"

"Entertainment Weekly" lived up to its expectations. On the second day of the premiere of "Invincible", the homepage of the website had a black and bold headline, which was extremely eye-catching. (Baidu search network updates the fastest and most stable)

"Daniel Sandler's performance of Hall of Fame singer John Cash's new work "Forever" was released yesterday, with a low box office of 8.95 million in a single day, which surprised industry observers. From "The New York Times", "Sun Times", "New Yorker" Senior critics of many magazines such as "Premier" expressed surprise to this achievement. Although DD Films' publicity was relatively conservative in the past, based on the fact that many of Daniel's Olympic-oriented works have performed well in North America in recent years, so Forecast agencies generally believe that the box office of "Forever" may exceed 15 million on the first day, and the total box office will be about 100 million, which is about 25% more than the similar film "King of Soul Singer".

Compared with the predicted figures, the actual box office on the first day fell by nearly 40%, which can be said to be a very poor performance.

Daniel himself is still filming in London for Universal's new film The Bourne 3, and has yet to respond to media requests for comment. A crew spokesman said it would not respond to the actor's personal matters. Public opinion generally believes that Daniel will avoid directly replying to relevant questions, hoping that the dispute will subside as soon as possible.

According to professional analysis, the main reason for the poor box office of "Forever" is likely to be due to Daniel's own decision-making mistakes. Compared with the MGM blockbuster "007: Battle Royale", which was released in the same period, although it was deeply affected by the boycott of "New Bond" Daniel Craig by Bond fans and the poor performance of the previous film, its first day It won 14.3 million and received good reviews on IMDB and Rotten Tomatoes. This result is enough to satisfy MGM. The reason is that MGM's massive publicity plan can be said to have contributed to it - at least it has greatly reduced the resistance to diehards, and more people are willing to "see it and then talk". However, the promotion of "Forever" is lackluster, in addition to trying to arouse fans' nostalgia for the rock and roll days of the world, Daniel **** and Reese Witherspoon are two popular A-list stars. Haven't even been to a few promotional events.

Some observers believe that Daniel's publicity and distribution department is under too much pressure to launch "Battle Royale" at MGM, and DD Pictures also has a mature horror series "Chainsaw 3" to be released. So that it was impossible to take into account "Invincible", so the decision-makers put the treasure on Daniel Sandler's appeal-whether Daniel's appeal has any effect, we don't know, but at least it didn't make a difference. Satisfactory results, there is no doubt about that. This also goes to DD Pictures. Even all filmmakers have raised a warning that the appeal of big stars may not be able to replace the role of publicity, even a superstar of Daniel Sandler's level.

Another group of experts think the schedule is to blame. The consequence of the rapid rise of MGM and DD Pictures is that as a company, they both carry the idol effect of Daniel Sandler, and many fans will enter the cinema just because Daniel invested. " and "Invincible" were released one day before and after, which can be said to be an extremely wrong strategy. This arrangement divided the company's loyal film fans into divisions, and also destroyed part of the movie viewing potential.

 …”

This article from Entertainment Weekly. It attracted a lot of forwarding and seems to have received a lot of media support, but not all readers agree with this point of view.

In a review on Entertainment Weekly's website, a fan named "PHY" criticized the report harshly.

"After reading the entire report, I only think that it is full of sophistry, intentionality, deceit and ignorance. When you talk about Daniel's appeal, you ignore the achievements of MGM this year, and you don't mention that "High School Musical" is close to the world. With a box office of 500 million US dollars, you will not say that "Royal **" broke the first-day box office record in the United Kingdom. As for "Pirates of the Caribbean 2", you can only ignore the record of breaking 400 million in North America. "A number discussion - in fact, this number can't be called a failure at all. The "King of Soul Singer" you mentioned was only 8.42 million on the first Saturday, and was suppressed by DD Pictures' small cost "Chainsaw" breathless."

"PHY"'s comment received some positive responses.

"Yes, I support your point of view. This does not damage Daniel's appeal. I just watched "The Movie" for Daniel." - "Shirley" replied "PHY".

There are definitely some that are not supported.

"PHY, do you think "Entertainment Weekly" should write 100,000 words when reporting on Daniel? If all his corners and corners are covered, it will be considered comprehensive and fair? The media is not obliged to defend Daniel, then It's his own business." - "Toms" replies "PHY".

However, "PHY" is obviously a strong fighting force, and is a die-hard fan of Daniel. He quickly replied to "Toms" accusations.

"Toms, I think you got me completely wrong, I didn't say that Entertainment Weekly should defend Daniel -- if he had to. But when a media outlet is reporting an event, or even making a claim, , shouldn't it be guaranteed that the basis for its presentation is comprehensive and representative enough? "Entertainment Weekly" mentioned the word-of-mouth of "Royal Sex", didn't he see that after the release of "Invincible", the IMDB score was as high as 8.8? Rotten Tomatoes The freshness is even 92%? Since it considers "Drawing Royal **" the reputation of the work of DD Films, why does it use this to attack the better-rated "Forever"? This kind of sinister and deceptive reporting, It's definitely not without obligation as you say. Any media will report it fairly."

I have to say that "PHY"'s well-founded reply left "Toms" speechless.

And the comments under the "Entertainment Weekly" report did not follow the caliber of the article itself.

...

"I remember I once said ~www.novelmt.com~ There is nothing more touching the hearts of the media than destroying an idol. The bigger the idol, the more motivated they will be."

When Triver tried to negotiate with the media, Daniel stopped him, knowing that the job would not be fruitful. Even Triver, or Daniel's team, has maintained a good relationship with most of the media over the past few years. But once given the opportunity, no media would refuse to remove the halo from Daniel's head.

To some extent, the ultimate mission of all media is to destroy faith.

"Public opinion has evaporated, really, Daniel, we have to do something."

It's been a long time since Triver has been through this state of affairs, and it's so unreasonable to start - just because Daniel's first-day hit was "not good enough" at the box office, remember, not bad, but "not good enough".

"Yes, don't worry." (To be continued.)

PS: I feel that the recommendation ticket is growing too fast, hey

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